Alicia Fuentes
Las Vegas
Summary
To develop myself and others in an environment that fosters growth from within.
Accomplished industry leader offering many years of management expertise including staff training and development, performance evaluation, and continuous improvement. Focused and efficient with proficiency in financial reporting and budget adherence. Demonstrated success in evaluating P&L to achieve targets.
Overview
24
24
years of professional experience
Work History
General manager/ Retail market trainer
Ulta beauty
01.2019 - Current
- I was hired into Ulta as a General manager, in this role I have grown sales over both budget and comp as well as grown conversion, credit card goals, met payroll goals consistently, recruited and hired top talent from associates to management, developed, coached, scheduled, managed not only a retail portion of the store but also the salon and estheticians.
- I have also handled numerous orc incidents with loss prevention.
- I have gone through managing within the law HR training, as well as development in Loss prevention, recruiting and growth talent and development training to foster continued growth.
- I am also the training leader for my district responsible for helping in recruiting, interviewing and hiring for key positions.
- This also includes training new management hires, presenting and following up on new company training initiatives and being a key contact for other managers in the district.
Assistant manager/ Bench store manager
Lowe's home improvement
09.2017 - 01.2019
- I was brought into Lowe's as an assistant manager/ Bench store manager.
- I was given training for 1 month as an asm service before being placed at another store as their asm support.
- In my months at that location, I learned a lot about Lowe's cultures, systems, development plans and customer service initiatives.
- I was then moved to another store where I trained as their asm sales.
- During this time frame I helped grow the pro business in that location as well as helped in closing the gap in margin and profitability.
- After about 5 months in that building I was moved to another store in the valley and stayed in the asm sales role.
- I was in this location last and was able to be part of the team picking up their comp sales and pro sales at the end of the 2018 fiscal year.
- I believe I have had many positive impacts in all of the buildings I was in as far as boosting morale, setting expectations and re establishing communication between associates and management.
Multi unit Store manager
Bath & Body Works (Limited Brands)
01.2011 - 09.2017
- I was a manager with Bath & Body Works for 6 years.
- I worked in several locations starting out in Primm NV, then working in and overseeing 4 different Las Vegas locations including; Silverado and Eastern, Fashion show mall, Town square mall and Boulevard mall, several of which I oversaw at the same time giving me some multi unit area management experience.
- I ended my career while overseeing one of our highest grossing local locations at Silverado Ranch while also overseeing the store at the Boulevard mall and town square.
- I received an award for being in the top 30 highest performing stores in the company and received the honour of getting to attend the FLC (Field Leadership Conference) with the most influential leaders in the brand.
- I was also in the brands ET (Emerging talent) program.
- I was successful in growing conversion double digits above last year's numbers in my stores and have been known for providing exceptional customer service to help drive loyalty.
- My duties included; hiring top talent, scheduling top talent during peak times, merchandising, coaching and developing associates, sales leaders, co-managers and fellow peer store managers.
- I was also responsible for making sales plan, conversion plan and driving an amazing customer experience to gain repeat customers.
- I managed anywhere between 20-40 associates from the peak and non peak seasons in the year.
- I also trained and onboarded all new store managers that were hired in the Vegas valley.
Senior asst. Manager
Fossil
01.2010 - 01.2011
- I worked for Fossil for about 1 year.
- I was 1 of 5 assistant managers working in 1 location in Las Vegas.
- During the times I ran segments in the business throughout the days I excelled in making conversion and sales plan by holistically leading my team through encouragement and positive coaching.
- My duties included; hiring, coaching and developing, merchandising, maintaining excellent customer service and of course driving sales.
- I resigned for a better opportunity at Bath & Body Works as I felt I wasn't being challenged enough with Fossil.
Senior asst. Manager
Ann Taylor Loft
01.2009 - 01.2010
- I worked for LOFT for 2 years, during that time I worked at the location in Planet Hollywood in Las Vegas.
- We regularly made sales plan and conversion, and made great customer connections.
- My duties included; scheduling, hiring, merchandising, driving sales and conversion, coaching and developing, keeping customer service standards high.
- I resigned from LOFT after having my son due to the malls long hours.
Store manager
The body shop
01.2008 - 01.2009
- I worked for The body shop for about a year.
- During that time I started part time as a sales associate at the Town square location and was then promoted to assistant manager and then store manager at the Fashion show mall location.
- I ran the Fashion show location in the absence of a store manager for 4 months.
- My duties included; scheduling, hiring, coaching and developing, driving sales, weekly inventory, and merchandising.
