Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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ANITA DINUNZIO

ANITA DINUNZIO

Mount Pleasant,SC

Summary

Experienced and relationship-focused Aesthetic Sales Representative with a proven track record of driving injectable product sales within med spas, plastic surgeons, and dermatologists. Demonstrates a consistent ability to surpass sales targets while contributing to practice growth through training, in-office events, and tailored marketing solutions.

Overview

11
11
years of professional experience

Work History

Senior Injectables Territory Manager - Columbia SC

MERZ AESTHETICS
06.2022 - Current
  • Spearheaded growth in a newly developed territory - Identified, prospected, and onboarded new accounts, including plastic surgeons, dermatologists, med spas, and aesthetic clinics.
  • Delivered clinical education, product demonstrations, and hands-on injection trainings to providers and staff to drive product adoption.
  • Developed strong consultative partnerships with key accounts to understand needs, provide solutions, and increase market share.
  • Collaborated cross-functionally with skin care team, device team, marketing, training, and medical affairs to support customer success and loyalty.
  • Maintained deep product knowledge in dermal fillers, neuromodulators, bio-stimulators, and regenerative injectables to educate clients effectively.
  • Injectables Territory Manager - VA South 2020-2022
  • Analyzed sales data to identify areas for territory improvement and implemented strategies to maximize sales growth.
  • Established successful account relationships by building rapport and maintaining consistent communication.
  • Delivered recommendations to long-term accounts to promote brand awareness & increase sales volume to key audiences, through organized promotional events

Territory Manager

JOURNEY MEDICAL
08.2019 - 07.2020
  • Managed a dermatology-focused pharmaceutical sales territory covering the DC metro area, driving revenue growth and exceeding sales targets
  • 106% to goal for Oral Antibiotic Franchise 08/2019
  • 102% to goal for Oral Antibiotic Franchise 11/2019
  • 103% to goal for Oral Antibiotic Franchise 12/2019
  • 108% to goal for Oral Antibiotic Franchise 01/2020
  • Obtained 78 new prescribers during launch of primary oral antibiotic brand
  • Obtained 74 additional unique prescribers for oral antibiotic franchise, with a baseline of 170, total of 244

Dermatology Specialty Sales Representative

ORTHO DERMATOLOGICS (FORMERLY VALEANT)
05.2017 - 08.2019
  • Successfully launched a first-in-class dermatology biologic driving rapid adoption and market share growth
  • Coordinated speaker programs, peer-to-peer events, and lunch & learns to drive product awareness
  • Collaborated cross-functionally with market access, medical science liaisons, and field reimbursement managers to resolve barriers to patient access
  • Delivered clinical insights and competitive intelligence to marketing and leadership to optimize launch strategy.
  • Member of the 2019 Field Marketing Exchange Team
  • Led district calls on how to detail PRC approved JAAD, NEJM, and JAMA articles pertaining to psoriasis
  • Performed as interim Field Sales Trainer throughout 2018
  • First Place Q3, 2018 Growth Contest for two launch brands
  • 2017 Rookie of the Year
  • Won 'One on One Connections' 2017 Contest to represent Ortho Derm at Maui Derm Conference

Dermatology Specialty Sales Representative, Bio-Medicines

ELI LILLY
10.2016 - 05.2017
  • Launched & educated dermatologists, physicians assistants, and nurse practitioners on the clinical profile, efficacy, safety and administration of the first IL-17 biologic to market
  • Sales Achievements Ranked #3 in 8x8 week growth contest, at 133% to goal
  • Gained 8 new prescribers in Q1 2017

Dermatology Specialty Sales Representative

VALEANT PHARMACEUTICALS
01.2015 - 10.2016
  • Spearheaded the successful launch of two new products in dermatology as well as a podiatry focused therapeutic, driving rapid market penetration
  • Maintained deep expertise in acne pathophysiology, podiatric skin conditions, and the competitive dermatology treatment landscape
  • Atlantic District 'Representative of the Quarter' Q1 2016
  • Ranked #8 Nationally for Immune Portfolio Q1 2016
  • Ranked #5 Nationally for Acne Portfolio Q1 2016
  • Achieved 101% total portfolio attainment in Q3 2015
  • Placed #9 Nationally for AK Contest in Q3 2015
  • Achieved 123% portfolio attainment in Q2 2015 - Ranked #5 Nationally

Education

B.F.A. - Interior Design, Minor Art History

Virginia Commonwealth University
01.2009

Associate of Arts - Study Abroad, School of Architecture and Design - Italy, Germany, The Netherlands & The Czech Republic

Virginia Polytechnic Institute And State University
01.2008

Skills

  • New Territory Expansion
  • Consultative Selling
  • Clinical Sales Training
  • Aesthetic Market Expertise
  • Dermatology Market Expertise
  • CRM Tracking

Accomplishments

  • 118% to goal final YTD FY24
  • 133.6% to goal Q2 FY23, 3rd in the Nation
  • Grew territory from $1M to 2.1M YTD, and aquired 29 new accounts FY24 for total revenue increase of 275K
  • Opened 20 New Accounts and finished First Place Q2, 2020 Regional New Account Growth Contest
  • Winner of a Regional Device Sales contest
  • 101.7% to goal for Q3, 2021 - Grew territory sales by 71% from Q3, 2020
  • #1 in the South Atlantic Region - 104.8% Filler Growth YOY FY21
  • #2 in the South Atlantic Region - 99% Neurotoxin Growth YOY FY21

Timeline

Senior Injectables Territory Manager - Columbia SC

MERZ AESTHETICS
06.2022 - Current

Territory Manager

JOURNEY MEDICAL
08.2019 - 07.2020

Dermatology Specialty Sales Representative

ORTHO DERMATOLOGICS (FORMERLY VALEANT)
05.2017 - 08.2019

Dermatology Specialty Sales Representative, Bio-Medicines

ELI LILLY
10.2016 - 05.2017

Dermatology Specialty Sales Representative

VALEANT PHARMACEUTICALS
01.2015 - 10.2016

Associate of Arts - Study Abroad, School of Architecture and Design - Italy, Germany, The Netherlands & The Czech Republic

Virginia Polytechnic Institute And State University

B.F.A. - Interior Design, Minor Art History

Virginia Commonwealth University