Alyssa Cortes
Summary
Methodical director with several years of comprehensive experience overseeing daily operations of company or organization. Hardworking and versatile professional well-versed in executing business strategies, preparing and implementing business plans and overseeing financial performance.
Overview
8
8
years of professional experience
Work History
Communications Director
Clean Energy for America
01.2023 - 12.2025
- Coordinated partnerships with stakeholders to enhance collaboration and resource sharing.
- Managed media relations to enhance organizational visibility and public engagement.
- Assisted in developing strategic plans aligned with organizational goals and partner needs.
- Developed comprehensive communication strategies for clean energy initiatives.
- Coordinated internal communications to align staff with company goals and projects.
- Led crisis communication efforts during critical events impacting the industry.
- Collaborated with stakeholders to advocate for sustainable energy policies and practices.
- Monitored industry trends and identified opportunities for growth through new communication channels.
- Evaluated effectiveness of existing marketing campaigns using analytics tools like Google Analytics.
- Prepared monthly reports detailing progress made on various projects related to communications objectives.
Communications Director
Make the Road Nevada
01.2022 - 01.2023
- Collaborated cross-functionally to develop story angles, thought leadership, and programs to achieve maximum media exposure.
- Led the execution of communication strategies, resulting in more than 105 earned media placements across local and national outlets.
- Planned and moderated national press events, both virtual and in-person, from concept to execution.
- Managed grants of up to $250,000 and tracked deliverables to ensure compliance and timely reporting.
- Collaborated with executive leadership to update and engage the advisory board on organizational progress and initiatives.
- Provided thought leadership on best practices for designing effective promotional campaigns across multiple channels including digital media and traditional advertising outlets.
Southern Nevada COVID-19 Outreach Lead
Immunize Nevada
01.2021 - 01.2022
- Key liaison between Immunize Nevada and various Southern Nevada partners for vaccination programs across Clark County
- Breaking down barriers to vaccination, providing clear and factual communication
- Ensure equitable distribution of vaccines to low-income and historically underserved communities
Program Associate
Silver State Equality
01.2020 - 01.2021
- Build relationships with 27 partner organizations and allies to advance electoral campaigns
- Hosted events for community leaders and allies to inform the community of legislative updates
- Public relations for Advisory Task Force on HIV Exposure Modernization
Senior Regional Organizing Lead
Human Rights Campaign
01.2018 - 01.2020
- Federal and state-wide implementation of the electoral strategy
- Contact + build relationships, in-person and digitally, with over 4,500 donors
- Coalition building with 22 diverse local organizations
- Spokesperson for the nation's largest LGBTQ+ non-profit organization
Education
B.A. - English Literature
Nevada State University
Henderson, NV01-2021
Skills
- Media relations
- Crisis communication
- Strategic planning
- Mission strategy
- Content creation
- Analytics evaluation
- Public affairs
- Marketing strategy development
- Marketing metrics
- Digital marketing analytics
- Location-based marketing
Government Advisory Experience
- Advisory Task Force on HIV Exposure Modernization, Conducted policy analysis and strategy to help pass NV Senate Bill 284 creating the task force.
- Minority Interagency Collaborative, Comprised of state agencies to generate an annual report highlighting the state's success and areas of opportunity for underserved communities.
- It's In Your Hands | Esta En Tus Manos, Spokesperson for the state-wide initiative to slow the spread of COVID-19 and promote CDC guideline use in Latino and immigrant communities.
- LGBTQ+ Advisory Council, Congressman Steven Horsford (DNV 4th District), Affirming & Inclusive Resource Orientation at the Mexican Consulate (Las Vegas, NV).
Languages
English
Native/ Bilingual
Spanish
Native/ Bilingual
Timeline
Communications Director
Clean Energy for America
01.2023 - 12.2025
Communications Director
Make the Road Nevada
01.2022 - 01.2023
Southern Nevada COVID-19 Outreach Lead
Immunize Nevada
01.2021 - 01.2022
Program Associate
Silver State Equality
01.2020 - 01.2021
Senior Regional Organizing Lead
Human Rights Campaign
01.2018 - 01.2020
B.A. - English Literature
Nevada State University