Andrew Meador
New York,NY
Summary
I am a detail-oriented, results-driven professional passionate about delivering exceptional outcomes. Known for my hardworking nature, I thrive in fast-paced environments and focus on achieving excellence. I adapt quickly to any team or project, bringing a proactive attitude and commitment to growth. Eager to take on new challenges, I am excited to contribute to an organization by working hard and making a meaningful impact.
Overview
4
4
years of professional experience
Work History
Marketing Analyst
Saks Fifth Avenue
09.2023 - Current
- Pioneered the creation of the Studio at Saks, an innovative community bridging media and luxury products, facilitating digital stylist sales through social media platforms, resulting in approximately $40M in sales year-to-date.
- Led comprehensive financial reporting initiatives, streamlining sales processes and driving a 28% improvement in business development tracking, enabling data-driven decision-making and optimizing performance outcomes.
- Coordinated and supported the $2.7 billion acquisition process of Saks Global, Neiman Marcus, and Bergdorf Goodman, ensuring seamless operations and contributing to a successful transaction.
- Orchestrated high-profile executive events, conferences, and meetings, including the Regional Summit, Executive Store Visits, Summer Management Retreat, AP Summit, and Holiday Parties. Directed weekly senior leadership team meetings, presenting detailed, multi-million-dollar sales reports to inform future sales and management strategies, while producing and refining correspondence, reports, and presentations with meticulous attention to corporate standards and content accuracy.
Advertising Program
U.S. Department of Homeland Security
01.2023 - 05.2023
- Developed a well-structured Anti-Terrorism campaign by utilizing various social media platforms to effectively disseminate the campaign message, resulting in an audience of more than 10,000 participants.
- Employed a multi-faceted approach by leveraging diverse communication channels, including radio, online platforms, and community events, to ensure the widespread dissemination of the campaign message. This resulted in a significant increase in audience engagement by over 80%.
Marketing/PR Intern
Trail Runner International
06.2022 - 08.2022
- Managed the end-to-end process of email campaign creation on ActiveCampaign, overseeing the creation of 20+ campaigns. This included copywriting, coordinating graphic design, scheduling, and monitoring campaign performance.
- Developed comprehensive event decks for all hosted events at Portfolio Summits using PowerPoint, creating visually engaging presentations for 8+ events.
- Produced engaging content for the company's social media accounts, resulting in a 30% increase in follower engagement and a 20% growth in brand awareness.
- Assisted in managing sponsored client relationships by providing comprehensive support in social media and email marketing deliverables, contributing to a 15% increase in client satisfaction scores.
Marketing Intern
Dell Technologies
06.2021 - 08.2021
- Conducted competitor research and site testing to identify desired features for search functionality.
- Collaborated with the product marketing team to produce content for over 200 product pages, leveraging proficiency in HTML and Drupal 9 to optimize layout and presentation.
- Optimized paid search campaigns, achieving an initial click-through rate of 6%.
- Implemented canonical links for more than 190 web pages, significantly improving the website's credibility and integrity, and enhancing SEO.
Education
Bachelor's Degree - Marketing And Economics
University of Massachusetts Amherst
05-2023
Skills
- Microsoft Office Suite
- Project Management
- Client Relations
- Google Suite
- Financial Modeling
- Data Analysis
Timeline
Marketing Analyst
Saks Fifth Avenue
09.2023 - Current
Advertising Program
U.S. Department of Homeland Security
01.2023 - 05.2023
Marketing/PR Intern
Trail Runner International
06.2022 - 08.2022
Marketing Intern
Dell Technologies
06.2021 - 08.2021
Bachelor's Degree - Marketing And Economics
University of Massachusetts Amherst
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