ANA MARIA BERMUDEZ
Summary
Experienced Marketing Manager skilled in leading teams and projects to boost client sales. Proficient in utilizing AI technologies for marketing analysis, ad creation, and SEO to improve online presence and drive business growth. Seeking a role in a dynamic organization that prioritizes innovative marketing strategies and data-driven decision-making. Detail-oriented team player with strong organizational skills and the ability to manage multiple projects accurately and efficiently.
Overview
18
18
years of professional experience
Work History
Marketing and Financial Director
Syslo Ventures
- Developed and implemented marketing strategies to enhance company growth
- Analyzed market trends and client data to propose marketing tactics that increased client management
- Directed cross-functional teams to execute marketing projects effectively.
Writer/Marketing Editor
Various Positions
01.2008 - Current
- Developed content for websites and marketing campaigns, focusing on SEO to improve search engine rankings
- Researched market trends and consumer preferences to create targeted marketing articles
- Edited and translated marketing materials to ensure consistent messaging across different languages.
Marketing and Financial Department
Raymond James Financial Services
02.2020 - 08.2021
- Managed global mobility and immigration projects to ensure compliance with international regulations
- Developed and implemented strategies to streamline immigration processes and enhance employee experience
- Coordinated with legal teams and government agencies to facilitate work visas and residency permits
- Directed cross-functional teams to support global mobility initiatives and resolve immigration-related issues
- Utilized data analysis to improve project efficiency and identify areas for process improvement.
Project Lead Director
TracFone Wireless (Verizon)
02.2014 - 10.2018
- Directed and coordinated marketing projects within the Process and Systems Department
- Reviewed and approved marketing scripts and content for consistency and adherence to company guidelines
- Managed the creation and distribution of marketing brochures and campaigns, utilizing SEO techniques to increase online visibility
- Utilized internal automated tools to analyze market trends and consumer behavior for better-targeted marketing strategies.
Marketing Media Specialist
Synergy Business Consulting (TracFone)
12.2012 - 01.2014
- Created and audited marketing content for various channels, ensuring alignment with SEO best practices
- Coordinated with IT and marketing teams to develop and implement effective marketing strategies
- Conducted user acceptance testing to ensure marketing content met quality standards before release.
Finance & Project Management Specialist
Tusimportaciones.com
01.2012 - 10.2012
- Led marketing projects and managed budgets to ensure efficient use of resources
- Directed the creation of marketing content and campaigns, focusing on increasing client sales
- Analyzed market data to develop and refine marketing strategies.
Marketing Writer Marketing Specialist
Tusimportaciones.com
01.2007 - 12.2011
- Proposed and developed intranet-based newsletters and marketing content, resulting in significant cost savings
- Translated and edited web content and marketing materials for Spanish-speaking audiences
- Implemented SEO strategies to enhance website traffic and engagement.
Education
MS in Warzone Journalism - Warzone Journalism and Media Communication
Escuela De Carabineros
Bogota, Colombia09.2003
BS in Journalism and Communication - Mass Communications
Externado De Colombia University
Bogota , Colombia01.2003
Skills
- Marketing Strategy
- Team Leadership
- Strategic leadership
- Team Development
- AI for Marketing Analysis
- Ad Creation
- SEO
- Project Management
- Data Analysis
- Social Media Management
- Content Creation
- Legal Writer
Publications and recognitions
- TodoBebe.com (American Baby Magazine)
- Tracfone Wireless TV Marketing Campaign
- MyChek
- HolaMujer.com
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Timeline
Marketing and Financial Department
Raymond James Financial Services
02.2020 - 08.2021
Project Lead Director
TracFone Wireless (Verizon)
02.2014 - 10.2018
Marketing Media Specialist
Synergy Business Consulting (TracFone)
12.2012 - 01.2014
Finance & Project Management Specialist
Tusimportaciones.com
01.2012 - 10.2012
Writer/Marketing Editor
Various Positions
01.2008 - Current
Marketing Writer Marketing Specialist
Tusimportaciones.com
01.2007 - 12.2011
Marketing and Financial Director
Syslo Ventures
MS in Warzone Journalism - Warzone Journalism and Media Communication
Escuela De Carabineros
BS in Journalism and Communication - Mass Communications
Externado De Colombia University
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