Amina Faal
Columbus,OH
Summary
Marketing analyst with a background in psychology, skilled in data analysis, consumer behavior research, and campaign performance tracking. Passionate about applying psychological principles to understand and influence consumer decisions, I am dedicated to enhancing my expertise in market trends, customer insights, and digital marketing strategies.
Overview
3
3
years of professional experience
Work History
Marketing Internship
AMETEK
Worthington, OH
01.2025 - Current
- Managed end-to-end social media content creation and scheduling using Adobe Express and Hootsuite, while tracking performance metrics through Google Analytics and Google Looker Studio.
- Assisted with website audits, SEO improvements, and distributed website contact forms across sales, technical support and client service teams using Outlook and Pardot/Salesforce.
- Supported the development of marketing materials like blogs, case studies, and email campaigns and conducted competitive analysis, market research and product research to enhance campaign effectiveness.
Marketing Internship
Avaap
Grandview, OH
07.2024 - 12.2024
- Developed strong organizational skills by managing multiple tasks simultaneously and consistently meeting tight deadlines.
- Gained hands-on experience with variety of software tools, including Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere Pro), CRM systems (Hubspot) and online analytics platforms.
- Assisted in planning and organizing events and conferences, contributing to smooth execution and attendee engagement.
- Implemented marketing strategies across different social media platforms, including Instagram and LinkedIn, to boost brand presence and engagement.
Lead Concierge
80 East Bourbon and Cocktail Club
Powell, OH
08.2022 - Current
- Provide personalized service to club members, handling special requests and reservations to ensure exceptional guest experience
- Maintain detailed knowledge of members' preferences, ensuring personalized and tailored service
- Handle special requests, such as private event bookings, exclusive dining experiences, or personalized decorations, ensuring details are executed flawlessly
Education
Bachelor of Science - Psychology
The Ohio State University
Columbus, OH05.2025
Skills
- CRM Systems
- Marketing Automation
- Marketing Analytics
- Market Research & Competitive Analysis
- Survey Development & Evaluation
Timeline
Marketing Internship
AMETEK
01.2025 - Current
Marketing Internship
Avaap
07.2024 - 12.2024
Lead Concierge
80 East Bourbon and Cocktail Club
08.2022 - Current
Bachelor of Science - Psychology
The Ohio State University