Assistant manager
White House Black Market
01.2007 - 01.2009
- I worked for WHBM for almost 2 years.
- I started at the planet Hollywood location and opened the location at Town square.
- I helped bring in and maintain many new regular clients to help grow sales in the Town square location.
- My duties included; maintaining positive client relations and driving sales through those, hiring, scheduling and coaching and developing in the store managers absence.
- I resigned when I was promoted at The body shop.
Bath & Body Works
01.2006 - 01.2007
- I started at Bath & Body Works as a seasonal floorset associate and worked my way up to a part time sales lead while trying to get through school.
- I left because I needed full time employment.
Assistant manager
Charlotte Russe
01.2004 - 01.2006
- I worked at Charlotte Russe for 2 years, during that time I worked in 3 locations.
- I started in the boulevard mall and was then moved to the premium outlets north.
- After this I also worked in the Rampage at fashion show mall which was a sister company to Charlotte Russe, I was then moved back to the boulevard mall.
- My duties included; managing sales staff, merchandising, interviewing, driving sales.
- I resigned due to needing more opportunities.
Customer service Rep.
Best Buy
01.2003 - 01.2004
- I worked at Best buy as a customer service representative that processed returns, large purchases and customer orders.
- I was still in high school and resigned as I only wanted the seasonal work.
Cashier
Office Max
01.2002 - 01.2003
- I worked for Office Max as a cashier for about 1 year but resigned due to needing more time and commitment in high school.
Education
Some College (No Degree) -
UNLV
Las Vegas, NVSkills
- Kronos
- Ukg WFM
- Aces online scheduling
- Typing
- Organization
- Team motivation
- Recruitment
- Training
- Team leadership
- Training development
- Loss prevention
- Staff recruitment
- Customer engagement
- Sales growth
- Strategic planning
- Performance management
- Vendor relations
- Employee coaching
- Effective communication
- Problem solving
- Decision making
- Operational efficiency
- Conflict resolution
- Outsourcing
- Top talent recruiting, hiring, and retention
- Profit and loss
- Problem resolution
- Skilled negotiator
- Team training and development
- Customer relations
- Process improvements
- Project planning
- Motivation
- Data review
- Leadership and team building
- Negotiation skills
- Market analysis
- Budget analysis
- Leadership
- Proficient in Excel, PowerPoint, Microsoft word
- Multi-unit operation management
- Networking
- Deadline oriented
- Staff motivation
- Leader
- Safety assurance
- Expense control
- Efficient multi-tasker
- Consistently meet goals
- Event management and promotion
- Budget forecasts
- Vendor relationships
- Change implementation
- Performance improvements
- P&L management
- Effective leader
- Cost reductions
- Communication skills
- Inventory control
- Team player
- Market growth
- Operations Start-up
- Analytical skills
- Client relations
- Sales expertise
- Time and resource optimization
- Business development
- Staff training and development
References
- Margo Tucker, Manager Bath & Body Works, 702-858-9436
- Ariel Arnold, Supervisor, 702-741-2816
- Kimalee Goldstein, Executive assistant for a judge, 702-469-2533
Extra Skills
- Proficient with Kronos and ACES online scheduling.
- Proficient with most Microsoft programs.
- Can type 55 words per minute.
- Highly skilled with customer service skills.
- Extremely organized and never miss a deadline.
- Understand how to positively motivate a team and drive morale.
- Have proven skills in recruitment and training.
Supervisors
- Britney Mendoza, 702-407-9420
- Megan Bowman, 310-715-7166
- Sheryl Mazza, 702-335-6855
- Heidynoelle Stamper, 702-630-9123
- Rossete Razon, unknown
- Seamette Jackson, unknown
Timeline
General manager/ Retail market trainer
Ulta beauty
01.2019 - Current
Assistant manager/ Bench store manager
Lowe's home improvement
09.2017 - 01.2019
Multi unit Store manager
Bath & Body Works (Limited Brands)
01.2011 - 09.2017
Senior asst. Manager
Fossil
01.2010 - 01.2011
Senior asst. Manager
Ann Taylor Loft
01.2009 - 01.2010
Store manager
The body shop
01.2008 - 01.2009
Assistant manager
White House Black Market
01.2007 - 01.2009
Bath & Body Works
01.2006 - 01.2007
Assistant manager
Charlotte Russe
01.2004 - 01.2006
Customer service Rep.
Best Buy
01.2003 - 01.2004
Cashier
Office Max
01.2002 - 01.2003
Some College (No Degree) -
UNLV