Ashley Araiza
Jacksonville,FL
Summary
Experienced with overseeing front office operations, ensuring smooth and efficient service. Uses leadership and communication skills to foster collaborative team environment. Knowledge of optimizing administrative processes and enhancing guest satisfaction.
Overview
7
7
years of professional experience
Work History
Merchandise Manager
Ann Taylor
01.2025 - Current
- Motivated and mentored merchandise team to achieve high performance and job satisfaction.
- Enhanced visual presentation of products, driving customer engagement and boosting sales conversion rates.
- Monitored inventory levels and made necessary adjustments to maximize sales and profits.
- Completed efficient store resets to prepare store for special promotions and seasonal updates.
- Maintained updated product knowledge to successfully educate and advise customers.
PNC Homeplate Server
Jacksonville Jumbo Shrimp Baseball Club
05.2024 - 04.2025
- Demonstrated strong multitasking skills by managing multiple tables simultaneously without compromising service quality.
- Served food and beverages promptly with focused attention to customer needs.
- Worked with POS system to place orders, manage bills, and handle complimentary items.
- Collaborated with team members during busy shifts for efficient workflow and excellent guest experiences.
- Enhanced customer satisfaction by promptly attending to their needs and providing personalized service.
- Cultivated warm relationships with regular customers.
Sales Lead
Loft
06.2024 - 01.2025
- Trained, coached, and mentored new sales associates for maximum performance.
- Provided ongoing coaching to team members, fostering a supportive environment that encouraged professional growth and skill development.
- Used POS system to process sales, returns, online orders, and gift card activations.
- Organized store merchandise racks and displays to promote and maintain visually appealing environments.
- Exceeded sales targets consistently through proactive prospecting, relationship-building, and closing deals.
Front Office Manager
Hyatt Regency Jacksonville
08.2021 - 04.2024
- Led team to achieve highest upsell revenue in hotel history 102% of all-time best. Resulting in highest average daily rate (ADR) in hotel history.
- Highest annual customer service (CS) score 4% improvement over benchmark.
- Directed a team of over 30+ colleagues of 3 assistant managers and 3 Supervisors.
- Oversaw the processing of over $30M in rooms revenue. 951 rooms managed.
- Reduced year over year (YOY) payroll per occupied room by 12%.
- 37% internal promotion within the department.
- Won leader of the year amongst a pool of 70+ managers (2022)
- Improved employee skills and increased team value with new training opportunities and empowering leadership.
Front Office Manager
Casa De Palmas
09.2020 - 08.2021
- Trained new hires in company policies, work processes and job-specific tasks.
- Managed employee performance through disciplining, coaching and counseling.
- Improved employee skills and increased team value with new training opportunities and empowering leadership.
Mental Health Associate
Riveredge Hospital
04.2019 - 07.2020
- Observed and reported changes in patients' appearance and behavior.
- Connected clients with resource agencies and community services to help improve clients' wellbeing.
- Utilized mindfulness techniques, crisis intervention and behavior modification to decrease mental health symptoms in patients.
Assistant Front Office Manager
Omni Chicago Hotel
09.2018 - 02.2019
- Assisted staff during peak business times to meet administrative and operational demands.
- Selected strategic KPI metrics to monitor team and individual performance.
- Oversaw onboarding process for new employees, facilitating smooth assimilation into team.
Education
Bachelor of Arts - Psychology
Texas State University
San Marcos, TX08.2017
Skills
- English & Spanish
- Inventory management
- Merchandise presentation
- Inventory control
- Stock replenishment
- Operations management
- Hospitality services
- Administrative skills
- Training and coaching
Languages
English
Native or Bilingual
Spanish
Professional Working
Timeline
Merchandise Manager
Ann Taylor
01.2025 - Current
Sales Lead
Loft
06.2024 - 01.2025
PNC Homeplate Server
Jacksonville Jumbo Shrimp Baseball Club
05.2024 - 04.2025
Front Office Manager
Hyatt Regency Jacksonville
08.2021 - 04.2024
Front Office Manager
Casa De Palmas
09.2020 - 08.2021
Mental Health Associate
Riveredge Hospital
04.2019 - 07.2020
Assistant Front Office Manager
Omni Chicago Hotel
09.2018 - 02.2019
Bachelor of Arts - Psychology
Texas State University
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