Alicia Salmeron
Hawthorne,CA
Summary
Focused Assistant Store Manager known for creating stunning merchandise displays and improving revenue for location. Offering exemplary writing and oral communication skills. Experience in diverse retail environments. Accomplished Assistant Manager with in-depth experience consistently rising through ranks. Well-versed in sales, personnel management, accounting and inventory management. Dedicated to complete knowledge of company products and services for optimized customer service. Determined Sales Manager with success boosting productivity and streamlining procedures for organizations. Focused on smoothly overseeing financial, personnel and operational facets. Results-oriented Assistant Store Manager offering 5 years of increasing revenue and profitability and managing loss and shrinkage. Well-versed in inventory control, buying and merchandising goods. Energetic and productive to thrive in customer-focused, fast-paced environment.
Overview
9
9
years of professional experience
Work History
Assistant Store Manager
International Garden Center And Floral Design
El Segundo, CA
01.2016 - Current
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.
- Provided weekly work schedules to employees to accommodate business demands and vacation requests.
- Interviewed, hired and trained staff associates and equipped to comply with company policies and procedures.
- Walked through store areas to identify and proactively resolve issues negatively impacting operations.
- Directed merchandising, promotion and brand loyalty greatest sales volume.
- Met or surpassed business targets regularly through employee engagement and forward-thinking planning.
- Attained expert level of product knowledge, becoming go-to person for major sales.
- Analyzed and interpreted store trends to facilitate planning.
- Maintained positive customer relationships by responding quickly to customer service inquiries.
- Supervised and evaluated staff, enabling them to improve skills, achieve daily objectives and attain advancement.
- Responded to customer concerns, working with manager to significantly raise customer satisfaction ratings.
- Conducted monthly staff meetings to motivate staff members, address concerns and questions, plan improvements, and evaluate progress toward goals.
- Rotated merchandise and displays to feature new products and promotions.
- Performed investigations on market flows to identify seasonal trends and forecast consumer needs.
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings
Lead Operations Manager
CSUDH Urban Farm Intern
Carson, CA
03.2018 - 11.2020
- Developed and implemented performance improvement strategies and plans to promote continuous improvement.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
- Created plans and communicated deadlines to ensure projects were completed on time.
- Participated in team-building activities to enhance working relationships.
- Led projects and analyzed data to identify opportunities for improvement.
- Transformed abandoned greenhouse area into living lab. Over saw over 350+ volunteers.
Education
Master of Science - Environmental Science
California State University - Dominguez Hills
Carson, CA11.2022
Bachelor of Arts - Interdisciplinary Studies Environmental Studies.
California State University - Dominguez Hills
Carson, CA05.2019
Skills
- Desktops, Laptops and Mobile Devices
- Sales Coaching
- Materials Planning and Logistics
- Problem Anticipation and Resolution
- Special Promotions Planning
- Inventory Tracking and Management
- Needs Assessment
- Purchasing Leadership
- Multitasking and Prioritization
- Deadline Management
- Advertising Campaign Development
Timeline
Lead Operations Manager
CSUDH Urban Farm Intern
03.2018 - 11.2020
Assistant Store Manager
International Garden Center And Floral Design
01.2016 - Current
Master of Science - Environmental Science
California State University - Dominguez Hills
Bachelor of Arts - Interdisciplinary Studies Environmental Studies.
California State University - Dominguez Hills
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