Allison Snavely
West Chester,PA
Summary
Passionate and driven nonprofit senior executive leader with progressive experience in fundraising, grant management, strategic planning, governance, relationship-building, and marketing. Highly successful in developing relationships with direct reports, senior, executive, and c-suite level leaders, volunteers, community leaders, elected officials and corporations to secure revenue for general operations, capacity building, capital campaigns, generational family philanthropy, community outreach and special events. Accomplished public speaker.
Overview
15
15
years of professional experience
Work History
Development Director
Go Red for Women, STEM Goes Red, American Heart Association
02.2022 - Current
- Achieve 7+ figure campaign goals by engaging, recruiting, and mobilizing CEOs, and corporate leaders on volunteer leadership committees to ensure fundraising and mission advancement
- Deepen engagement and upgrade financial commitment through strategic cultivation, stewardship, sponsorships, and grant opportunities according to timeline and business plan
- Develop profiles on top businesses within metro area with documented plan to secure involvement
- Work closely with School District of Philadelphia and manage Executive Leadership Team to engage more young women and mentors and volunteers in STEM Goes Red arming students with tools and resources to experience good health and wellbeing
- Deep understanding of American Heart Association's mission, organizational standards, and nonprofit best practices while utilizing systems and databases
- Maintain timely communication with all staff at local, regional, and national levels while working closely with communications director to develop and promote communication.
Director of Development
Chester County History Center
11.2017 - 02.2022
- Oversee, identify, develop, and coordinate all strategic fundraising activities including capital campaigns in collaboration with President, Board of Trustees and development teams to further organizational mission and sustainability
- Lead and execute all special events on and off site while strategically engaging internal and external stakeholders
- Successfully identify, cultivate, solicit and steward 200 major donors, in addition to volunteers and community leaders increasing revenue and institutional awareness over previous year
- Identify, write, submit, and maintain grants to fund organizational mission totaling over $500,000+ annually
- Solution focused management and team building of support staff, committee members and volunteers.
Vice President of Development
VISTA.Today, American Community Journals
09.2016 - 11.2017
- Established sales targets and pipeline to meet company's monthly and quarterly objectives (more than tripling revenue to $850,000+ in one year)
- Developed strategic sales plans to promote growth, implemented new market penetration, and increased customer satisfaction while utilizing a CRM to manage tasks, pipeline, and closing information
- Created culture of success and ongoing goal achievement while leading sales team (two salespeople and an editor) to promote profitability
- Managed key customer relationships, strategically closed accounts
- Customized editorial marketing and public relations plans based on specific company and client needs
- Developed and maintained critical external relationships with professional societies, organizations, and strategic partners.
Managing Editor
Fig West Chester and Fig Kennett Square, Fig Industries
08.2014 - 09.2016
- Managed and was directly responsible for business-to-business sales for more than one hundred key accounts in Chester County, Pennsylvania
- Exceeded sales expectations and surpassed company established page counts and fiscal goals
- Cultivated and acquired monetary partnerships and grants with new and establish sponsors
- Planned and executed the creative direction, advertorial, and editorial aspects of each 64+ page publication
- Led a team of support staff including direct reporting from photographers, writers, stylists, and graphic designers
- Regarded as the face of the organization and accountable for all aspects of the launch party: securing location, donations, vendors, and delivery of keynote speeches for West Chester and Kennett Square, PA, locations.
Licensed Real Estate and Rental Agent
Zukin Realty Inc.
01.2011 - 09.2014
- Awarded top agent responsible for securing high-end accounts
- Designed and implement new pricing system, using pertinent collected data for rental units throughout Chester County to achieve highest possible returns
- Facilitated mediation between landlords and tenants during meetings and incorporated professional written communication to diffuse tense situations and reach positive outcomes.
Licensed Real Estate Agent
Prudential Real Estate
08.2009 - 09.2011
- Negotiated on behalf of sellers and buyers to secure best deal for client.
Education
Bachelor of Arts in Liberal Studies -
West Chester University
West Chester, PA01.1997
Skills
- Client Relationship Management
- Development activities
- Data Analysis
- Public Speaking
- Project Management
- Proposal Development
- Strategic Planning
Professional Accomplishments And Organizations
- Designing Leadership Arts +Business Council Program 2021
- Leadership Chester County 2018 Graduate
- Rotary Club of Chester County 2016 – Present
- Mainline Chamber of Commerce, Member
Selected Achievements
- Lead steward securing two new six figure gifts for the Philadelphia Market
- Secured largest multi-year STEM Goes Red Sponsorship for 50% year over year growth to maximize programmatic impact to close the gender and opportunity gap for young women in STEM
- Increased overall Go Red for Women campaign revenue goal by 20% while simultaneously planning celebratory event for 600+ guests
- Planned, led and implemented a national comprehensive capital campaign securing 4th place in the United States and over $250,000 in prestigious grant funding through The National Trust of Historic Preservation
Timeline
Development Director
Go Red for Women, STEM Goes Red, American Heart Association
02.2022 - Current
Director of Development
Chester County History Center
11.2017 - 02.2022
Vice President of Development
VISTA.Today, American Community Journals
09.2016 - 11.2017
Managing Editor
Fig West Chester and Fig Kennett Square, Fig Industries
08.2014 - 09.2016
Licensed Real Estate and Rental Agent
Zukin Realty Inc.
01.2011 - 09.2014
Licensed Real Estate Agent
Prudential Real Estate
08.2009 - 09.2011
Bachelor of Arts in Liberal Studies -
West Chester University
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