April Williamson
Fountainville,PA
Summary
Results-driven analytics and operations leader with expertise in CRM optimization, reporting ecosystems, and KPI frameworks in pharmaceutical organizations. Translates business priorities into scalable technology solutions and drives analytics tool adoption. Partners effectively with cross-functional stakeholders to deliver impactful projects using Veeva, Salesforce, Tableau, and Power BI.
Knowledgeable [Desired Position] with solid history of managing teams and driving operational success. Skilled in implementing strategic initiatives that enhance productivity and efficiency. Demonstrated ability in problem-solving and decision-making.
Experienced with team leadership, strategic planning, and operational management. Utilizes effective communication and organizational skills to drive project success. Track record of fostering productive work environments and achieving set goals.
Overview
15
15
years of professional experience
Work History
Manager, Integrated Analytics – Oncology
Johnson & Johnson
Horsham, PA
11.2021 - Current
- Provide strategic leadership for integrated analytics, CRM-aligned reporting, and performance visibility supporting Oncology field teams, with responsibility for scalable dashboards, KPI frameworks, omnichannel trend analysis, and decision support across complex business priorities and stakeholder groups.
- Directed cross-functional analytics and reporting strategy aligned to field engagement priorities, improving enterprise visibility and enabling leadership to act on emerging risks, performance trends, and business opportunities, directly supporting field medical operations and CRM-driven insights.
- Led development of the Oncology Channel methodology and supporting analyses, establishing an enterprise framework for channel definition and enabling cross-brand performance assessment applicable to MSL engagement and omnichannel planning.
- Realigned reporting, targeting, dashboards, and field operations during complex organizational transition, ensuring data accuracy and operational continuity while supporting CRM system change management.
- Built executive dashboards and automated reporting solutions that improved KPI consistency and expanded operational visibility across territory, regional, and portfolio views, reducing manual effort and driving adoption.
- Led a high-impact hierarchy realignment across reporting, targeting, dashboards, and field operations, ensuring data accuracy, consistency, and operational continuity during a complex organizational transition, mirroring CRM system change management responsibilities.
- Developed executive-ready deep-dive analyses and presentations that translated complex performance data into actionable insights and recommendations for senior leadership.
- Mapped top community key accounts with Bi-specific opportunities across Key Account Manager regions, enabling role alignment and supporting broader field adoption in Account Planning, Capacity Planning, and Segmentation.
- Innovative Medicine | Consumer Health
- Led cross-functional teams to streamline product development processes and enhance collaboration.
- Implemented performance metrics to evaluate team efficiency and drive continuous improvement initiatives.
- Developed training programs for staff, enhancing skills and promoting professional growth within the team.
- Analyzed market trends to inform product strategy and ensure alignment with customer needs.
- Spearheaded quality assurance initiatives, resulting in improved product standards and compliance adherence.
- Coordinated project timelines, ensuring timely delivery of key milestones through effective planning and execution.
- Managed and motivated employees to be productive and engaged in work.
- Oversaw budget management, optimizing resource allocation while maintaining operational excellence.
- Fostered strategic partnerships with stakeholders to align project goals and maximize outcomes.
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
- Maintained professional, organized, and safe environment for employees and patrons.
- Accomplished multiple tasks within established timeframes.
- Maximized performance by monitoring daily activities and mentoring team members.
- Cross-trained existing employees to maximize team agility and performance.
- Controlled costs to keep business operating within budget and increase profits.
- Developed and maintained relationships with customers and suppliers through account development.
- Improved safety procedures to create safe working conditions for workers.
- Achieved departmental goals by developing and executing strategic plans and performance metrics.
- Built high-performing teams through effective recruitment, onboarding, and talent development initiatives.
- Managed budgets effectively, ensuring optimal financial performance while investing in necessary resources for business growth.
- Improved marketing to attract new customers and promote business.
- Reduced operational costs through comprehensive process improvement initiatives and resource management.
- Mentored junior team members for career advancement, fostering a pipeline of future leaders within the organization.
- Streamlined workflows by identifying bottlenecks in existing systems and implementing appropriate solutions.
- Oversaw inventory management, optimizing stock levels, and reducing waste.
- Developed and executed marketing strategies that effectively communicated brand values, increasing brand recognition.
- Enhanced product quality by instituting rigorous quality control procedures, resulting in fewer customer complaints.
- Implemented customer feedback mechanisms to gather insights, using this information to guide strategic planning and decision-making.
- Fostered partnerships with industry leaders, enhancing company's reputation and creating new business opportunities.
- Managed budget allocations to prioritize spending on high-impact projects, optimizing resource utilization.
- Developed comprehensive risk management plan, minimizing potential disruptions to business operations.
- Enhanced team productivity by implementing agile methodologies, leading to more efficient project completion.
- Spearheaded transition to remote work during global health crisis, ensuring business continuity and employee safety.
- Led cross-functional teams to achieve project goals, fostering collaboration and innovation.
- Facilitated team brainstorming sessions that led to innovative solutions for long-standing operational challenges.
- Boosted employee morale and reduced turnover through development and implementation of comprehensive rewards and recognition program.
- Negotiated favorable terms with suppliers, cutting operational costs while maintaining quality of service.
- Organized professional development programs for staff, leading to improved performance and skill sets.
- Established team priorities, maintained schedules and monitored performance.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Conducted market research to identify customer needs and adjusted product offerings accordingly, increasing customer satisfaction.
- Achieved significant cost savings by renegotiating contracts with key vendors, without compromising service quality.
- Improved staffing during busy periods by creating employee schedules and monitoring call-outs.
