Anshula Dixit
Summary
Experienced fashion professional with 8 years in styling, trend analysis, and team leadership. Proven success in driving sales, enhancing customer experiences, and building brand presence through social media. Featured in USA Today, SF Chronicle, and on the New York Fashion Week Runway, I bring a unique blend of creativity and management expertise to deliver results and elevate brands.
Overview
11
11
years of professional experience
Work History
Women' Apparel Supervisor
Macy's Department Store
01.2024 - Current
- Led and managed a team of 15 employees, overseeing daily operations, ensuring exceptional customer service, and consistently achieving sales targets.
- Utilized Power BI to analyze sales trends, inventory levels, customer behavior, driving decisions that resulted in a 80% increase in sales.
- Spearheaded inventory management, ensuring accurate stock levels and seamless product replenishment, reducing stockouts by 40%
- Developed and implemented customer loyalty programs, enhancing customer retention and satisfaction.
- Trained and mentored new hires, improving team efficiency and consistency in customer interactions.
- Collaborated with senior management to create and execute strategic initiatives, resulting in improved store performance and profitability.
Sales Brand Ambassador
Macy's Department Store
03.2022 - 10.2022
- Utilized in-depth product knowledge to personalized styling advice. Enhanced customer satisfaction, contributing to a 70% increase in repeat customers and overall sales growth.
- Created compelling content showcasing Macy's latest collections, driving brand awareness through various social media platforms, and aligning with the company's marketing strategies.
- Boosted social media engagement by 20% and contributed to 60% increase in online sales during promotional campaigns.
Fashion Show Coordinator and Stylist
Fashion Community Week
05.2020 - 01.2022
- Managed pre-production, production, and post-production phases of fashion shows, including styling models and overseeing all associated social media accounts.
- Researched and authored content on current fashion trends, ensuring engaging and informative posts across the organization's social media platforms.
- Implemented cohesive styling strategies aligned with the show's theme and brand aesthetic for impactful visual presentation.
- Coordinated with teams to optimize logistics and streamline operations for seamless fashion show execution.
- Utilized organization's social media channels to maximize event visibility and audience engagement, effectively promoting fashion trends and highlighting show features.
Fashion Style Curator for Television
CJ Network
01.2014 - 12.2016
- Conceptualized and directed a pioneering fashion television series with 300 episodes, introducing fusion-style clothing to the Indian audience.
- Managed show protocols, including scriptwriting, and orchestrated compelling presentations through commercials, live broadcasts, and photo shoots.
- Strategically promoted products and services, generating over $100,000 in revenue by captivating viewers with innovative fashion concepts and engaging visual presentations.
- Authored fashion scripts for the television series, ensuring cohesive storytelling and brand messaging.
- Produced fashion vlogs to provide fashion tips and insights, enhancing audience engagement through digital content channels.
Education
Fashion Design Certificate of Achievement -
City College of San Francisco
12.2021
Bachelor of Arts - Mass Communication
Jagran Institute of Mass Communication
08.2013
Skills
- Store operations
- Employee scheduling
- Fashion trend analysis
- Brand awareness
Timeline
Women' Apparel Supervisor
Macy's Department Store
01.2024 - Current
Sales Brand Ambassador
Macy's Department Store
03.2022 - 10.2022
Fashion Show Coordinator and Stylist
Fashion Community Week
05.2020 - 01.2022
Fashion Style Curator for Television
CJ Network
01.2014 - 12.2016
Bachelor of Arts - Mass Communication
Jagran Institute of Mass Communication
Fashion Design Certificate of Achievement -
City College of San Francisco