Adrianna Ross
Phoenix,AZ
Summary
Proficient in orchestrating and overseeing concurrent events, I excel in budgeting, agenda creation, staffing, and timeline coordination. I am a skilled negotiator, consistently driving 10% cost savings per event and contributing to a 15% increase in overall profitability. My expertise extends to planning and executing high-profile corporate events, including international trips for 250+ attendees, showcasing end-to-end coordination and logistics mastery.
Overview
7
7
years of professional experience
Work History
Marketing Events Manager
LiveVox
08.2022 - Current
- Designed an average of six simultaneous events monthly, overseeing budgeting, agenda creation, staffing, and timeline coordination, showcasing adaptability, collaboration, and efficiency in a fast-paced environment.
- Skillfully negotiated contracts ranging from $10,000 to $500,000, leading to cost savings of 10% on average per event and contributing to a 15% increase in overall event profitability.
- Executed high-profile corporate events, including international trips, for audiences exceeding 250 attendees, showcasing proficiency in end-to-end event coordination and logistics.
- Created and managed social media campaigns to increase brand engagement.
Mortgage Loan Originator
LoanDepot
11.2020 - 06.2022
- Constructed and negotiated terms for mortgage transactions (400+ to date) valued up to $100 million worth of funded loans.
- Created dynamic, multi-scenario finance models for clients to illustrate debt reduction and overall profitability.
- Affectively oversaw a team of three employees who processed and funded 15 or more loans monthly.
Mortgage Loan Originator
Rocket Mortgage
03.2020 - 10.2020
- Negotiated terms and fees for mortgage transactions which funded upwards of $5 million in home loans monthly.
- Managed a book of business with over 40 clients while maintaining a mortgage licensing footprint in 15 states.
- Built a network of referrals by constructing financially beneficial solutions, which brought in new business for the company and accounted for 30% of my overall production.
Regional Marketing Manager
Sticky Fingers Ribhouse
05.2019 - 03.2020
- Orchestrated successful marketing campaigns, leveraging Adobe Creative Suite, to expand outreach and secure deals with enterprise clients driving revenue growth.
- Cultivated a pivotal partnership with Bannaroo Music and Arts Festival, negotiating a recurring vendor agreement, resulting in substantial Q2 performance improvements over previous years.
- Managed staffing, timelines, and vendor relationships for 'The Room on Meeting' events space.
Event & Digital Marketing Coordinator Intern
Memorable Moments
01.2017 - 06.2019
- Constructed dynamic, multi-scenario event models for various enterprise clients to illustrate overall vision in line with provided budget.
- Offered comprehensive due diligence, budgeting, timeline management, and vendor coordination for events of all scales.
- Developed foundational marketing content that established a strong social media presence, now a cornerstone for all digital campaigns.
Education
Bachelor of Arts - Public Relations, Advertising, And Applied Communication
Coastal Carolina University
Conway, SC05.2019
Skills
- Social Media Management
- Event Coordination
- Promotional Advertising
- Vendor and Contract Negotiations
- Client Account Management
- Negotiation Tactics
www.linkedin.com/in/adrianna-ross
Timeline
Marketing Events Manager
LiveVox
08.2022 - Current
Mortgage Loan Originator
LoanDepot
11.2020 - 06.2022
Mortgage Loan Originator
Rocket Mortgage
03.2020 - 10.2020
Regional Marketing Manager
Sticky Fingers Ribhouse
05.2019 - 03.2020
Event & Digital Marketing Coordinator Intern
Memorable Moments
01.2017 - 06.2019
Bachelor of Arts - Public Relations, Advertising, And Applied Communication
Coastal Carolina University
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