Highly ambitious marketing professional with a background in copywriting, project management, and people management. Expertise in quality assurance and client needs analysis.
Overview
7
7
years of professional experience
Work History
Lifecycle Communications Specialist
Newfold Digital
10.2019 - Current
Oversaw new email creation from initial kickoff to final coding.
Coordinated with brand managers and technical leads to ensure proper deliverability of email initiatives.
Successfully supported email ops team with platform migrations across multiple brands.
Ran daily scrum and weekly check-in meetings with stakeholders across company.
Improved team efficiency via new process development, particularly for complex email initiatives.
Copywriting Specialist
Web.Com
08.2016 - Current
Produced polished, marketing-driven copy for retail and franchise clients
Integrating SEO-friendly keywords throughout on- and off-site copy
Collaborated with other team members and departments as needed
Assisted with various special projects designed to enhance the client experience
Tailored writing approach and tone to suit each client's unique needs and goals
Assistant Director
Jenny Craig
12.2015 - 08.2016
Assisted clients in developing plans to achieve their weight loss goals
Designed and distributed materials for local and cross-marketing
Distributed and oversaw sales goals and administrative duties for consultants
Oversaw and recorded inventory of weekly food and supply order
Education
Bachelor of Arts - English
University of North Florida
Jacksonville, FL
04.2016
Skills
Proficient in All Styles of Writing
Project Management
Digital Communications
Cross-Functional Collaboration
Project Planning
Deliverability Reports
Agile Methodology
G-Suite
Microsoft Office
Accomplishments
Consistently Met and Exceeded Quality and Production Goals
Received Multiple Awards from Leadership for Work Quality
Coached Fellow Writers on Improving Production
Successfully Managed Coding Platform and Team Transition
Launched Autoresponder Documentation and Monitoring Process