Amber Winner
Salem,VA
Summary
Results-oriented District Manager with proven success leading multi-unit restaurant operations, driving P&L performance, and elevating team execution across high-volume locations. Skilled in developing General Managers, optimizing labor and food cost controls, and implementing local marketing strategies that accelerate revenue growth and guest satisfaction. Recognized for building accountable, high-performing teams while improving operational consistency and brand standards. Strategic and hands-on leader who leverages data, coaching, and process discipline to deliver measurable business results.
Overview
8
8
years of professional experience
1
1
Certification
Work History
District Manager/ Marketing Manager
Tropical Smoothie Cafe
03.2023 - Current
- Led operational initiatives to enhance customer experience and drive sales growth across multiple locations.
- Developed training programs for staff, improving team performance and service consistency throughout the district.
- Analyzed financial reports to identify trends, ensuring budget adherence and operational efficiency in all cafes.
- Implemented standardized procedures that streamlined operations, reducing waste and optimizing resource allocation.
- Collaborated with marketing teams to execute promotional campaigns, increasing brand visibility within local markets.
- Fostered strong relationships with franchise owners, providing guidance and support to enhance business performance.
- Strategically planned staffing needs based on sales forecasts, effectively managing workforce allocation throughout the district.
- Supervised various locations, enforcing high-quality standards of operation.
- Ensured compliance with company policies and procedures as well as federal/state regulations by conducting regular audits of operational practices at each location within the district.
- Oversaw successful store openings, coordinating logistics, staffing, training, and promotional efforts to ensure smooth transitions for new locations.
- Developed and executed comprehensive training programs for store managers, resulting in improved employee performance and customer satisfaction.
- Implemented inventory control measures to minimize waste and optimize product availability, ensuring optimal stock levels across all locations.
- Coordinated regional marketing efforts to increase brand visibility within target markets, attracting new customers while retaining current clientele base.
- Implemented risk-management protocols for loss prevention, leading to a consistent decrease in shrinkage rates across the district.
- Increased district sales by implementing effective marketing strategies and fostering strong relationships with key partners.
- Reduced turnover rates by implementing proactive retention strategies designed to address potential employee concerns before they escalated into resignations or terminations.
- Implemented new product launches effectively, ensuring staff were well-trained and inventory was strategically managed.
- Oversaw budget allocation for marketing initiatives, ensuring cost-effective spending and financial accountability.
- Crafted persuasive marketing materials, including brochures and presentations, to support sales efforts.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
General Manager
Jersey Mike's
12.2021 - 03.2023
- Optimized daily operations to elevate service efficiency and enhance customer satisfaction.
- Designed and executed comprehensive staff training programs to enhance employee performance.
- Evaluated sales trends to enhance strategic inventory management and minimize waste.
- Cultivated a positive work environment by implementing effective team communication and conflict resolution strategies.
- Directed financial budgeting processes to ensure alignment with organizational goals and profitability targets.
- Executed marketing strategies to enhance brand visibility and attract store traffic.
- Developed performance metrics to evaluate operational success and pinpoint improvement opportunities.
- Assisted in managing budget implementations. Supported employee reviews and feedback processes. Coordinated training schedules and contract negotiations.
- Led a diverse team of professionals, cultivating a positive work environment and enhancing employee satisfaction.
- Oversaw financial performance, established budgets, and managed expenses to ensure financial stability.
- Enhanced operational efficiency by coaching and mentoring personnel on management principles and industry best practices.
- Oversaw budget development, forecasting, and financial reporting processes to ensure alignment with organizational objectives.
General Manager
Cook Out Restaurants
05.2020 - 11.2021
- Oversaw daily operations to ensure high service quality and customer satisfaction.
- Developed and implemented strategic marketing initiatives to drive brand awareness and sales growth.
- Trained and mentored staff on operational best practices to enhance team performance.
- Analyzed sales data to identify trends and optimize inventory management processes.
Home Equity Specialist
Wells Fargo Bank
03.2020 - 09.2021
Dispatch Supervisor
Protos Security
03.2018 - 03.2020
Education
High school diploma or GED - undefined
Skills
- Multi-Unit Operations Management
- P&L Management
- Labor Cost Optimization
- Food Cost Control
- KPI Performance Management
- Team Leadership & Development
- General Manager Coaching
- Operational Excellence
- Revenue Growth Strategy
- Guest Experience Management
- Compliance & Brand Standards
- Strategic Planning
- Talent Development
- Performance Management
- Succession Planning
- Conflict Resolution
- Employee Engagement
- Culture Building
- Hiring & Staffing Strategy
- Training Program Implementation
- Cross-Functional Leadership
- Change Management
- Local Store Marketing (LSM)
- Community Partnership Development
- Promotional Campaign Execution
- Brand Awareness Initiatives
- Sales Building Strategies
- Grand Opening Support
- Digital & Social Media Marketing
- Customer Retention Strategies
Websites
Certification
- Driver's License
- ServSafe Manager
- ServSafe Proctor Certificate
Links
www.ServSafe.com
Timeline
District Manager/ Marketing Manager
Tropical Smoothie Cafe
03.2023 - Current
General Manager
Jersey Mike's
12.2021 - 03.2023
General Manager
Cook Out Restaurants
05.2020 - 11.2021
Home Equity Specialist
Wells Fargo Bank
03.2020 - 09.2021
Dispatch Supervisor
Protos Security
03.2018 - 03.2020