- Defined clear targets and objectives and communicated to other team members.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Opened and closed location and monitored shift changes to uphold successful operations strategies and maximize business success.
- Established performance goals for employees and provided feedback on methods for reaching those milestones.
- Developed a strong company culture focused on employee engagement, collaboration, and continuous learning opportunities.
Sr. Manager, North America Strategic Demand Planning
Johnson & Johnson
Fort Washington, PA
02.2021 - 11.2021
- Led strategic planning across North America, standardizing processes, enhancing technology, and implementing predictive analytics to strengthen reporting reliability in a complex business environment.
- Designed and executed a collaborative process using customer-provided data with the CPFR team, shaping business processes and requirements across multiple functions.
- Reduced manual forecasting by 23% across the US portfolio by launching a no-touch forecasting process, directly aligned to identifying AI-driven automation opportunities to reduce manual effort.
- Designed and executed an enhanced collaborative process utilizing customer-provided data in partnership with the CPFR team, demonstrating ability to shape business processes and requirements across functions.
- Piloted the development and implementation of a third-party statistical forecasting process for the J&J NeoStrata business, showcasing experience launching new technology solutions from concept to execution.
- Established regional, global business unit, and franchise-level MAPE targets aligned with updated global standards, ensuring cross-functional alignment and governance.
- Consumer Health
- Led cross-functional teams to develop and implement strategic initiatives aligned with corporate objectives.
- Designed and executed process improvement projects, enhancing operational efficiency and reducing costs.
Sr. Manager
Johnson & Johnson
Fort Washington, PA
06.2018 - 02.2021
- Trained teams on process governance and demand planning execution across all franchises and markets in North America. Played a key role in the deployment of the Global Advanced Planning System, managing end-to-end implementation, user training, and adoption.
- Responsible for training, process governance, and demand planning execution across all franchises and markets in North America. Played a key role in the deployment of the Global Advanced Planning System, managing end-to-end implementation, user training, and adoption.
- Implemented exception-based forecasting process, reducing unnecessary manual adjustments and improving planner focus, consistent with identifying automation opportunities in CRM workflows.
- Influenced demand planning organization through Global Process Excellence community of practice and Enterprise Plan Center of Excellence, defining best practices in planning and analytics for J&J.
- Influenced the demand planning organization through the Global Process Excellence community of practice and the Enterprise Plan Center of Excellence to define J&J best practices in planning and analytics.
- Led creation of leadership dashboards that enhanced visibility into metrics, trends, and exceptions, facilitating effective oversight and data-driven decision-making across organization.
- Led a team to deliver strategic initiatives and achieve operational excellence, demonstrating people management and cross-functional collaboration skills.
- Managed North America GPEX demand planning operations
- Led cross-functional teams to implement process improvements, enhancing operational efficiency and productivity.
- Developed and executed strategic initiatives aligning with corporate goals, driving organizational growth.
Manager, Demand Planning & Analytics
Teva Pharmaceuticals USA Inc.
North Wales, PA
12.2011 - 06.2018
- Managed Teva’s top 40 products representing 40% of all North American demand, ensuring customer forecasts were accurately depicted and allocated across complex stakeholder environments.
- Acted as demand planning Subject Matter Expert (SME) on a multinational team for global SAP implementation, demonstrating experience managing large-scale technology deployments, testing, and cross-functional coordination.
- Drove a 20% improvement in forecast accuracy and stabilized bias through implementation of global KPI frameworks, strengthening performance monitoring and operational consistency.
- Facilitated review of aggregate, customer, and item-level product forecast performance for global reporting and executive S&OP, enabling informed decision-making by senior leadership.
- Served as demand planning Subject Matter Expert (SME) on a multinational team for global SAP implementation, demonstrating experience managing large-scale technology deployments, testing, and cross-functional coordination.
- Coordinated life cycle management cross-functional process, managing product portfolio strategy to balance and optimize market share and profitability across business units.
- Led cross-functional teams to drive operational efficiency and streamline processes.
- Developed strategic plans aligning departmental goals with corporate objectives.
Education
Bachelor of Science - Administration of Justice
Pennsylvania State University
Abington, PASkills
- CRM Optimization & Enablement Veeva & Salesforce Platform Management Field Medical Operations Support Omnichannel Strategy & Execution KPI Frameworks & Performance Measurement Executive Reporting & Dashboard Development AI-Driven Automation & Process Improvement Cross-Functional Stakeholder Leadership Project & Roadmap Management Data Integrity & Reporting Consistency Training & User Adoption Programs Compliance & Regulatory Awareness Account Planning & Segmentation Analytics Strategic Planning & Business Process Design
- Tools: Veeva Salesforce Tableau Power BI SAP Claims, DDD & Xponent Data Analysis
- Customer service
- Team leadership
WHY I AM A STRONG FIT FOR THIS ROLE
- CRM Optimization (Veeva/Salesforce) — Veeva & Salesforce experience across J&J Oncology operations
- Field Medical Analytics & Reporting — Built scalable dashboards & KPI frameworks for Oncology field teams
- Omnichannel Capability Development — Architected DEP Field Alert & channel methodology frameworks
- AI Automation & Process Reduction — Reduced manual forecasting by 23% through no-touch automation
Timeline
Manager, Integrated Analytics – Oncology
Johnson & Johnson
11.2021 - Current
Sr. Manager, North America Strategic Demand Planning
Johnson & Johnson
02.2021 - 11.2021
Sr. Manager
Johnson & Johnson
06.2018 - 02.2021
Manager, Demand Planning & Analytics
Teva Pharmaceuticals USA Inc.
12.2011 - 06.2018
Bachelor of Science - Administration of Justice
Pennsylvania State University