Andrew Vanech
Brooklyn
Summary
Dynamic marketing professional with a proven track record at WNYW-TV, executing over 50 integrated media campaigns quarterly. Adept in cross-functional collaboration and performance reporting, ableleverage strong organizational skills and insights to drive impactful marketing strategies and enhance brand positioning. Proficient in asset management and audience analysis, I thrive in fast-paced environments.
Overview
8
8
years of professional experience
Work History
Sales Assistant
WNYW-TV (Fox 5 New York)
04.2022 - Current
- Executed 50+ integrated media campaigns quarterly, coordinating cross-departmental workflows to ensure creative assets, media placements, and promotional materials delivered on time and aligned with marketing objectives.
- Supported the creation of strategic marketing briefs and client-facing presentations , providing clear direction and storytelling essential for both internal teams and external clients.
- Drafted and delivered 2-3 weekly performance and share-of-voice reports that analyzed impressions and ratings, campaign reach, and competitive positioning, preparing insights for leadership (directly supporting the data reporting/UTA IQ partnership requirement).
- Managed logistics and coordination for high-visibility initiatives (e.g., MLB postseason and World Series) , meticulously organizing and maintaining detailed records, campaign documentation, and media order logs.
Logistics Coordinator
ASAP Warehouse and Distribution
05.2018 - 04.2022
- Coordinated 30+ quarterly retail marketing rollouts and visual merchandising projects , collaborating with cross-functional stakeholders to ensure messaging and execution alignment.
- Oversaw asset organization and distribution across multiple facilities , ensuring timely delivery of marketing materials to retail and event partners.
Sales and Marketing Intern
WABC-TV (ABC 7 New York)
01.2018 - 05.2018
- Assisted in drafting strategic briefs and preparing presentations that shaped key marketing campaigns , directly contributing to brand positioning and audience messaging.
- Monitored the marketplace by conducting 2-3 competitive market analyses per week, identifying emerging trends that informed cross-functional planning (relevant to monitoring competitive activity for clients).
- Supported the asset review and approval process by maintaining organized documentation and ensuring final deliverables adhered to project timelines.
Education
Bachelor of Arts - Advertising
Saint Francis College
Brooklyn, NY 12-2017
No Degree - Journalism
Temple University
Philadelphia, PA05-2014
Skills
- Core Coordination & Project Management: Impeccable Organizational and Time Management Skills, Deadline-Driven & Detail-Oriented , Cross-Functional Collaboration , Event & Logistics Coordination, Ability to Navigate a Fast-Paced, Demanding Environment
- Talent/Influencer & Logistics: Asset Management & Distribution , Integrated Campaign Execution, Support for Client Interaction/Briefing
- Reporting & Insights: Performance Reporting & Share-of-Voice Analysis , Competitive Activity Monitoring , Audience Insights & Segmentation
- Communication & Presentation: Superior Communication and Presentation Skills, Marketing Brief Development , Proficiency in Microsoft Office & Google Workspace
- Industry & Creative Assets: Knowledge of Social Media Platforms (Instagram, TikTok, Twitter, Facebook), Prior Experience in Broadcast Media Industry, Video Production (Adobe Premiere Pro) , Sports & Fan Engagement Strategy
Accomplishments
- Achieved the rank of Eagle Scout in Boy Scout Troop 531
Languages
English
Native or Bilingual
Greek
Limited Working
Spanish
Elementary
Timeline
Sales Assistant
WNYW-TV (Fox 5 New York)
04.2022 - Current
Logistics Coordinator
ASAP Warehouse and Distribution
05.2018 - 04.2022
Sales and Marketing Intern
WABC-TV (ABC 7 New York)
01.2018 - 05.2018
Bachelor of Arts - Advertising
Saint Francis College
No Degree - Journalism
Temple University