Summary
Overview
Work History
Education
Skills
Timeline

Aileana McClellin

Wilks Development
Willow Park,Texas
7
years of professional experience

Marketing professional with experience in commercial marketing, digital advertising, campaign coordination, and event marketing. Skilled in developing marketing communications, coordinating promotional initiatives, managing digital platforms, and building strong relationships with tenants, clients, and business partners. Experienced in email and SMS marketing, social media, website content management, and brand awareness initiatives. Known for strong organizational skills, attention to detail, adaptability, and the ability to collaborate across teams, manage multiple priorities, and support broader marketing objectives.

Work History

Commercial Marketing Coordinator

1 Year 5 Months
Wilks Development | 06.2025 - Current
  • Coordinated marketing initiatives for The Shops at Willow Park and The District at Willow Park, enhancing tenant engagement and increasing property visibility.
  • Develop and manage multi-channel communications, including email newsletters, SMS campaigns, tenant promotions, and property-wide marketing initiatives.
  • Manage digital advertising programs across property LED walls and Jumbotron displays, overseeing advertiser outreach, onboarding, creative coordination, renewals, and ongoing account relationships.
  • Maintain and update property website content, including tenant information, promotional features, Coming Soon listings, and event-related updates.
  • Coordinate sponsorship marketing and promotional fulfillment, including sponsor communications, advertising placements, invoices, and event visibility.
  • Support community events and property activations through promotional planning, digital communications, vendor coordination, and on-site marketing efforts.
  • Develop marketing copy, graphics, and promotional materials to support tenant initiatives, advertising campaigns, and property-wide communications.

Marketing Assistant

1 Year 3 Months
Wilks Development | 03.2024 - 06.2025
  • Managed and executed comprehensive social media strategies across LinkedIn, Facebook, Instagram, and company websites, driving engagement and ensuring cohesive brand messaging.
  • Created compelling digital content, including graphics, captions, and targeted advertisements, increasing brand awareness and audience interaction.
  • Assisted Community Engagement Director with event logistics, managing setup, execution, and breakdown of spaces and booths for seamless events.
  • Engaged tenants, guests, and event attendees, fostering relationships to enhance overall event experiences.
  • Managed company booth to maximize brand visibility and facilitate on-site engagement.

Administrative Assistant

5 Months
Wilks Development | 10.2023 - 03.2024
  • Managed incoming calls while providing information or transferring callers to appropriate personnel.
  • Managed incoming calls, providing information or directing callers to appropriate personnel for timely assistance.
  • Maintained office supplies inventory by monitoring stock levels, anticipating needs, and placing orders to ensure availability.
  • Maintained office supplies inventory by checking stock to determine inventory level; anticipating needed supplies; placing and expediting orders for supplies.
  • Provided clerical support to company employees through efficient copying, faxing, and filing of documents.

Merchandise Coordinator

2 Years
Nike Unite | 10.2021 - 10.2023
  • Supervised daily sales floor operations, facilitating positive customer interactions and efficiently resolving issues.
  • Responded to customer inquiries about merchandise, department information, and pricing, enhancing overall shopping experience.
  • Trained new team members on company policies, procedures, and merchandising best practices, fostering team readiness and knowledge.
  • Educated employees on new merchandise during seasonal workshops.

Youth Activity Leader

4 Months
Boys and Girls Club | 05.2021 - 09.2021
  • Organized and facilitated engaging games, activities, and craft projects, enhancing interactive and educational experiences for children.
  • Organized and facilitated engaging games, activities, and craft projects to maintain a fun, interactive, and educational environment for children.
  • Supervised students during outdoor and indoor activities, ensuring safety and promoting a positive, controlled environment.
  • Utilized praise and rewards to encourage positive behavior, fostering a supportive and respectful atmosphere among participants.

Barista

1 Year 8 Months
Starbucks | 09.2019 - 05.2021
  • Operated and maintained espresso machines, blenders, and other equipment to deliver consistent quality and efficiency in service.
  • Operated and maintained espresso machines, blenders, and other equipment, ensuring consistent quality and efficient service.
  • Collaborated with team members to meet high-volume demand, ensuring quick and accurate service during busy periods.
  • Assisted with inventory management to maintain optimal stock levels and minimize waste, supporting daily operations.
  • Collaborated with team members to efficiently manage high-volume demand, ensuring timely and accurate service during peak periods.

Education

High School Diploma

Kuna High School | Kuna, ID | 05-2021

Skills

Marketing Campaign Coordination
Email & SMS Marketing
Digital Advertising Management
Social Media Marketing
Website Content Management
Event Marketing & Coordination
Marketing Analytics & Reporting
Digital Marketing Platforms
Tenant & Client Relationship Management
Vendor & Partner Relations
Cross-Functional Collaboration
Marketing Communications

Timeline

Commercial Marketing Coordinator

Wilks Development
06.2025 - CurrentRead More

Marketing Assistant

Wilks Development
03.2024 - 06.2025Read More

Administrative Assistant

Wilks Development
10.2023 - 03.2024Read More

Merchandise Coordinator

Nike Unite
10.2021 - 10.2023Read More

Youth Activity Leader

Boys and Girls Club
05.2021 - 09.2021Read More

Barista

Starbucks
09.2019 - 05.2021Read More

Kuna High School

High School Diploma
Read More
Aileana McClellin