Amina Faal
Columbus,OH
Summary
Marketing analyst with a background in psychology, skilled in data analysis, consumer behavior research, and campaign performance tracking. Passionate about applying psychological principles to understand and influence consumer decisions, I am dedicated to enhancing my expertise in market trends, customer insights, and digital marketing strategies.
Overview
3
3
years of professional experience
Work History
Marketing Internship
AMETEK
01.2025 - Current
- Managed end-to-end social media content creation and scheduling using Adobe Express and Hootsuite, while tracking performance metrics through Google Analytics and Google Looker Studio.
- Assisted with website audits, SEO improvements, and distributed website contact forms across sales, technical support and client service teams using Outlook and Pardot/Salesforce.
- Supported the development of marketing materials like blogs, case studies, and email campaigns and conducted competitive analysis, market research and product research to enhance campaign effectiveness.
Marketing Internship
Avaap
07.2024 - 12.2024
- Developed strong organizational skills by managing multiple tasks simultaneously and consistently meeting tight deadlines.
- Gained hands-on experience with variety of software tools, including Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere Pro), CRM systems (Hubspot) and online analytics platforms.
- Assisted in planning and organizing events and conferences, contributing to smooth execution and attendee engagement.
- Implemented marketing strategies across different social media platforms, including Instagram and LinkedIn, to boost brand presence and engagement.
Lead Concierge
80 East Bourbon and Cocktail Club
08.2022 - Current
- Provide personalized service to club members, handling special requests and reservations to ensure exceptional guest experience
- Maintain detailed knowledge of members' preferences, ensuring personalized and tailored service
- Handle special requests, such as private event bookings, exclusive dining experiences, or personalized decorations, ensuring details are executed flawlessly
Education
Bachelor of Science - Psychology
The Ohio State University
Columbus, OH05.2025
Skills
- CRM Systems
- Marketing Automation
- Marketing Analytics
- Market Research & Competitive Analysis
- Survey Development & Evaluation
Timeline
Marketing Internship
AMETEK
01.2025 - Current
Marketing Internship
Avaap
07.2024 - 12.2024
Lead Concierge
80 East Bourbon and Cocktail Club
08.2022 - Current
Bachelor of Science - Psychology
The Ohio State University
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