Alexander P Sirotin

Sales & Team Leadership
Coached, mentored, and supervised a team of sales representatives to consistently meet and exceed monthly sales quotas and KPIs.
Drove store performance in key areas, including new activations, upgrades, accessory sales, and feature attachments, .
Led daily team huddles to communicate sales targets, new promotions, and product knowledge, fostering a motivated and informed sales floor.
Developed and implemented sales strategies and contests that increased team morale and boosted overall store profitability.
Acted as Manager on Duty, providing leadership and direction to the team in the Store Manager's absence.

Customer Experience & Service
Expertly handled and resolved escalated customer issues, ensuring customer retention and loyalty.
Trained team members on effective sales techniques and product knowledge to provide exceptional, solution-based service to every customer.
Maintained an in-depth knowledge of all Verizon products, services, and promotions to serve as a subject matter expert for both the team and customers.

Operations & Store Management
Managed daily store operations, including opening and closing procedures, cash handling,
Oversaw all aspects of inventory management, including receiving shipments, conducting inventory counts, and minimizing shrink by implementing structure for returns and exchanges or inventory.
Ensured store compliance with all Verizon operational, security, and merchandising policies and procedures.
Assisted the Store Manager with staff scheduling, performance reviews, and the recruitment and onboarding of new employees.
Maintained visual merchandising standards to create an inviting and professional store environment by taking on some tasks personally and delegating other tasks to available reps.

• Provided solutions to customer's wireless and other technology needs by learning about their needs, positioned products and closing sales
• To understand their needs, wants and desires through building rapport using commonalities and open ended questioning
• Provided solutions for customers using extensive knowledge of Verizon's products and services by showing value and benefits to customer
• Created book of business by utilizing Sales Force and other lead generating software as well as asking for customer referrals
• Established new accounts by maximizing every sale and showing customers additional value and benefit in other products offered by Verizon to facilitate business growth
• Worked closely with SMB team to create awareness of SMB growth for store and help team to achieve SMB store goals through networking, special events and outbound calling to potential customers
• Fully involved with store's day-to-day operational tasks such as inventory count/acceptance, demo count, visual and merchandising updates, opening/closing store, training new hires, handling customer escalations while maintaining sales numbers and customer satisfaction scores to make sure store hits its goals as one team
• Completed floor management training via Pre Leadership training program
• Knowing importance of one team structure, encouraged and motivate coworkers by helping them team sell through extensive knowledge of promotions to better utilize them for customer's benefit with add on products and devices. When needed, took over customer interaction in areas where its more effective, less time consuming and beneficial solution to situation/issue or closing of sale.
• Provided best possible service and experience to customers while providing them solution to their needs and adding to Verizon's growth goals
• Consistently met or exceeded set goals by Verizon on monthly basis

• Meet and greet customers, determine customer needs, wants and desires through active listening and open ended questions
• Recommended solutions based on acquired information and probing by building rapport and creating value through showing benefits to customer of applicable products and services offered by Verizon
• Established new accounts monthly through actively marketing myself as well as products and services offered by Verizon Created follow up scheduling with customers after purchases and inquiries
• Consistently met or exceeded financial, operational and visual expectation of company
• Handled customer escalations professionally and in manner that resulted in resolution satisfactory to customer Provided excellent, pressure free experience to customers while achieving sales goals by taking care of customer's needs and up-selling products relevant to that customer.

• Determine customer needs, though, procedure, building rapport, asking open ended questions, and provide solutions by matching AT&T products with customer needs
• Follow-up with customer's visit: determine satisfaction, address concerns or questions to assure NPS scores meet or exceed AT&T requirements
• Assist store manager with daily responsibilities such as scheduling, inventory ordering, merchandise placement based on corporate floor plan,
• Provide in-store training, support and coaching for other reps
• Consistently met and exceeded store and individual sales goals
• Constantly providing excellent customer service which produced loyal base of customers and referrals.

Determined customer needs, though AT&T procedure, building rapport, asking open ended questions, and provide solutions by
matching AT&T products with customer needs
Follow-up with customer's visit: determine satisfaction, address concerns or questions to assure the NPS scores meet or exceed
AT&T requirements
Assisted store manager with daily responsibilities such as scheduling, inventory ordering, merchandise placement based on
corporate floor plan,
Provide in-store training, support and coaching for other reps.
Consistently met and exceeded store and individual sales goals.
Constantly providing excellent customer service which produced loyal base of customers and referrals.

• Performed operational activities: cash handling and reporting, promotions, merchandise display/inventory ordering, and open and closing duties
• Coach associates on performance, manage scheduling and store goals
• Handled/resolved customer concerns and issues through extensive knowledge of mobile products
• Networked local businesses for new business and provided support to existing accounts by meeting them in their office or location for troubleshooting and service
• Consistently met and exceeded store and company goals as well as individual performance and goals.

• Presented products based on actively listening to customer's vehicle needs and wants
• Using open ended question probing to find main focus to position vehicles that matched customer's needs and is profitable to company
• Negotiated pricing with customers following dealership guidelines and standards
• Cross-sold accessories and warranties
• Delivered vehicles to customers after sale
• Followed up with customers regularly and actively sought new customers through referrals, marketing tools, cold calling.
• Created my personal brand through exceptional customer service, integrity, knowledge and willingness to do extra to gain customer's business

• Suggest product based on customer's requests, wants and needs
• Cross sold additional items and accessories as well as complimentary items to ones being purchased Upheld store standards and procedures
• Maintained stock or inventory and its placement in storage

• Originated and funded mortgage loans through product knowledge, state and federal rules and regulations Provided in-depth interpretation of lending programs and their benefits to clients
• Hired potential mortgage brokers and loan processors
• Provided training and coaching for new as well as seasoned employees
• Oversaw and maintained origination pipeline through sales and marketing to potential business partners such as home builders, title companies and realtors
• Networked with local professionals via open house presentations, lending workshops, sponsorships of local sports teams,
• Was responsible for being in compliance with state and federal laws pertaining to loan origination.
• Increased service revenues year over year through client relationships and business partnerships

• Originated and funded residential loans through proper product placement, explanation of lending programs and guidelines
• Pre-qualified potential clients based on various financing guidelines and credit qualifications
• Provided in-house pre-underwriting based on lender specific requirements and guidelines
• Supported 10 loan officers through loan pricing, lender programs training and knowledge, systems training and client presentations with potential clients and partner firms.
• Managed lending pipeline by providing assistance to other mortgage originators employed by company Marketed company to Home Builders, Title companies, Real Estate brokers by holding presentations of services and programs offered by company
• Attended chamber of commerce meetings to network and meet potential partners and clients

• Performed sales and operational activities such as opening new accounts, originating vehicle loans and home equity lines or credit, opening credit cards and savings/investment accounts
• Provided notary services to clients
• Handled large cash transactions and various cash reporting and processes
• Consistently met and exceeded goals set by company through customer conversion and cross selling applicable products to maximize client base
• Utilized various methods to gain new customer base by business visits, cold calling and asking for referrals

• Processed deposits, withdrawals and ACH transfers accurately.
• Presented new and additional products and services to existing customers.
• Expanded client base by promoting new financial products.
• Assisted customers with setting up or closing accounts, completing loan applications, and signing up for new services.
• Promoted financial products by maintaining excellent service offering knowledge.
• Balanced cash drawers and vault accounts on daily basis with zero discrepancies.
• Networked to increase client base and encourage existing clients to expand financial portfolios.