Amber Williams
Arlington,TX
Summary
Business operations and event management professional with a background in client consultations, strategic planning, budgeting, vendor coordination, and contract negotiation. Leads customized events from concept through execution while managing priorities, building long-term client relationships, and supporting business growth through referrals, retention, and strong service delivery.
Overview
13
13
years of professional experience
Work History
Owner | Business Operations & Event Management
Hype Fab Co.
Dallas, TX
03.2019 - Current
- Led end-to-end planning and execution of customised events, ensuring seamless client consultations, concept development, logistics, and on-site coordination.
- Directed business operations, enhancing strategic planning, budgeting, resource allocation, vendor coordination, and client relations.
- Developed business growth initiatives that increased client acquisition, improved brand visibility, and fostered referrals and long-term retention.
- Negotiate vendor agreements, service contracts, and pricing to balance client expectations, service quality, and profitability.
Merchandiser
Gotham
Dallas, TX
05.2021 - 07.2022
- Erected promotional displays and implemented replenishment initiatives to boost product visibility and readiness for sales.
- Coordinated merchandising across multiple retail locations, enhancing product presentation and ensuring stock availability and inventory organization.
- Monitored sales activity and inventory levels, identifying opportunities to improve performance and maximize sales.
- Prioritized location-based tasks and collaborated with store teams to address merchandising needs.
Event Sales Manager
The Dallas Arboretum
Dallas, TX
08.2017 - 05.2019
- Managed event sales inquiries, client consultations, proposals, and contract negotiations to drive bookings and maximize revenue.
- Cultivated relationships with corporate clients and prospective customers through consultative selling, venue tours, and tailored recommendations.
- Coordinated with internal departments to ensure alignment of event requirements and client expectations for successful execution.
- Adapted sales presentations and outreach approaches to customer needs, market trends, and organizational objectives.
Admissions and Sales Coordinator
Selah House
Anderson, IN
02.2014 - 04.2016
- Served as primary contact for prospective clients and families, offering guidance and ensuring timely follow-up.
- Coordinated admissions communications, appointment scheduling, and client records to streamline administrative processes.
- Partnered with clinical and administrative teams to support efficient admissions workflows and accurate, confidential documentation.
- Maintained organized records while ensuring compliance with organizational policies and procedures to uphold standards.
Education
College Coursework - Social Work and Telecommunications
Bail State University
Muncie, IN01-2008
High School Diploma -
Marion High School
Marion, IN05-2004
Skills
- Business Operations & Strategic Planning Event & Project Management Business Development Client Relationship Management Contract Negotiation Vendor Relations Budget Oversight Sales Strategy Stakeholder Communication Logistics Coordination
- Event planning
- Audience engagement
- Vendor negotiation
- Budget management
LANGUAGES
English - Fluent
Timeline
Merchandiser
Gotham
05.2021 - 07.2022
Owner | Business Operations & Event Management
Hype Fab Co.
03.2019 - Current
Event Sales Manager
The Dallas Arboretum
08.2017 - 05.2019
Admissions and Sales Coordinator
Selah House
02.2014 - 04.2016
College Coursework - Social Work and Telecommunications
Bail State University
High School Diploma -
Marion High School