Summary
Overview
Work History
Education
Skills
Personal Information
Events
Timeline
Generic

Zarish Shahnawaz

Tampa,FL

Summary

Dynamic CEO with a proven track record at Duknlay.com, driving business growth through strategic planning and product innovation. Expert in digital marketing and team building, I successfully enhanced operational efficiency and exceeded sales goals, empowering SMEs to thrive in the digital landscape. Passionate about leveraging technology to create impactful solutions.

Overview

12
12
years of professional experience

Work History

CEO

Duknlay.com
Tampa, Florida
01.2025 - Current
  • Dukanlay is a cutting-edge software solutions company specializing in custom software development, automation, and digital transformation.
  • Driving business growth through strategic leadership, product innovation, and scalable operations, while fostering a high-performance team culture.
  • Focusing on delivering impactful, technology-driven solutions that enhance efficiency, optimize workflows, and create value for businesses.
  • Passionate about leveraging innovation to solve complex challenges and expand market presence.

Co Founder / CEO

Dukanlay.com
Lahore, Pakistan
02.2020 - 12.2023
  • Worked with Small and Medium Enterprises of Pakistan to get their Businesses Online in No Time. Helped them for their Growth Hack with Help of Digital Marketing, eCommerce Websites and Mobile App
    Development.
  • Helped SMEs to Plan their Roadmap for 6 Months of Online Business. Helped them their Customer Journey.
  • Recruited, trained, managed, and evaluated staff.
  • Identified areas of improvement in processes related to operations and sales activities.
  • Exceeded sales goals through upselling and cross-selling within existing client base as well as strategically attracting new business.

CEO

Freshstore.pk
Lahore, Pakistan
01.2018 - 01.2023
  • Worked with Small and Medium Enterprises of Pakistan to get their Businesses Online in No Time. Helped them for their Growth Hack with Help of Digital Marketing, eCommerce Websites and Mobile App Development.
  • Helped SMEs to Plan their Roadmap for 6 Months of Online Business. Helped them their Customer Journey.
  • Worked with Small and Medium Enterprises of Pakistan to get their Businesses Online in No Time. Helped them for their Growth Hack with Help of Digital Marketing, eCommerce Websites and Mobile App Development.
  • Represented the organization at conferences, events, and networking activities as needed.
  • Implemented technological solutions designed to improve operational effectiveness.
  • Recruited, trained, mentored, and managed employees at all levels within the organization.

HR Manager / CO Founder

Consultechsol.com
Lahore, Pakistan
03.2015 - 01.2019
  • Facilitated administrative operations for HR and Management Team.
  • Worked with Consultech on Business Development. I have been finding new leads and clients from digital platforms like LinkedIn, Upwork, and other digital platforms.
  • Organized orientation sessions for new hires and provided them with onboarding information.

HR Manager and CO-Founder

FreshStore.pk
Lahore, Pakistan
03.2015 - 01.2018
  • Worked with FreshStore.pk on Vendor Success. Worked with Homebased Women Lead Businesses.
  • Get them Onboarded on FreshStore.pk and Hand holding them for their First Orders.
  • Worked with Vendors for their Success on FreshStore.pk
  • Worked with Consultech on Business Development.
  • Found New Leads and Clients from Digital Platform like LinkedIn, Up work and Other Digital Platforms.
  • Helped HR and Management Team for Administration Operations.
  • Facilitated administrative operations for HR and Management Team.
  • Organized orientation sessions for new hires and provided them with on boarding information.

HR Associate

PITB (Punjab Information Technology Board)
12.2012 - 11.2014
  • Company Overview: Ensuring the recruitment and selection process is followed. Creating Job Descriptions, Advertising on job portals & newspapers, conducting interviews, and coordinating with Project Heads for ensuring successful hiring.
  • -Ensuring smooth Joining formalities; preparation of the induction and orientation schedule, conducting the induction for new hires. Facilitating department’s induction.
  • -Preparing the Offer letters & Appointment letters for the selected candidates.
  • -Preparing and Managing HRIS (Database).
  • Ensuring the recruitment and selection process is followed. Creating Job Descriptions, Advertising on job portals & newspapers, conducting interviews, and coordinating with Project Heads for ensuring successful hiring.

Education

Master of Business Administration - HRM

Comsats University of Science and Technology
Lahore
01.2012

Skills

  • Strategic planning
  • Financial analysis
  • Digital marketing
  • Product innovation
  • Business development
  • Team building
  • Project management
  • Operational efficiency
  • Multitasking Abilities
  • Program administration

Personal Information

Date of Birth: 09/25/89

Events

  • Startup Turkey, Istanbul, Turkey, 04/01/19, Represented Dukanlay.com at Startup Turkey 2019. Met with Other Startups from Different Nations and talked with them for Partnerships. Met with Investors for Possible Investment in Dukanlay.com.
  • NSPIRE Incubation, Netsol, Lahore, Pakistan, 04/01/20, Participated in 3 Months Incubation Cycle with NSPIRE by Netsol Pakistan.
  • She Loves Tech, Lahore, Pakistan, 06/01/19, Represented and Pitched FreshStore.pk to Judges to Win Grant and Representing Pakistan to She Loves Tech International Platform.

Timeline

CEO

Duknlay.com
01.2025 - Current

Co Founder / CEO

Dukanlay.com
02.2020 - 12.2023

CEO

Freshstore.pk
01.2018 - 01.2023

HR Manager and CO-Founder

FreshStore.pk
03.2015 - 01.2018

HR Manager / CO Founder

Consultechsol.com
03.2015 - 01.2019

HR Associate

PITB (Punjab Information Technology Board)
12.2012 - 11.2014

Master of Business Administration - HRM

Comsats University of Science and Technology

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