Amanda Overmyer
Mooresville,NC
Summary
Accomplished Marketing Designer that uses a blend of technical, analytical, and design skills to evaluate and enhance the efficiency and look of companies. Experienced in digital marketing and content creation, with a flair for Adobe Creative Suite and exceptional collaborative skills. Organized and dependable candidate successful at managing multiple priorities and multiple projects simultaneously with a positive attitude. Detail-oriented team player with strong organizational skills.
Overview
17
17
years of professional experience
Work History
Marketing Director
Hills of Africa
01.2023 - Current
- Manage and coordinate all marketing and design activities for the company.
- Manage front end development and design of website, including password protected portals for client information and resources.
- Design visual assets and compelling marketing materials, including promotional videos, brochures, newsletters, email templates, post cards, business cards, presentations, and social media content.
- Collaborate on creating content for company blog to drive organic traffic and boost search engines rankings, as well as weekly newsletters to travel advisors and direct clients.
- Optimize CRM data processes, creating more efficient communication and reducing the amount manual emails that were sent to clients.
Owner and Photography
Amanda Overmyer Photography
05.2007 - Current
- Photographer of: seniors, newborns, children, families, weddings, events, products.
- Manage all aspects of business, including: editing, website and blog maintenance, accounting, filing customer orders, design, social media, and marketing.
- Design, order, and distribute albums, save the dates, birth announcements,and marketing flyers.
- Provide exceptional customer service during all aspects of business.
- Edit and enhance, including cropping and color correcting all photographs using Photoshop and Lightroom.
Brand and Marketing Operations Manager
Gifted Travel Network
08.2017 - 05.2022
- Responsible for overseeing the operational aspects of the marketing department as well as maintaining brand consistency through all online and print collateral for the company.
- Collaborated with upper management and teams to optimize marketing funnels, program deliverables, online courses, and events.
- Created and delivered brand and marketing presentations online and in-person events to travel professionals.
- Managed and created marketing automations, email campaigns, website design, social media images, landing pages, brochures, print, and online marketing collateral.
Education
Bachelor of Arts - Photography
Southern Illinois University Carbondale
Carbondale, IL12.2005
Skills
- Digital Marketing
- Content Creation
- Branding
- Adobe Creative Suite
- Microsoft Office
- Outlook
- Canva
Timeline
Marketing Director
Hills of Africa
01.2023 - Current
Brand and Marketing Operations Manager
Gifted Travel Network
08.2017 - 05.2022
Owner and Photography
Amanda Overmyer Photography
05.2007 - Current
Bachelor of Arts - Photography
Southern Illinois University Carbondale