Summary
Overview
Work History
Education
Skills
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Zac MacAdam

Seattle,WA

Summary

Three plus years of consulting experience with a consistent track record of success meeting client goals. A data driven marketing manager with a background in Python, SQL and Tableau to provide a technical point of view to every project and providing data driven guidance. A skilled communicator and listener who can translate client goals into solutions that exceed expectations and build trust.

Overview

3
3
years of professional experience

Work History

Growth Marketing Manager

Stripe
01.2023 - Current
  • Worked with sales to identify platforms within Stripe's customer base that have an opportunity to increase revenue via marketing activities.
  • Developed partnerized emails, blog posts, and social media posts that platforms could use in their payments marketing to promote their stripe offering.
  • Held zoom meetings with platforms to showcase available content, and worked with them to develop a GTM strategy for their payments offering.
  • Queried, distilled and presented customer data using SQL and PowerPoint to illustrate areas of opportunity to increase revenue via marketing activities.
  • Organized each account in SFDC and Excel, with actionable reminders to ensure consistent weekly communication.
  • Recommendations increased In-Person payments usage by 35%. Translated findings into ROI and presented program success to internal leadership on a quarterly basis.

Business Analyst

Infoblox
01.2023 - Current
  • Used Salesforce to identify opportunities for lead sharing between Infoblox, AWS and Azure sales.
  • Created quarterly reports in PowerBI to showcase leadership project progress.
  • Kept in touch with Infoblox sales with regular email correspondence to keep track of opportunity progress.

Market Research Analyst

AWS
03.2021 - 01.2023
  • Collected data on a daily basis showcasing AWS cloud competitor activity.
  • Built programs in Python to efficiently scrape data from the web and derive key trends, new products and features.
  • Lead meetings with leadership on a monthly and quarterly basis, illustrating trends with PowerBI and providing recommendations for program improvement.

Education

Bachelor of Science - Mathematics And Computer Science

University of Illinois At Urbana-Champaign
Champaign, IL
05.2020

Skills

  • Python
  • SQL
  • MongoDB
  • JSON
  • HTML
  • Javascript
  • PowerBI
  • Tableau
  • Excel
  • PowerPoint

Timeline

Growth Marketing Manager

Stripe
01.2023 - Current

Business Analyst

Infoblox
01.2023 - Current

Market Research Analyst

AWS
03.2021 - 01.2023

Bachelor of Science - Mathematics And Computer Science

University of Illinois At Urbana-Champaign

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