Strategic marketing professional experienced in campaign strategy, digital marketing, email automation, SEO, & paid advertising. Excels in high-priority projects under tight deadlines while maintaining strong client communications.
Overview
4
4
years of professional experience
Work History
Studio Marketing | Community Manager
Telomere Consulting
Toronto, Canada
10.2024 - Current
Build & maintain automations across Flodesk, Loopspark, Walla, Momence, Arketa, BrandBot, & Mindbody, utilizing segmentation based on milestones, purchase behavior, & membership usage to support retention at scale
Partner with clients on creative direction & performance analysis across email & social content, contributing to successful expansions, pricing transitions, & $100K+ Black Friday campaign revenue
Built a password-protected Squarespace database with 100+ templates, SOPs, videos, & resources, establishing a knowledge hub for clients
Coordinated & executed B2B social strategy for two sister brands, creating Reels, carousels, & static content in Canva & Edits to enhance brand visibility
Collaborated with Marketing Director to develop digital collateral for sales initiatives & promotion of the Smith 3D product line
Supported targeted email marketing initiatives in Klaviyo by coordinating assets for key sales & product marketing efforts
Marketing & Business Development Coordinator
Levco
Trumbull, CT
10.2022 - 04.2024
Executed seasonal B2C marketing campaigns across Levco subsidiaries, aligning promotions with customer usage trends to support sales performance
Coordinated large-scale direct mail campaigns with external print vendors, distributing promotional materials to over 20,000 leads, supporting customer retention efforts
Developed & managed content using Meta Business Suite, enhancing community engagement & brand presence across multiple accounts
Lead SEO initiatives through WordPress & SEMrush, optimizing website content & search visibility to support digital traffic growth
Tracked & analyzed Google Ads performance, adjusting campaign budgets & strategy based on conversion data to maximize marketing impact
Utilized Salesforce to track customer service timelines, monitor incoming leads, & support sales & marketing follow-up initiatives
Education
Bachelor of Arts - Communications
College of Charleston
Charleston, SC
05-2022
Skills
Digital Strategy, Email Automation, SEO, Paid Advertising, Content Creation, Client Relations
Website & Digital Marketing Director / Website Manager Duties at Diamond Litchi (Pty) LtdWebsite & Digital Marketing Director / Website Manager Duties at Diamond Litchi (Pty) Ltd