Summary
Overview
Work History
Education
Skills
Certification
Awards
Timeline
Generic

ALI TIRMAZI

Naperville,IL

Summary

Dynamic Lead Business Analyst and Product Owner with 10+ years of experience driving digital transformation in data-driven marketing, data warehouse, and web development agencies. Skilled at standing up and leading Scrum teams, managing product backlogs, and translating complex business needs into scalable technical solutions. Experienced in partnering with cross-functional teams—including frontend, backend, QA, and design—to build, test, and deliver high-quality web projects. Adept at bridging the gap between stakeholders and delivery teams, with proven expertise in Agile frameworks, SQL, and data management. Recognized for optimizing business processes, delivering high-value web and data solutions, and guiding teams to consistently achieve on-time, measurable results.

Overview

13
13
years of professional experience
5
5
Certification

Work History

Lead Business Analyst

Merge
Remote
09.2021 - Current
  • Established and stood up multiple Scrum teams, defining roles, processes, and Agile best practices that improved product delivery efficiency.
  • Served as Product Owner on key web development projects, managing backlogs, prioritizing features, and ensuring alignment with business goals.
  • Directed requirements gathering and discovery sessions with clients, defining project scope and reducing rework.
  • Translated business objectives into user stories, workflows, and acceptance criteria to guide both frontend and backend development efforts.
  • Partnered with cross-functional teams, including frontend, backend, QA, and design, to build, test, and deliver high-quality web projects.
  • Facilitated Agile ceremonies (sprint planning, backlog grooming, retrospectives) to drive team alignment and iterative delivery.
  • Authored and maintained comprehensive documentation, ensuring traceability of requirements across project lifecycles.
  • Mentored and coached junior analysts, boosting team productivity and improving consistency in deliverables.

Scrum Product Owner / Sr. Business Systems Analyst

Epsilon – Publicis Groupe
03.2020 - 09.2021
  • Liaison between business, sales and IT teams to refine the product Initiatives and incorporate features based on business needs.
  • Working with IT and product leadership teams to drive and manage the solutions development while ensuring the product and tech teams understands the direction and vision.
  • Collaborating with cross-functional teams on solutions where scope of working spans over multiple teams.
  • Translating features into user stories within the team’s backlog while managing, ranking, and prioritizing this backlog to reflect stakeholder’s requirements.
  • Devising sprint release plans with input from development teams
  • Documenting requests for change (RFC) prior to planned and out of band release/deployments.
  • Leading scrum rituals (Daily standups, weekly backlog refinement sessions, Retrospectives and Sprint Planning)

Business Systems Analyst II

Epsilon – Alliance Data Systems
09.2015 - 03.2020
  • Working with the client, account team, product manager, project manager, and project sponsors to document program and product requirements
  • Eliciting requirements using interviews, document analysis, requirements workshops, and viewpoints
  • Decomposing high level business requirements into functional requirements and producing user stories summarizing the objective as well as the acceptance criteria for the activities
  • Reviewing backlog, planning upcoming sprints; and working with the product manager to prioritize work items for the iterations
  • Representing requirements using alternative views such as analysis models (diagrams), prototypes, or scenarios
  • Assisting QA teams with black box and white box testing
  • Participating in peer reviews/inspections of requirements and process documentation
  • Executing SQL queries against program databases to compile data set needed to pin down data issues for ad hoc reporting
  • Assisting with user acceptance testing when phases of applications and services are ready to be rolled out
  • Evaluating systems risks/impacts across teams for ETL jobs

Business Analyst / Scrum Master

Enterprise
03.2015 - 08.2015
  • Worked as a Business Analyst/SM to introduce & coach Agile Scrum practices along with developing a custom Tax Calculation, Collection & Remittance Framework for Enterprise Fleet Management.
  • Working closely with business and product owner to create timely actionable artifacts for developers and testers.
  • Gather and compile exception handling requirements and feedback from business users and vendors to help develop a robust, responsive and timely application experience.
  • Assisted with user acceptable testing sessions as various phases of different applications and services are ready to roll out. Coordinated milestones, release and feature announcements as they become available.
  • Led three Product teams’ transition to Agile development in 3 months.
  • SM for two geographically distributed teams, assisting with planning, backlog grooming, and implementation.
  • Responsible for release train management: dependencies, challenges and risks.

Applications Analyst

CureMD
10.2012 - 05.2013
  • Single point of contact for multiple medical clients.
  • Providing application training on billing modules to clients.
  • Extensive knowledge of coding protocols. -Familiarity with federal and commercial insurances. -EDI and ERA posting procedures.
  • Helped clients with HL7 coding and compliance with HIPPA requirements.

Education

Bachelor's Degree - Information Systems and Management

University of London – London School of Economics

Skills

  • Tools: JIRA, Confluence, Salesforce, SQL Server Management Studio, MS Office Suite, Firebug, Cucumber, SharePoint, Team Foundation Server, Postman API Web services, FileZilla, Power BI, PeopleSoft, Tableau, Siteimprove, Sitecore, Figma
  • Methodologies: Scrum, Waterfall, Agile

Certification

  • Professional Scrum Master™ I (PSM I) – Scrum.org | Issued Feb 2024
  • Certified Scrum Professional® – Product Owner (CSP-PO) – Scrum Alliance | Issued Jul 2022 | Credential ID: 001112989
  • Advanced Certified Scrum Product Owner (A-CSPO) – Scrum Alliance | Issued Jun 2021 · | Credential ID: 1407984
  • Certified Scrum Product Owner (CSPO) – Scrum Alliance | Credential ID: 001112989
  • Certified SAFe® 4 Practitioner – Scaled Agile, Inc. | Issued Dec 2018 · | Credential ID: 02947641-5296


Awards

London School of Economics – 2013, University of London Roll of Honor, World Distinction – Research in Information Systems Practices, World Distinction – Software

Timeline

Lead Business Analyst

Merge
09.2021 - Current

Scrum Product Owner / Sr. Business Systems Analyst

Epsilon – Publicis Groupe
03.2020 - 09.2021

Business Systems Analyst II

Epsilon – Alliance Data Systems
09.2015 - 03.2020

Business Analyst / Scrum Master

Enterprise
03.2015 - 08.2015

Applications Analyst

CureMD
10.2012 - 05.2013

Bachelor's Degree - Information Systems and Management

University of London – London School of Economics
ALI TIRMAZI