Summary
Overview
Work History
Education
Skills
Soft Skills
Timeline
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Arianna Nava

Rochester Hills,MI

Summary

I am a dynamic marketing professional, passionate about crafting authentic brand stories through strategic marketing. My empathy, independent thinking, and problem-solving abilities offer a fresh approach to any team. As a driven young professional with a strong desire to help others, I embrace challenges and continually seek opportunities to expand my knowledge and skills.

Overview

3
3
years of professional experience

Work History

Special Programs Coordinator

United Wholesale Mortgage
09.2024 - Current
  • Plan all aspects of community events by creating proposals, writing content, and hosting meetings with senior leadership and internal communications
  • Prepare post-event reports to evaluate content effectiveness and identify improvement opportunities
  • Manage PayPal account and send daily reporting to teams during each fundraising event

Marketing & Event Specialist

Medica by Maria
12.2024 - Current
  • Spearhead innovative marketing campaigns to elevate the Medica by Maria brand and drive customer engagement
  • Lead end-to-end event planning, ensuring flawless execution and maximizing attendee experience
  • Collaborate cross-functionally to design impactful promotional materials and compelling campaigns
  • Analyze event and campaign performance, utilizing insights to continuously refine strategies for optimal results
  • Cultivate strong relationships with clients, ensuring successful event outcomes

Marketing Intern

Priority Health
05.2023 - 08.2024
  • Developed and executed acquisition and retention marketing campaigns for the Individual and Medicaid health insurance market
  • Learned and developed skills across a variety of marketing functions and tactics, including digital, SEO, paid media, Salesforce, and web editing
  • Engaged in quality monitoring and process improvement activities
  • Communicated and collaborated in weekly team meetings to ensure continuity and coordination of services

Marketing Assistant

Hoffer & Sheremet, PLC
09.2022 - 12.2022
  • Created and maintained website content to educate clients on the specifics of medical and legal malpractice
  • Managed search engine optimization by using Moz software to track customer engagement online
  • Assisted with social media accounts by creating and organizing monthly content calendars to create a clear picture of Hoffer & Sheremet’s mission and vision

Education

BBA - Marketing

Grand Valley State University
Allendale, MI

Skills

  • Microsoft Office
  • Canva
  • Vimeo
  • Salesforce
  • AirTable
  • Qualtrics
  • Social Media Platforms: Instagram, TikTok, Facebook, LinkedIn, Twitter

Soft Skills

  • Project Management
  • Adaptability
  • Oral and Written Communication
  • Leadership
  • Presentation
  • Analytical
  • Creativity
  • Attention to Detail
  • Networking

Timeline

Marketing & Event Specialist

Medica by Maria
12.2024 - Current

Special Programs Coordinator

United Wholesale Mortgage
09.2024 - Current

Marketing Intern

Priority Health
05.2023 - 08.2024

Marketing Assistant

Hoffer & Sheremet, PLC
09.2022 - 12.2022

BBA - Marketing

Grand Valley State University

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Arianna Nava