ZIZHEN LIU
Laguna Niguel,CA
Summary
Detail-oriented event organizer with 5+ years of experience in cross-departmental coordination. Successfully organized large-scale events, including fireworks music festivals and cultural forums. Contributed to the development of ARPG mobile games like The Legend of The Condor Heroes 3D and Eternal Love, with over 500k downloads. Skilled in project management and fostering team collaboration to achieve high-quality results.
Overview
11
11
years of professional experience
Work History
Event Director & Executive Director
BSP LIVE HOUSE
04.2020 - 08.2024
- Collaborated with Grammy Award-winning Chinese-American musician Daniel Ho to promote Chinese ethnic music globally, combining intangible cultural heritage with the summer tourism season.
- Organized a "Mongolian Musicians and China’s Traditional Green Train Journey"cultural journey with Mongolian musicians and tourists traveling on a traditional green train from Beijing to Inner Mongolia, featuring daily cultural activities to showcase Chinese ethnic traditions.
- Led the project from conceptualization to execution, including coordinating with musicians, creating promotional products, and ensuring timely progress.
- Managed cross-department collaboration to ensure smooth project delivery and successful final execution, offering a multi-sensory cultural experience to both Chinese and international visitors.
Part-time Employee
Costco Wholesale
10.2019 - 01.2020
- First Chinese employee at the local Costco, assigned to cashier to assist Chinese-speaking customers, demonstrated efficiency and attention to detail in customer service, ensuring a positive shopping experience.
- Gained valuable experience in customer service and communication while fostering a welcoming environment for both customers and staff.
APP Operations Executive
Beijing FL-Mobile
12.2017 - 06.2019
- Managed the top-rated mobile game app The Legend of The Condor Heroes 3D, playing a significant role in strategic product planning and execution.
- Collaborated cross-functionally with marketing, product, and design teams to set product schedules and develop action plans aimed at maximizing the game’s brand value.
- Leveraged gaming insights to improve player engagement by creating content and features tailored to diverse player expectations.
- Oversaw the optimization of game content and in-game events to maintain player retention and satisfaction, contributing to the app’s sustained success.
- Coordinated with core team members to refine project deliverables while adhering to timelines and budgets.
Event Director & Executive Director
Music-in Culture and Media Co., Ltd
06.2016 - 10.2017
- Led the planning and execution of DunHuang’s first large-scale international festival, integrating music, culture, trade, and tourism as part of the second DunHuang Cultural Expo.
- Organized and managed multiple key events, including the FeiTian Fireworks Music Festival, a cultural bazaar, and the Art Culture & Health Cultural Forum. These events attracted a broad audience of local residents and international tourists, immersing them in the rich history, culture, and humanistic spirit of Dunhuang.
- Collaborated on a 400-meter Music Fireworks Show, creating a magical experience with the theme "Ideal."
Designer Assistant (Intern)
Perfect World
06.2015 - 09.2015
- Assisted in the design and development of character roles for a new mobile game app, integrating traditional Chinese elements into the visual design, based on references to ancient and modern artifacts.
- Contributed to the creation of a compelling open-world story by collaborating with the design team on character development and game aesthetics.
- Gained valuable experience in art direction and design, which served as a foundation for further growth in the gaming industry.
Manager Assistant (Intern)
Boloni
06.2014 - 09.2014
- Collaborated with colleagues to develop home design concepts for foreign clients living in China, merging international design styles with traditional Chinese art to create unique home furnishings.
- Assisted in sourcing materials and liaising with various departments to move design projects forward, supporting the development of personalized home designs for clients.
Manager Assistant (Intern)
Beijing Glory Catering Equipment Co., Ltd
06.2013 - 09.2013
- Contributed to the Taiwan World Trade Expo, leveraging my art background and outgoing personality to engage overseas clients and promote the company’s products.
- Supported the setup of the exhibition booth, customer reception, translation, and communication, effectively securing orders and improving the company’s international presence.
- This role enhanced my communication, problem-solving, and adaptability skills in a dynamic, fast-paced setting.
Education
Bachelor of Arts - Minor: Asian Studies
University of Denver
Denver, CO04-2016
Skills
- Creative direction
- Vendor negotiation
- Event design
- Problem-solving
- Time management
- Attention to detail
- Operations management
Timeline
Event Director & Executive Director
BSP LIVE HOUSE
04.2020 - 08.2024
Part-time Employee
Costco Wholesale
10.2019 - 01.2020
APP Operations Executive
Beijing FL-Mobile
12.2017 - 06.2019
Event Director & Executive Director
Music-in Culture and Media Co., Ltd
06.2016 - 10.2017
Designer Assistant (Intern)
Perfect World
06.2015 - 09.2015
Manager Assistant (Intern)
Boloni
06.2014 - 09.2014
Manager Assistant (Intern)
Beijing Glory Catering Equipment Co., Ltd
06.2013 - 09.2013
Bachelor of Arts - Minor: Asian Studies
University of Denver
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