Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
15
15
years of professional experience
Work History
Digital Marketing Specialist
Uptime Business Solutions
01.2020 - Current
Boosted brand awareness by establishing strong web and social media presence.
Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
Optimized social media channels and web pages to improve SEO and usability.
Managed digital projects end-to-end, from initial conceptualizing through final implementation and live monitoring.
Created wide range of digital assets such as rich media online ads and micro websites.
Collaborated cross-functionally with sales, engineering and product management teams to accomplish shared goals.
Collaborated effectively with advertising and media specialized to boost results from strategic campaigns.
Marketing Manager
Angler's Resort
10.2012 - Current
Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Created company brand messaging, collateral materials, customer events, promotional strategies and product commercialization.
Managed workflow between staff, coordinating documents, planning and creative material distribution.
Utilized market trends and target audience statistics to effectively and appropriately market products.
Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets, and sales plans for business segments.
Transformed corporate website and social media platforms to better engage customers and promote sales.
Capitalized on industry and marketplace trends to strategize marketing solutions and enhance business operations.
Event Coordinator
The Central Florida Wedding Expo
01.2017 - 03.2020
Coordinated schedules and timelines for events.
Managed administrative logistics of events planning, event booking and event promotions.
Managed event logistics and operations.
Performed event coordination for larger parties and gatherings.
Planned large-scale events such as trade shows, conferences, and meetings.
Selected and ordered décor and event materials.
Fulfilled contractual obligations for rehearsal and day of event coordination.
Coordinated florists, photographers, videographers, musicians, officiants and ceremony participants during rehearsals and pre-ceremony, ceremony and reception events.
Customer Service Representative
Publix
02.2008 - 09.2012
Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns.
Answered customer telephone calls promptly to avoid on-hold wait times.
Answered constant flow of customer calls with minimal wait times.
Offered advice and assistance to customers, paying attention to special needs or wants.
Responded to customer requests for products, services and company information.
Education
High School Diploma -
Crystal River High School
Crystal River, FL
05.2010
Skills
Digital Content Development
Competitor Review
Channel Optimization
Brand Strategy
Social Commerce
Administering Social Media Accounts
Graphic Design
Digital Media
Microsoft Office
Marketing Programs
Social Media Tools
Social Media Content Creation
Digital Marketing
Customer Engagement
Campaign Development
Advertising Strategy
Content Curation
Video Editing
Email Marketing Campaign
Progress Tracking
Branding Support
Channel Growth Tracking
Timeline
Digital Marketing Specialist
Uptime Business Solutions
01.2020 - Current
Event Coordinator
The Central Florida Wedding Expo
01.2017 - 03.2020
Marketing Manager
Angler's Resort
10.2012 - Current
Customer Service Representative
Publix
02.2008 - 09.2012
High School Diploma -
Crystal River High School
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