Alicia Smith
Randallstown,MD
Summary
Talented wine educator with a successful career in planning, developing, and executing events and initiatives to achieve maximum potential. Professional and outgoing, excels in building relationships and attracting new clients. Enthusiastic and driven group leader with top strengths in oral and written communication, interpersonal relations, and program operations. Hardworking employee with exceptional customer service, multitasking, and time management abilities. Dedication is to provide every customer with a positive and memorable experience. Motivated wine student seeking mentorship in all areas of the wine industry to gain hands-on experience. Outgoing and friendly, possesses a strong drive to succeed. Highly-motivated mindset, always ready to take on new challenges. Strong work ethic, adaptability, and exceptional interpersonal skills allow for effective unsupervised work while quickly mastering new skills.
Overview
5
5
years of professional experience
Work History
Vice President
The Hue Society DMV
DMV
05.2023 - Current
- Responsible for all duties of the President in the President's absence
- Assists with programming for the Chapter, including plans for fundraisers, Chapter events, and other related activities
- Works with board to welcome and engage all members and facilitate wine education
Event Manager
Wine Crawl USA
Baltimore , MD
01.2023 - 03.2024
- Maintained adherence to client-event requirements through delegation, prioritizing and management of production phases from concept to execution.
- Marketed and publicized special events in social calendars.
- Chose facilities, inspected spaces and planned set up and execution to exceed client expectation.
- Handled client questions and concerns via different communication channels to deliver exceptional customer service.
Social Media Manager
The Hue Society DMV
DMV
08.2021 - 05.2023
- Evaluated advertising and promotion programs for compatibility with public relations efforts.
- Created and optimized promotional publications and related materials.
- Built and maintained corporate image, brand and identity.
- Crafted visual designs and brand messaging elements for consistency across digital advertising and marketing platforms.
Chapter President Liaison
Black Girls Wine Society
Randallstown , MD
10.2020 - 12.2022
- Interview, mentor and train as well as advocate for Chapter Presidents in various cities to start new chapters and curate monthly events and meetups to educate members regarding wine while building relationships and community
- Act as member of internal team to facilitate engaged overall community within society
- Promoted brand awareness by increasing market penetration across national and regional markets.
- Facilitated group image with strategic use of social media, group partnerships and positive media stories.
Chapter President
Black Girls Wine Society
Baltimore , MD
08.2019 - 12.2022
- Strengthened member bonds by leading well-orchestrated gatherings and special events.
- Educated members to assist with wine education and palate development for variety of wine styles, regions and varietals
- Assisted in overall community development
Education
Level 2 Sommelier -
National Wine School
05.2024
STARS Exam
Grow And Fortify MD
05.2023
Level 1 Sommelier - Sommelier
National Wine School
05.2023
Wines of Spain And Portugal
ECornell
03.2023
Wines of Italy Cerificate
ECornell
01.2023
WSET Level 2 -
Napa Valley Wine Academy
Napa, CA06.2022
WSET Level 1 -
Napa Valley Wine Academy
Napa, CA06.2021
Skills
- Leadership and People Development
- Relationship and Team Building
- Adaptable and Flexible
- People and Culture
- Articulate Communication
- Customer Service
- Event Networking
- Customer Education
- Wine Knowledge
- Wine Tasting Events
- Attention to Detail
- Positive Customer Engagement
- Engaging with Diverse Customers
- Self Motivation
- Ability to Lift 40 pounds
- Exceeding Customer Expectations
Additional Information
- Volunteer at wine festivals and events including set-up, wine pouring, welcoming guests
Timeline
Vice President
The Hue Society DMV
05.2023 - Current
Event Manager
Wine Crawl USA
01.2023 - 03.2024
Social Media Manager
The Hue Society DMV
08.2021 - 05.2023
Chapter President Liaison
Black Girls Wine Society
10.2020 - 12.2022
Chapter President
Black Girls Wine Society
08.2019 - 12.2022
Level 2 Sommelier -
National Wine School
STARS Exam
Grow And Fortify MD
Level 1 Sommelier - Sommelier
National Wine School
Wines of Spain And Portugal
ECornell
Wines of Italy Cerificate
ECornell
WSET Level 2 -
Napa Valley Wine Academy
WSET Level 1 -
Napa Valley Wine Academy