Amy L. Johnson
Wilmington,DE
Summary
Results-driven sales leader with expertise in integrating sales, marketing, and operations to fuel growth and support organizational change. Focused on enhancing productivity through strategic planning and customer relationship management. Strong negotiator and team leader, committed to achieving sales objectives and driving business expansion.
Overview
19
19
years of professional experience
Work History
Director of Sales
Action Unlimited Resources, Inc.
New Castle, Delaware
07.2020 - Current
- Lead the company’s commercial sales organization responsible for revenue growth, strategic account development, and customer retention across a four-state region.
- Directly manage and develop a sales team, overseeing performance, account development, and regional market growth.
- Managed company revenue performance averaging $8M annually, including executive ownership of the organization’s largest strategic account generating $1.5M annually.
- Maintain executive relationships with VIP and strategic accounts, expanding share of wallet across multiple product categories.
- Managed sales team transition after retirement of three representatives, ensuring continuity of long-standing customer relationships and stabilization of key accounts.
- Led sales forecasting, pipeline management, and revenue planning, equipping executive leadership with insights into performance and identifying growth opportunities.
- Partner with leadership across operations and customer service to deliver a consistent customer experience and support scalable business growth.
- Recruited and hired first marketing role, developed marketing strategy to enhance brand visibility, drive lead generation, and align marketing with sales initiatives.
- Family-owned regional facility supplies and janitorial solutions distributor with 40+ years of market presence, serving institutional, education, healthcare, and industrial customers across DE, MD, NJ, and PA.
East Coast Regional Sales Manager
Fasetto, Inc.
Scottsdale, Arizona
10.2019 - 07.2020
- Built and managed a $5M+ sales pipeline within the first year for a technology startup expanding into the East Coast market.
- Developed new business opportunities, facilitating rapid market entry and enhancing brand awareness.
- Implemented lead-generation and sales tools, strengthening prospecting and pipeline development efforts.
- Represented company at national trade shows, conferences, and industry events, acquiring new prospects and increasing brand visibility.
Regional Sales Director
BASIC
Wilmington, Delaware
09.2016 - 07.2019
- Generated $110K+ in new revenue growth through targeted prospecting, networking, and strategic outreach in previously unserved territory.
- Secured first national partnership, significantly expanding organization’s reach and enhancing referral network.
- Built and managed relationships with 100+ referral partners to identify client needs and deliver tailored solutions that drove referral business.
- Produced sales reports and territory analysis to identify growth opportunities and drive improvements in sales efficiency.
Realtor
Patterson Schwartz
, Delaware & Pennsylvania
06.2015 - 09.2016
- Increased property visibility and sales through targeted marketing, open houses, and strong client relationships.
- Drafted contracts, purchase agreements, and closing documentation while facilitating negotiations between buyers and sellers.
Education Manager
Produce Marketing Association
Newark, Delaware
12.2013 - 06.2015
- Collaborated with industry experts and volunteer committees to design and implement high-quality educational content and programming.
- Managed event budgets and speaker selection, optimizing program development for global conferences.
- Developed educational programming and live event content, enhancing engagement for 15,000-member international trade association.
English Teacher
Wilmington Christian School
Hockessin, Delaware
08.2007 - 12.2013
- Developed engaging lesson plans for diverse learning styles and abilities.
- Developed curriculum and instructional strategies that enhanced learning outcomes for diverse student needs.
- Facilitated classroom discussions to enhance student critical thinking skills.
- Implemented assessment tools to evaluate student progress and understanding.
- Strengthened communication between parents and school leadership, fostering increased program engagement.
Education
Bachelor of Arts - Secondary Education
University of Delaware
Newark, DESkills
- Sales leadership and team development
- Revenue growth strategy
- Strategic account management
- Sales forecasting
- Sales process optimization
- KPI analysis
- Customer retention and expansion
- Market development
- Negotiation and relationship building
- Sales training
- Cross-functional leadership
- Conflict resolution
Core Leadership Capabilities
- Sales Leadership & Team Development
- Revenue Growth Strategy
- Strategic Account Management
- Sales Forecasting & Pipeline Management
- Customer Retention & Expansion
- Cross-Functional Leadership
- Market Development
- Negotiation & Relationship Building
Timeline
Director of Sales
Action Unlimited Resources, Inc.
07.2020 - Current
East Coast Regional Sales Manager
Fasetto, Inc.
10.2019 - 07.2020
Regional Sales Director
BASIC
09.2016 - 07.2019
Realtor
Patterson Schwartz
06.2015 - 09.2016
Education Manager
Produce Marketing Association
12.2013 - 06.2015
English Teacher
Wilmington Christian School
08.2007 - 12.2013
Bachelor of Arts - Secondary Education
University of Delaware