Andrew Handwerger
New York,NY
Summary
Driven Senior Director highly experienced Outdoor and Lifestyle channels. Hands-on leadership and management background with a solid track record of success in Go To Market optimization and Assortment Planning. Seeking a Sr. Sales position with a growing brand. Demonstrated success in exceeding targets and accomplishing results that drive business development and cement market position. Highly creative and strategic business director.
Overview
23
23
years of professional experience
Work History
Sr. Director Sales
VF /The North Face
New York, NY
12.2019 - 02.2024
- Manged Wholesale lifestyle business across channels and tiers-~$250M gross sales-with a team of 14 reporting to me.
- Developed and implemented strategic plans to further company initiatives.
- Analyzed financial performance metrics and identified areas for improvement.
- Conducted market research to identify new opportunities for growth and development.
- Managed fiscal responsibility throughout the year.
- Collaborated with executive leadership team to develop strategic accounts.
- Monitored industry trends and made recommendations on how they could be leveraged by the organization.
- Lead cross-functional meetings in developing clear and actionable Go-To Market strategies; Merchandising, Marketing, Ops.
- Promoted a culture of collaboration among staff members through regular communication, feedback, and recognition.
- Built strong relationships with retail partners within Department Stores, LIfestyle Specialty and Athletic Specialty channels.
- Mentored junior staff members in their professional development journey.
Sales Director
VF /The North Face
New York, NY
11.2008 - 12.2019
- Developed sales plans, goals, strategies and objectives to achieve financial objectives for East Coast Regional Lifestyle accounts.
- Delivered sales presentations to Key Accounts.
- Created and maintained sales showroom.
- Tracked and analyzed key quantitative metrics and business trends relating to partners.
- Cultivated strong professional relationships with retail partners.
- Led sales planning, assortment planning and account management to grow existing accounts and establish new sales accounts.
- Supported sales team members to drive growth and development.
Sales Manager
Full Circle Group /The North Face
New York, NY
06.2001 - 12.2008
- Developed and implemented sales strategies to increase market share.
- Established relationships with key clients, while maintaining existing customer base.
- Created and presented monthly reports to management on sales performance.
- Analyzed data to identify trends in customer behavior and develop plans accordingly.
- Collaborated with marketing team to create promotional materials for target customers.
- Achieved company growth and brand development through market expansion and sales.
Education
Bachelor of Arts - Political Science And Government
University of Vermont
Burlington, VT05-1992
Skills
- Team Building and Motivation
- Core Values Management
- Reporting Expertise
- Business Planning
References
References available upon request.
Timeline
Sr. Director Sales
VF /The North Face
12.2019 - 02.2024
Sales Director
VF /The North Face
11.2008 - 12.2019
Sales Manager
Full Circle Group /The North Face
06.2001 - 12.2008
Bachelor of Arts - Political Science And Government
University of Vermont