Summary
Work History
Education
Skills
Accomplishments
Timeline
Generic

Alison Palmiotto

Billings,MT

Summary

Performance-driven strategist blending operational analytics, brand development, and creative direction. Background in audit-based optimization and growth-focused marketing, with experience analyzing performance metrics, refining messaging frameworks, and leading cross-functional teams. Adept at developing structured creative strategies informed by data and market research.

Work History

Owner / Marketing Strategist

Ruby Red Loft LLC
Lakeside, Montana
2016 - 2024

• Developed performance-driven promotional strategies informed by traveler behavior trends and seasonal demand analytics
• Conducted competitive research on local short-term rental market to differentiate positioning and pricing strategy
• Analyzed booking data and inquiry conversion metrics to refine messaging and improve campaign performance (achieved 95% booking rate)
• Tested creative positioning strategies (luxury vs. experiential vs. family-focused) to optimize occupancy and revenue

Performance & Financial Operations Manager

United States Air Force, USAF
Malmstrom AFB, MT
2011 - 2017

• Led financial operations and quality assurance initiatives across payroll, travel disbursement, and compliance systems supporting 3,000+ personnel
• Oversaw $2M+ in disbursements annually, implementing control frameworks that maintained 98% accuracy and reduced processing errors by 13% year-over-year
• Conducted performance audits identifying 32 systemic deficiencies and eliminating a 6-month reporting backlog
• Designed and delivered 24+ training sessions to 15–25 personnel, improving workflow efficiency and operational consistency
• Presented monthly performance metrics and audit findings to senior leadership, translating complex data into actionable recommendations
• Managed cross-functional coordination across 20 supported units to streamline reporting processes and improve financial transparency

Education

Master of Science - Public Relations

Montana State University
Billings, MT
05-2024

Associate of Applied Science - Financial Management

Community College of The Air Force
Montgomery, AL
07-2014

Bachelor of Arts - Photography

The University of The Arts
Philadelphia, PA
05-2009

Skills

  • Performance-driven creative strategy
  • Audience and competitive research
  • Creative brief and messaging development
  • Data analysis and performance reporting
  • Cross-functional team leadership
  • Workflow and process optimization, and process design

Accomplishments

The Air Force Achievement Medal

Timeline

Owner / Marketing Strategist

Ruby Red Loft LLC
2016 - 2024

Performance & Financial Operations Manager

United States Air Force, USAF
2011 - 2017

Master of Science - Public Relations

Montana State University

Associate of Applied Science - Financial Management

Community College of The Air Force

Bachelor of Arts - Photography

The University of The Arts
Alison Palmiotto