Summary
Overview
Work History
Education
Skills
Timeline
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Amariche Hawkins

Admissions Recruiter/ Social Media Manager
Fayetteville,NC

Summary

Energetic Assistant Director of Admissions polished in advising incoming students on admissions procedures and implementing and evaluating policies to enhance effectiveness and efficiency of recruitment and admissions programs. Offering 4 years of experience planning and developing strategies for admissions of undergraduate students. Expertise in student recruitment and retention. Committed to helping students reach their educational goals.



Overview

22
22
years of professional experience
4
4
years of post-secondary education

Work History

Education Consultant/Assistant Director of Admissions

Fayetteville State University Office Of Admissions
FAYETTEVILLE, NC
10.2019 - Current
  • Coordinated and participated in campus recruitment events, orientation programs and open houses.
  • Assisted prospective students with admissions by processing paperwork, arranging and conducting campus tours and conducting follow-up activities.
  • Developed Social Media "Live" marketing campaigns to relay school's mission to prospective parents and students.
  • Completed approximately 20 phone calls daily to generate prospective students and guide students through admissions process.
  • Maintained full knowledge of institution's catalog to fully explain course offerings and select programs to best fit each potential student's needs and goals.
  • Developed and implemented student success initiatives to recognize and encourage achievement.
  • Cultivated engaged student population with successful orientation programs.

Public Relations Specialist

Fayetteville State University
FAYETTEVILLE, NC
10.2018 - 09.2019
  • Communicated with media weekly to build relationships and optimize press coverage.
  • Wrote press releases for routine use and crisis management.
  • Produced and distributed internal and external communications.
  • Forged strong media relationships to further public relations goals.
  • Assisted with marketing strategy development to increase public awareness and customer engagement.
  • Helped with photo and video production and performed visual and sound editing tasks.

Radio Host

Cumulus Media Inc
FAYETTEVILLE, NC
06.2016 - 05.2017
  • Facilitated live coverage of special events, promotions, and sports matches.
  • Engaged listeners through social media platforms to increase station visibility.
  • Interviewed local and international celebrities to raise brand profile and build listener engagement.
  • Produced creative radio segments focused on music, current events and lifestyle topics.
  • Attended promotional events to create station awareness and build listener reach.
  • Answered booth call line and took song suggestions or comments from listeners.
  • Developed engaging content for listeners and guests, including competitions, interviews and phone-ins.
  • Recorded and edited high-quality interviews and audio clips for broadcast.
  • Hosted music, news and entertainment segments for well-rounded radio shows.
  • Found, researched, fact-checked and wrote scripts for relevant topics in local news.
  • Crafted original scripts for commercial and promotional spots, advertising radio station sponsors.
  • Selected and created audio cuts and pre-produced audio programs for more fluid broadcasting.
  • Found, researched, fact-checked and wrote scripts for relevant topics in local news

Truck Driver

United States Postal Office
Greensboro, North Carolina
02.2010 - 02.2017
  • Minimized delays by planning and adjusting routes to account for changing weather and traffic conditions.
  • Loaded and unloaded products at warehouses and customer locations using hand trucks, pallet jacks, and forklifts.
  • Verified contents of inventory loads against Bills of Lading.
  • Completed regular inspections and maintenance actions, as well as basic equipment repairs, to keep equipment operating at peak levels.
  • Inspected trucks for malfunctions and reported vehicles to management for corrective action.
  • Clearly communicated with dispatchers to give updated information on estimated times of arrival and latest road conditions.
  • Maintained daily, legible DOT log book and submitted corresponding documents.

Radio Operator

United States Marine Corps
Jacksonville, NC
02.2001 - 08.2004
  • Operated sound recording equipment to capture and document broadcasts for analysis.
  • Monitored emergency frequencies to detect distress calls and dispatch emergency response personnel or equipment.
  • Maintained accurate documentation of messages transmitted and received.
  • Identified and obtained bearings of signal sources through use of direction-finding procedures.
  • Monitored emergency frequencies to detect distress calls and respond by dispatching emergency equipment.

Education

Master of Arts - Divinity

Liberty University
Lynchburg, VA
01.2022 - Current

Bachelor of Arts - Communications

Fayetteville State University
Fayetteville, NC
01.2014 - 05.2016

Skills

Problem-Solving

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Timeline

Master of Arts - Divinity

Liberty University
01.2022 - Current

Education Consultant/Assistant Director of Admissions

Fayetteville State University Office Of Admissions
10.2019 - Current

Public Relations Specialist

Fayetteville State University
10.2018 - 09.2019

Radio Host

Cumulus Media Inc
06.2016 - 05.2017

Bachelor of Arts - Communications

Fayetteville State University
01.2014 - 05.2016

Truck Driver

United States Postal Office
02.2010 - 02.2017

Radio Operator

United States Marine Corps
02.2001 - 08.2004
Amariche HawkinsAdmissions Recruiter/ Social Media Manager