Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Ambreen Wasi

Hicksville,NY

Summary

Certified Salesforce Administrator with over 5 years of hands-on experience in configuring, optimizing, and automating Salesforce environments across Sales, Marketing, and Revenue Operations. Adept at designing scalable solutions using Lightning Flows, Apex, CPQ, and third-party integrations. Proven ability to enhance data integrity, reduce manual processes, and improve team productivity. Skilled in Agile environments using Jira and Confluence, with a strong record of supporting 300+ users and collaborating across departments to deliver impactful CRM strategies.

Overview

5
5
years of professional experience
5
5
Certification

Work History

Senior Salesforce Administrator

Swimlane
05.2022 - 06.2025
  • Automated Turbine license creation through Salesforce-Turbine integration, reducing licensing overhead.
  • Migrated all legacy Process Builders to Flows, improving system performance and automation scalability.
  • Played a pivotal role in successful system integrations, working closely with Product, IT and Sales Operation team and business stakeholders to ensure seamless data flow between platforms.
  • Developed Visualforce Pages to improve document reporting and generation processes.
  • Built Lightning Web Components for dynamic data input, enhancing user experience and reducing clicks.
  • Led CPQ implementation: configured Advanced Approvals, Price Rules, and QCP to support complex quoting.
  • Integrated Slack and Jira with Salesforce for improved cross-team collaboration and case tracking.
  • Created Apex Flows for license management, reducing manual tracking and errors.
  • Improved Pardot campaign coordination by working closely with Demand Gen leadership.
  • Managed day-to-day tasks: user creation, permission sets, role hierarchies, data imports, territory updates, and lead assignment optimization.
  • Designed and deployed NPS surveys within Salesforce for customer feedback collection.
  • Resolved technical issues promptly and effectively, providing exceptional support to Salesforce users across the organization.
  • Enhanced Salesforce system efficiency by optimizing workflows, automating processes, and streamlining data management.
  • Proved successful working within tight deadlines and a fast-paced environment.
  • Collaborated with cross-functional teams to gather requirements, design solutions, and deploy custom Salesforce features tailored to business objectives.

Salesforce Administrator

TD Ameritrade
01.2020 - 04.2022
  • Created and maintained custom reports and dashboards to meet diverse business requirements.
  • Designed custom fields, page layouts, and record types to streamline data entry and usability.
  • Managed sandbox-to-production deployments of configuration and metadata.
  • Set up user profiles, roles, sharing rules, and security controls to align with org policies.
  • Automated lead import processes, increasing accuracy and reducing time-to-action for sales teams.
  • Resolved technical issues promptly and effectively, providing exceptional support to Salesforce users across the organization.
  • Ensured data integrity and accuracy through regular audits, timely updates, and meticulous record maintenance.

Education

Bachelor of Science - Chemistry

Kutztown University of Pennsylvania
Kutztown
12.2009

Associate of Science - Biochemistry

Lehigh County Community College
Schnellville, PA
08.2007

Associate of Science - Computer Information Systems

Community College of Philadelphia
Philadelphia, PA
08.2005

Skills

  • Salesforce Customization, User Administration, Process automation, Lightning experience, Data management, Report building & Dashboard Creation, Security management, CPQ configuration, Pardot administration
    Time management, Agile methodology, Data audits, Database administration
  • Sales Cloud, Lightning Flows, Apex, SOQL, Visualforce, LWC, Workflow Rules, Process Builder, Flows, Custom Objects, Data Loader, Permission Sets, Validation Rules, Territory Management, QCP
  • Tools & Integrations: Slack, Jira, Confluence, Obsidian Security, OwnBackup, Mondaycom, RFPIO, ZoomInfo, JotForm, Outreach, DocuSign, BambooHR, Accelo, Zapier, Postman, Freshdesk, Navan, Zingtree, Loopio, Cloudingo, Workbench, Canvas, Magic Mover, Maxio, Clari, Chorus, Walnut, TalentLMS
  • Data & Ops: Lead Assignment Rules, Data Hygiene, API Integrations, Security Settings, NPS Surveys, Sandbox Management

Certification

  • Salesforce Certified Administrator
  • Salesforce Certified Advanced Administrator
  • Salesforce Platform App Builder
  • Salesforce Certified Account Engagement Specialist (Pardot)
  • Salesforce Certified AI Associate

Timeline

Senior Salesforce Administrator

Swimlane
05.2022 - 06.2025

Salesforce Administrator

TD Ameritrade
01.2020 - 04.2022

Bachelor of Science - Chemistry

Kutztown University of Pennsylvania

Associate of Science - Biochemistry

Lehigh County Community College

Associate of Science - Computer Information Systems

Community College of Philadelphia

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Ambreen Wasi