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Angela Fish
Mission Viejo,CA
Summary
Engagement Leader with over 20 years in client-facing roles, building trust in complex environments. Specializes in engaging diverse households through structured journeys that require credibility and strong interpersonal skills. Manages the full engagement lifecycle, ensuring consistency and high-quality experiences from outreach to long-term participation. Combines relationship-building with effective execution and team leadership.
Overview
25
25
years of professional experience
Work History
Senior Manager, Sales Training Specialist
Restaurant Technologies
07.2022 - 11.2025
- Developed an 8-week onboarding program, achieving sales readiness by week five through a blend of in-person and virtual engagement.
- Designed and implemented structured onboarding and engagement journeys for new hires, ensuring consistent ramp-up across distributed field sales teams.
- Created a repeatable onboarding framework, enhancing consistency for new hires in complex field-based environments.
- Supported engagement lifecycle of new hires, ensuring accountability and seamless field transitions.
- Collaborated with sales leadership and operations to align training messaging with execution strategies.
- Provided ongoing coaching to field teams, improving navigation of complex customer interactions and engagement consistency.
- Leveraged Salesforce and performance data to track progress, identify gaps, and reinforce engagement strategies.
- Facilitated in-person and virtual sessions, integrating relationship-building with execution effectiveness.
Regional Sales Manager – Los Angeles Market
Nielsen TV Ratings
01.2014 - 06.2022
- Led a team of 12–22 field representatives responsible for recruiting and onboarding households into a national TV measurement panel across a high-priority market.
- Managed hiring, development, and performance through in-field coaching and metric-based oversight to enhance team effectiveness.
- Executed multi-step engagement journey from initial outreach to onboarding, agreement, and installation to ensure seamless customer experience.
- Maintained accountability for end-to-end outcomes, ensuring full follow-through to installation.
- Guided team members in navigating complex interactions, building trust and increasing conversion rates.
Trainer & Senior Field Representative
Nielsen TV Ratings
01.2001 - 01.2014
- Delivered structured training programs for new hires before and after technical onboarding, reinforcing engagement approach and field execution.
- Balanced training responsibilities and personal production in demanding territories, driving effective knowledge transfer.
- Recruited and onboarded households across affluent communities (San Diego, Los Angeles, Santa Barbara, Orange County), requiring strong credibility and adaptability.
- Established trust with households, promoting active participation and fostering long-term compliance.
- Managed engagement lifecycle, coordinating assessments, agreements, scheduling, and installation team collaboration.
Skills
- Customer engagement
- Lifecycle onboarding
- Relationship management
- Training Program Development
- CRM utilization
- Cross-functional leadership
- Executive communication
- Team coaching
- Training Program Development
Community Leadership
Small Group Leader – Young Adult Community
Saddleback Church, Lake Forest, CA
- Lead a small group of young adults, facilitating weekly discussions focused on personal growth, life transitions, and community support.
- Create a safe, engaging environment that encourages open dialogue, trust, and peer connections
- Provide ongoing mentorship and support helping individuals navigate challenges related to career, relationships and personal development.
- Foster a sense of community and belonging through consistent engagement and relationship-building
Timeline
Senior Manager, Sales Training Specialist
Restaurant Technologies
07.2022 - 11.2025
Regional Sales Manager – Los Angeles Market
Nielsen TV Ratings
01.2014 - 06.2022
Trainer & Senior Field Representative
Nielsen TV Ratings
01.2001 - 01.2014