AMY LEWERENZ
Olney,Maryland
Summary
EVENT MANAGEMENT, CATERING & LOGISTICS
Creative event industry leader with proven success planning and executing upscale, off-premise events.
Offer an effective combination of thoughtful planning, outstanding customer service, attention to detail and practical problem solving.
Exemplary work ethic, positive attitude, dynamic mentor and enthusiastic team player.
MBA degree from Cornell University's School of Hotel Administration.
Overview
16
16
years of professional experience
Work History
CATERING COORDINATOR
FABIO TRABOCCHI RESTAURANTS
WASHINGTON, DC
07.2020 - Current
- Developed, implemented and ongoing management of take out and delivery program across multiple restaurants to promote profitable food and beverage sales.
- Continuously evaluate business operations to effectively align workflows for optimal efficiency, quality and customer satisfaction.
- Lead and direct culinary, processing teams and delivery teams on effective methods, operations and procedures.
- Interact positively with customers to promote restaurant's take out and delivery services, virtual event packages, private dining options and in-home services.
- Create engaging posts and stories for Fabio At Home Instagram account, advise marketing team on promos, special events and collateral.
CREATIVE DIRECTOR/EVENT PLANNER
RIDGEWELLS CATERING
BETHESDA, MD
10.2018 - 05.2020
- Led creative program for 12 member sales team with $21 million in annual sales
- Negotiated outside vendor contracts and services to ensure clients' budget requirements were met
- Managed event logistics with specific focuses in order to meet customer programming needs and creative vision
- Developed high-impact creative event projects from concept to completion, including menus, decor, and service plans
- Oversaw $75,000 budget and purchasing for all client-facing equipment
- Organized warehouse standards and set rental prices for over 200 unique equipment pieces
- Revamped team work strategies and processes to improve Company's efficiency and profitability
- Fostered highly communicative, collaborative team culture on all creative and operational projects
CREATIVE DIRECTOR/EVENT PLANNER
OCCASIONS CATERERS
WASHINGTON, DC
08.2007 - 10.2018
- Directed creative aspect of sales effort, curated brand strategy, researched and developed menus, oversaw décor and specialty equipment purchases for $43 million catering company
- Wrote creative and effective sales proposals for social and corporate RFPs including custom menus, service plans, equipment and decor options to fulfill established budgets
- Developed event-specific scope of work, established budgets and determined timelines for menu and venue selection, guest list finalization, equipment selection, load-in schedules and run-of-show
- Negotiated vendor contracts and services to ensure client's budget requirements were met
- Led event walk-throughs and tastings to finalize event contracts and logistics. Supervised onsite catering team and outside vendors including AV, facility managers, musicians, decor and floral designers
- Oversaw recipe R&D and new item testing with company chefs. Standardized and managed extensive recipe database, photography and documentation
- Created and managed content for Company blog, website and social media platforms
Education
MBA - Hotel School
1998
- Ye Hosts Honorary Society
- Hotel Ezra Cornell, Event Director
BA - English & French
1987
Summa Cum Laude, Phi Beta Kappa
Skills
- Strategic Planning & Event Logistics
- Guest Experience & Client Relations
- Proposal Creation & Event Analytics
- Creativity & Innovation
- Vendor Negotiation & Team Leadership
- Brand Development & Social Media Marketing
Software Proficiencies
CaterXpert, Microsoft Office (Word, Excel, Publisher, Sharepoint), Social Tables, Toast, Tock, Micros, AirTable, TripleSeat
Timeline
CATERING COORDINATOR - FABIO TRABOCCHI RESTAURANTS
07.2020 - Current
CREATIVE DIRECTOR/EVENT PLANNER - RIDGEWELLS CATERING
10.2018 - 05.2020
CREATIVE DIRECTOR/EVENT PLANNER - OCCASIONS CATERERS
08.2007 - 10.2018
CORNELL UNIVERSITY - MBA, Hotel School
HAMILTON COLLEGE - BA, English & French
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