Alyson Nash
Alexandria,VA
Summary
Dynamic and results-driven business development leader with extensive experience in forging strategic partnerships, cultivating high-value pipelines, and enhancing market share across government, commercial, and highly regulated sectors. Expertise in developing innovative growth strategies, fostering strong relationships, and uniting cross-functional teams to capitalize on emerging revenue opportunities. Proven success in negotiating complex contracts, spearheading multi-stakeholder initiatives, and transforming visionary concepts into scalable programs that yield measurable outcomes. Skilled at navigating intricate relationships through collaborative efforts to drive sustainable revenue growth.
Overview
2026
2026
years of professional experience
Work History
Director of Business Development
Price Modern
Lanham, MD
09.2023 - 03.2025
- Directed regional business development strategy focused on expanding enterprise partnerships and increasing market share across government and commercial clients.
- Built and managed a strategic pipeline of government and enterprise opportunities through relationship development, targeted outreach, and industry partnerships.
- Led partnership development initiatives that strengthened relationships with agencies, design firms, and industry partners to drive new revenue channels.
- Collaborated with marketing, leadership, and sales teams to design creative campaigns and go-to-market strategies that increased lead generation and visibility within target markets.
- Delivered executive-level presentations and solution proposals to decision makers, translating complex offerings into strategic business value.
- Developed data-informed growth strategies using market analysis, client insights, and product positioning to expand regional market share.
- Coordinated cross-functional teams across sales, operations, and leadership to align partnership opportunities with operational capabilities and long-term company objectives.
Government Sales Manager
Global Furniture Group
Washington, DC
01.2022 - 09.2022
- Led government-focused sales and partnership development initiatives across the Mid-Atlantic region.
- Designed and executed a regional government sales strategy that expanded federal agency engagement and increased market visibility.
- Built strategic partnerships with government agencies, dealer networks, and architecture and design firms to generate new opportunities.
- Delivered presentations and solution proposals to federal end users and industry stakeholders, strengthening brand presence and pipeline activity.
- Analyzed sales data to identify trends and optimize product placements in retail environments.
- Partnered closely with internal product, operations, and leadership teams to align sales initiatives with client needs and operational delivery.
Director of Installation Services
JK Moving – Commercial Services
Sterling, VA
10.2020 - 01.2022
- Recruited to build and scale a new commercial services division focused on enterprise relocation installation programs.
- Created operational strategy and standard operating procedures that enabled scalable service delivery across large commercial projects.
- Collaborated across sales, operations, logistics, and vendor networks to support complex multi-site installations and client programs.
- Developed and managed strategic vendor partnerships that expanded capabilities and created new revenue streams.
- Strengthened client relationships by aligning operational execution with customer expectations and long-term partnership goals.
Senior Project Manager / Program Manager
Talu LLC
Herndon, VA
06.2016 - 10.2020
- Managed large-scale government and commercial programs while supporting business development initiatives and client expansion.
- Directed government programs and projects valued up to $21 M, coordinating multiple stakeholders across multi-year initiatives.
- Built collaborative partnerships with federal agencies, contractors, vendors, and design teams to deliver successful program outcomes.
- Authored proposals, scopes of work, and RFP responses to secure new contracts and expand existing client programs.
- Led diverse teams of designers, installers, project managers, and vendors across + concurrent projects.
- Identified new opportunities within existing programs that expanded project scope and strengthened long-term client relationships.
Account Executive
American Office
Washington, DC
10.2015 - 06.2016
- Generated new business through targeted networking, relationship building, and strategic client outreach.
- Partnered with design and project teams to deliver integrated workplace solutions for commercial and government clients.
- Cultivated relationships with clients to understand needs and deliver tailored solutions.
- Collaborated with cross-functional teams to ensure seamless project execution.
- Developed proposals and presentations for client meetings, highlighting product benefits.
- Managed sales pipeline using CRM software to track leads and opportunities.
Manager of Strategic Accounts
Peabody Office
Boston, MA
2011 - 2015
- Managed key enterprise accounts exceeding $5M in annual revenue.
- Led cross-functional teams responsible for design coordination, project delivery, and client engagement.
- Expanded business through partnerships with architects, designers, and corporate clients.
- Developed strategic account plans to enhance client relationships and drive revenue growth.
Key Account Executive
Merida Meridian
Boston, MA
2009 - 2011
- Grew national and international territory revenue from $59K/month to $ 118K-$259K/month through strategic relationship development.
- Collaborated with marketing to develop campaigns that increased brand awareness and new lead generation.
- Cultivated strong relationships with key clients to enhance account loyalty and retention.
- Developed tailored proposals to address client needs, ensuring alignment with company offerings.
- Managed contract negotiations, ensuring favorable terms for both clients and the organization.
Education
M.Ed. - Special Education
New England College
Henniker, NHBBA - Marketing
James Madison University
Harrisonburg, VASkills
- Collaborative Strategy Development and Execution
- Enterprise & Channel Sales
- Pipeline Strategy & Opportunity Closing
- Cross-Functional Collaboration
- Creative Market Expansion Strategies
- Complex Contract Negotiation
- Executive Stakeholder Engagement
- Client Success & Relationship Management
- Strategic Partnership Development and
- Revenue Growth Strategy and Execution
- Key Account Targeting and Engagement
Websites
Timeline
Director of Business Development
Price Modern
09.2023 - 03.2025
Government Sales Manager
Global Furniture Group
01.2022 - 09.2022
Director of Installation Services
JK Moving – Commercial Services
10.2020 - 01.2022
Senior Project Manager / Program Manager
Talu LLC
06.2016 - 10.2020
Account Executive
American Office
10.2015 - 06.2016
Manager of Strategic Accounts
Peabody Office
2011 - 2015
Key Account Executive
Merida Meridian
2009 - 2011
M.Ed. - Special Education
New England College
BBA - Marketing
James Madison University
Leadership & Professional Strengths
- Known for fostering collaborative team environments that drive innovation and shared success
- Skilled at building trusted partnerships with executive stakeholders and strategic partners
- Creative strategist who identifies new market opportunities and scalable growth models
- Strong communicator and presenter comfortable engaging executives, partners, and large audiences
- Thrives in fast-paced, entrepreneurial environments where adaptability and initiative are critical