AJ Deacon

Responsible for the daily operation of a 60,000 sq ft adventure park including trampolines, go-karts, rock walls, ropes course and more.

• Recruited, interviewed and hired qualified staff for open positions.
• Implemented employee recognition programs to motivate staff members towards achieving organizational goals.
• Directed safety operations, training, and daily inspections to exceed industry standards. Also oversaw quarterly recertification of all team members safety training.
• Used strong issue resolution and communication skills to cultivate and strengthen guests experience.
• Enhanced operational performance by developing effective business strategies, systems and procedures.
• Guided management and supervisory staff to promote smooth operations.

Responsible for the daily operation of a 10 acre Family Entertainment Center offering indoor and outdoor attractions. Including go-karts, rollerskating, soft play, midway rides & more.

• Enhanced operational success through effective staffing, strong training, adherence to safety regulations and well-timed customer service.
• Managed budget implementations, employee reviews, training, schedules and contract negotiations.
• Increased revenue streams by reducing costs, managing schedules and performing corrective actions.
• Revised the internal staff training program to improve staff on-boarding and continued training.
• Created new marketing strategies and digital campaigns including re-targeting, search re-targeting and geo-fencing.

Responsible for the daily operation of a multi-sport health and fitness club.

• Set project timelines and kept teams on task to complete milestones according to schedule and growth plans.
• Created new revenue streams through the development of non-dues revenue. Increased summer camp revenue by 500% over 4 years.
• Trained, coached and mentored staff to ensure smooth adoption of new program.
• Oversaw all departments, including Membership Sales, Personal Training and Small Group Training with a total annual revenue over $5 million dollars.
• Collaborated with the creation of the marketing strategy and advertising initiatives that were used to promote the facility to the public. as well as programming to members.
• Incorporated suggested changes to layouts and promotions to drive sales.
• Collaborated with all departments to ensure that they were meeting daily and monthly projections and forecasts.
• Worked directly with builders and contractors to oversee multiple building renovations.
• Initiated rollout of new software solution and procedures to improve the operation of the club.

Responsible for the smooth operation of all softwares and computer station as well as phone system and closed circuit TV system.

• Maintained hardware and software with new installations, repairs and patches.
• Set up network profiles, security permissions and file sharing systems.
• Monitored servers, network connections, firewalls and corporate filters.
• Trained and supported end-users with software, hardware and network standards and use processes.
• Provided after-hours support for applications and project efforts when needed.
• Used site analytics and metrics to define and monitor success.
• Completely updated and redesigned user experience for  company website.
• Created an internal network of digital displays  for program marketing and paid ads.

Responsible for the daily operation of a Family Entertainment Center.

• Ensured that each guest's experience was positive, memorable and consistent.
• Tracked trends and suggested enhancements that would both challenge and refine the company's product offerings
• Maintained project quality with a hands-on management style.
• Oversaw all revenue categories generating  over 1.5 million in yearly business.
• Assisted with the creation of the marketing strategy and advertising initiatives that were used to promote the facility to the public.

Responsible for the daily operation of a large Roller Rink.

• Coached, mentored and trained team members in order to improve their job performance.
• Resolved customer inquiries and complaints requiring management-level escalation.
• Entered time and attendance logs in preparation for payroll.
• Performed Daily safety inspections.
• Inspected and repaired Roller Skates and Roller Blades.
• Scheduled birthdays and special events.