Summary
Overview
Work History
Skills
Timeline
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Audrey Burford

Tulsa,OK

Summary

Results-driven professional with a strong background in VIP customer service, event management, sales, and marketing. Experienced in leading teams, developing strategic marketing initiatives, and fostering customer loyalty. Seeking to leverage leadership and hospitality experience to contribute to the success of a dynamic organization while continuing to grow professionally.

Overview

14
14
years of professional experience

Work History

Player Development Manager

River Spirit Casino
Tulsa, OK
12.2021 - Current
  • Lead and manage a team focused on cultivating relationships with top-tie customers to drive engagement and loyalty.
  • Coordinate VIP events, creating personalized experiences to enhance guest satisfaction and retention.
  • Focus on increasing trips and theoretical win in the top player segment, contributing to overall growth in the casino’s revenue.
  • Collaborate with marketing and operations teams to create strategic initiatives that maximize the customer experience and drive long-term profitability.
  • Continuously improve performance metrics by leveraging data and customer feedback to refine player development strategies.
  • Successfully increased trips and theoretical win within the top segment, contributing to the casino's continued growth in revenue.

Manager of Tourism Sales

Cherokee Nation Cultural Tourism
Tulsa, OK
01.2020 - 12.2021
  • Generated leads and qualified sales for Cherokee Nation Cultural Tourism, utilizing trade shows, client events, and marketing initiatives.
  • Developed and executed relationship marketing programs for travel agents and tour operators.
  • Coordinated marketing campaigns to drive tourism and strengthen partnerships within the tourism industry.

Player Development Manager

Hard Rock Hotel & Casino
Tulsa, OK
01.2019 - 01.2020
  • Established and led the Player Development Specialist department, managing 18 direct reports and reaching 32,000 guests, including targeting the Hispanic market.
  • Managed VIP event scheduling and worked closely with marketing to execute event calendars.
  • Promoted to Player Development Manager due to success in generating 50% of company revenue through VIP customer engagement.

Marketing Supervisor

Hard Rock Hotel & Casino
Tulsa, OK
06.2015 - 01.2020
  • Planned and executed VIP events, coordinated direct mail and email campaigns, and managed marketing collateral.
  • Played a key role in increasing VIP trips by 8% within a year through strategic player engagement and marketing initiatives.
  • Managed a multi-million-dollar budget, exceeding targets by 10%.

Executive Casino Host

Hard Rock Hotel & Casino
Tulsa, OK
05.2011 - 06.2015
  • Built and maintained strong relationships with a book of 300+ VIP clients, generating over $1M in monthly revenue.
  • Increased player loyalty and revenue through personalized interactions and organized group events, contributing to property growth.

Skills

  • Team Leadership

  • Staff Development

  • Strategic Planning

  • Project Management

  • VIP Client Relations

  • Client Retention

  • Event Planning

  • Networking

  • Lead Generation

Timeline

Player Development Manager

River Spirit Casino
12.2021 - Current

Manager of Tourism Sales

Cherokee Nation Cultural Tourism
01.2020 - 12.2021

Player Development Manager

Hard Rock Hotel & Casino
01.2019 - 01.2020

Marketing Supervisor

Hard Rock Hotel & Casino
06.2015 - 01.2020

Executive Casino Host

Hard Rock Hotel & Casino
05.2011 - 06.2015

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Audrey Burford