Summary
Overview
Work History
Education
Skills
Certification
Languages
Websites
References
Timeline
Generic

Ashish Kumar

Redwood City,CA

Summary

Dynamic product leader with a proven track record at PubMatic and Amazon is driving monetization strategies that boosted platform revenue significantly. Expert in real-time bidding and DSP integrations, I excel in optimizing auction performance while fostering collaboration across teams. Passionate about leveraging machine learning to innovate ad tech solutions.

Overview

12
12
years of professional experience
1
1
Certification

Work History

Director of Product Management

PubMatic Inc. (Nasdaq: PUBM)
San Francisco Bay Area, CA
04.2024 - Current
  • Driving SSP monetization strategy with a strong emphasis on CTV and video advertising.
  • Scaled video monetization to contribute 40% of overall platform revenue; enhanced performance across premium video, and CTV inventory.
  • Led innovations in video auction mechanics and viewability-optimized bidding strategies.
  • Implemented QPS shaping and traffic allocation systems tailored for video DSP efficiency.
  • Oversaw video supply quality initiatives, improving brand safety, and IVT compliance across large-scale video inventory.
  • Collaborated with DSPs and publishers to introduce new ad formats, and improve auction liquidity.

Senior Technical Product Manager

Amazon
Palo Alto, CA
04.2022 - 04.2024
  • Focused on campaign performance, troubleshooting, and optimization workflows in a video-first DSP environment.
  • Developed trader-facing features for deal health at the order and line item level, and built self-serve diagnostic tools.
  • Built workflow tools for goal-based performance optimization.
  • Enabled beta launch of performance plus for high-value video advertisers.
  • Led cross-functional teams to define product vision and roadmap.
  • Conducted user research to gather feedback and inform product decisions.
  • Collaborated with engineering to prioritize feature development and enhancements.

Associate Director – Product Management

PubMatic Inc.
San Francisco Bay Area, CA
04.2019 - 04.2022
  • Led PubMatic’s core RTB exchange and machine learning-based yield optimization for video and mobile.
  • Scaled Google Open Bidding from $0 to $250M+, and Amazon TAM to $100M+ by focusing on video traffic onboarding and auction tuning.
  • Launched a contextual data marketplace that enriched video targeting and segmentation.
  • Integrated and scaled top DSPs including DV360, The Trade Desk, and MediaMath to maximize bid density and auction liquidity
  • Defined the OpenRTB roadmap with video-first improvements (VAST, VPAID, OM SDK support).
  • Launch latency-optimized video auction infrastructure.
  • Grew mobile app video monetization from $0 to over $400 million annualized run rate.

Solutions Engineer

PubMatic Inc.
San Francisco Bay Area
04.2018 - 04.2019
  • Led technical integrations of video formats (VAST, VPAID, SDK) via OpenWrap and Prebid.
  • Supported enterprise publishers in adopting scalable header bidding for video supply.

Customer Success Operations Manager

Customer Success Operations Manager
NY & SF
08.2016 - 03.2018
  • Onboarded video-focused publishers and enhanced operational efficiency across ad quality and delivery.

Publisher Delivery Manager

Exponential DSP (VDX.tv)
08.2015 - 06.2016
  • Managed Canadian publisher relationships with a focus on video pre-roll performance.
  • Optimized delivery and forecasting for VAST video campaigns on desktop and mobile.

Operations Specialist – Supply

Operations Specialist – Supply
Pune, India
08.2013 - 08.2015
  • Drove monetization growth for long-tail and premium video supply.

Education

Bachelor's Degree - Engineering

Symbiosis International University
India
04-2013

Diploma - Business Management

Symbiosis Institute of Business Management
India
01.2013

Skills

  • Video & CTV Monetization
  • Product Strategy & Ad Tech Innovation
  • Real-Time Bidding (RTB)
  • DSP Integrations & QPS Management
  • Traffic Shaping & Auction Optimization
  • Machine Learning Collaboration
  • OpenRTB, VAST/VPAID, OM SDK
  • SQL, APIs, Web & Mobile Technologies

Certification

  • Pragmatic Marketing Certified (PMC-IV)
  • Stanford University Graduate School of Business Executive Entrepreneurship Program (2018 – 2019)

Languages

English

References

References available upon request.

Timeline

Director of Product Management

PubMatic Inc. (Nasdaq: PUBM)
04.2024 - Current

Senior Technical Product Manager

Amazon
04.2022 - 04.2024

Associate Director – Product Management

PubMatic Inc.
04.2019 - 04.2022

Solutions Engineer

PubMatic Inc.
04.2018 - 04.2019

Customer Success Operations Manager

Customer Success Operations Manager
08.2016 - 03.2018

Publisher Delivery Manager

Exponential DSP (VDX.tv)
08.2015 - 06.2016

Operations Specialist – Supply

Operations Specialist – Supply
08.2013 - 08.2015

Bachelor's Degree - Engineering

Symbiosis International University

Diploma - Business Management

Symbiosis Institute of Business Management

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Ashish Kumar