Alexis Funk
Hollywood
Summary
Passionate about live events and music industry marketing, with hands-on experience in concert promotions, event logistics, and guest services. Seeking a job or internship in concert marketing, event production, or artist relations to contribute to unforgettable live experiences.
Overview
3
3
years of professional experience
Work History
Concert Marketing Intern
Florida Panthers
11.2024 - Current
· What: Create assets and manage promotional content for live concerts and events.
· How: Design and resize in-arena graphics, develop assets, research artists, compile detailed information sheets, create marketing recaps for the show, curate personalized gifts, assist in backstage hospitality setups, and support media coordination on show days.
· Outcome: Strengthened event branding, enhanced artist and guest experiences, increased audience engagement, and provided post-event recaps to analyze marketing effectiveness and inform future strategies.
Guest Services Captain
Live Nation
11.2021 - Current
· What: Ensure seamless guest experiences by assisting with seating, navigating venue policies, and resolving concerns.
· How: Analyze floor plans, collaborate with team members to optimize efficiency, and enforce venue regulations.
· Outcome: Improved event flow and guest satisfaction by maintaining a welcoming and safe environment.
VIP Representative
Freelance
11.2021 - Current
- Assist tour and venue representatives in VIP tasks, including guest check-in and merchandise distribution.
- Lead Meet and Greet and Sound Check experiences, ensuring guests receive premium treatment.
- Set up and break down VIP lounge areas while maintaining event flow and guest satisfaction.
Merchandise Seller(Freelance)
Concert Halls, Theaters, Festivals, Etc.
08.2022 - Current
- What: Manage merchandise sales and inventory for live events, ensuring smooth transactions and financial accuracy.
- How: Organize displays, track sales, handle payments, and settle accounts with venues.
- Outcome: Consistently met or exceeded sales targets while enhancing the customer experience.
Education
Bachelor of Science - Business Administration
Wayne State University
Detroit, MI05-2024
Certificate - Music Industry Essentials
New York University Tisch School of The Arts
New York, NY12-2021
Associate of Science - Business Administration
Macomb Community College
Warren, MI05-2021
Skills
Marketing & Promotions: Digital Marketing, Social Media Management, SEO, Content Creation, Email Marketing, Event Promotion,
Event & Production Management: Logistics Coordination, Artist & VIP Relations, Venue Operations, Stage Management Assistance, Guest Services, Event Planning
Technical & Software Skills: Microsoft Office, Adobe Creative Suite, Canva, CRM Software, Ticketing Platforms (eg, Eventbrite, Ticketmaster)
Data & Analytics: Experience with Analyzing MRI Data & SRDS, Audience Engagement Metrics, Marketing Campaign Analysis
Sales & Merchandising: Inventory Management, POS Systems, Vendor Coordination, Merchandising Strategy
Shadowing Experience
Arena Marketing Manager – Amerant Bank Arena (Nov 2024 – Present)
- Observing and assisting with marketing strategies for live events, including promotions, sponsorships, and audience engagement.
- Gaining hands-on experience in event branding, media partnerships, and ticketing analytics.
- Learning from industry professionals to enhance arena-level concert marketing and business operations knowledge.
Event Manager – FTL War Memorial Auditorium (March 2025)
- Ensured smooth FOH operations by coordinating with merchandise and VIP teams for optimal setup and fan entry flow.
- Assisted operations with line organization, wristband distribution cut-off times, and analyzed optimal stanchion placement for crowd control.
- Supported invoice management for fire watch services and upcoming show preparations while handling other FOH responsibilities.
[Production Manager] – (Planned for April 2025)
- Will shadow a production manager to gain insight into event planning, stage management, and artist coordination.
- Expected to observe load-in/load-out processes, crew management, and technical production workflows.
- Aiming to develop a deeper understanding of behind-the-scenes concert and festival operations.
Timeline
Concert Marketing Intern
Florida Panthers
11.2024 - Current
Merchandise Seller(Freelance)
Concert Halls, Theaters, Festivals, Etc.
08.2022 - Current
Guest Services Captain
Live Nation
11.2021 - Current
VIP Representative
Freelance
11.2021 - Current
Bachelor of Science - Business Administration
Wayne State University
Certificate - Music Industry Essentials
New York University Tisch School of The Arts
Associate of Science - Business Administration
Macomb Community College
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