Angelo Hernandez
Detroit,MI
Summary
Account Executive with 10+ years of sales experience across SaaS, fintech, and high-growth sectors. Proven track record of managing the full sales cycle - from outbound prospecting and discovery to product demos, negotiation, and closed-won business. Strong consultative selling skills, with expertise in HubSpot, pipeline building, forecasting accuracy, and crossfunctional collaboration. Recognized for exceeding quota, delivering high activity output, and driving customer adoption and retention. Thrives in fast-paced, tech-forward environments.
Overview
13
13
years of professional experience
Work History
Account Executive
ONGROK
Detroit, MI
07.2025 - 11.2025
- Managed multi-state pipeline for retail + distribution sales across Midwest and East Coast markets.
- Won partnerships with the largest retailer in Michigan and a major Missouri distributor within 90 days.
- Generated outbound leads via email, phone, events, and social channels; maintaining pipeline hygiene in Hubspot.
- Delivered tailored product demos and guiding prospects through evaluation and onboarding.
- Maintained account retention through proactive communication and value-driven relationship building.
Brand Manager
Yield Distribution
Detroit, MI
12.2023 - 07.2025
- Led wholesale and brand partnership initiatives that drove revenue growth and optimized operational efficiencies.
- Oversaw sales strategy, CRM integration, and data-driven decision-making that enhanced business performance.
- Spearheaded brand management strategies, ensuring alignment between sales, marketing, and operational functions.
- Implemented and managed Hubspot CRM launch; main goal was forecasting, lead tracking, and customer engagement.
- Provided actionable data analytics and market insights to brand partners and sales team, driving efficient sales tactics.
- Managed the sales team through weekly KPI reviews and coaching sessions to optimize performance.
- Collaborated with marketing and product teams to enhance brand visibility and sales conversion strategies.
Senior Account Executive
POSaBIT
Detroit, MI
09.2021 - 10.2023
- Owned full-cycle SaaS and payment sales across Michigan and Midwest markets.
- Consistently generated $1M+ in monthly topline revenue; ranked as top performer.
- Delivered platform demos to mid-market and enterprise clients, closing the largest operator in MI within six months.
- Maintained accurate forecasting and CRM discipline reporting directly to CRO.
- Negotiated contracts and agreements with key stakeholders.
- Coordinated cross-functional teams to deliver client solutions effectively.
Account Executive
Curaleaf
Detroit, MI
04.2019 - 09.2021
- Launched CPG brand in Michigan, navigating complex regulatory landscape.
- Averaged $500,000 monthly revenue by managing diverse territory across Michigan.
- Conducted product presentations to drive SKU adoption and encourage repeat purchases.
- Established long-term relationships, contributing to Select Oil's market leadership.
- Collaborated with marketing teams to develop targeted promotional campaigns.
- Provided product training and support to ensure successful client implementation.
Business Development
Gartner
Chicago, IL
07.2017 - 09.2018
- Managed outbound outreach across 200+ global enterprise accounts.
- Conducted discovery, positioned value prop, and booked meetings for senior BD leaders.
- Created call briefs aligned to prospect priorities, improving meeting-to-opportunity conversion.
Sales Management Trainee
Enterprise Rent-A-Car
04.2016 - 06.2017
Outside Marketer
Costco Wholesale
Kalamazoo, MI
05.2013 - 05.2016
Education
Bachelor of Arts - Organizational Communication, Sociology
Western Michigan University
Kalamazoo, MI04-2016
Skills
- Full-Cycle SaaS Sales
- Outbound Prospecting
- Demo Delivery
- Pipeline Management
- Salesforce
- Hubspot
- Market analysis
- Account management
- Business development and planning
- Needs assessments
- Revenue generation
- Strategy implementation
- Negotiation skills
- Territory Expansion
- Proposal Creation & Negotiation
- Revenue Forecasting
- Consultative Selling
- CrossFunctional Collaboration
- GTM Strategy
- Customer Retention & Adoption
- Data-Driven Insights
- Enterprise Relationship Management
Timeline
Account Executive
ONGROK
07.2025 - 11.2025
Brand Manager
Yield Distribution
12.2023 - 07.2025
Senior Account Executive
POSaBIT
09.2021 - 10.2023
Account Executive
Curaleaf
04.2019 - 09.2021
Business Development
Gartner
07.2017 - 09.2018
Sales Management Trainee
Enterprise Rent-A-Car
04.2016 - 06.2017
Outside Marketer
Costco Wholesale
05.2013 - 05.2016
Bachelor of Arts - Organizational Communication, Sociology
Western Michigan University