Audrey Lacuesta
San Diego,CA
Summary
Innovative Marketing leader with 10 years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader. Synergetic and flexible in team environments.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Experential Event Marketing/Event Marketing/Production Manager
Operant Media
01.2021 - Current
- Directed marketing projects through creative presentations and conceptual planning, schedule management and final implementation.
- Coordinated logistics and communication with vendors, clients and personnel
- Established partnerships with clients such as Prime Video, BMW and Westfield
- Executed on-time and under-budget project management on complex issues
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data and budget factors.
- Created detailed decks, presentations, budgets and run-of-show documents
- Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
- Biz Bash Top 500 Most Influential Experiential Marketing Professionals
Account Manager
TCW Global
06.2022 - Current
- Owned the customer lifecycle by organizing and inputting data using Microsoft Office 365, Excel and internal programs/software such as Hubspot, Tempworks and StaffingNation to onboard new clients
- Adhered to quality and time-sensitive call center metrics when answering inbound phone and chat correspondence.
- Displayed flexibility to adapt to quarterly policy changes and database re-organization.
- Maintained personnel records and statistical data to establish accuracy and compliance with applicable regulations.
Customer Service Representative
Nordstrom
09.2018 - 01.2021
- Collaborated with staff members to enhance customer service experience and exceed team goals through effective client satisfaction rates.
- Trained staff on operating procedures and company services.
- Developed strong client relationships and earned community reputation through commitment to customer satisfaction for exceeding service standard goals.
- Used company troubleshooting resolution tree to evaluate technical problems and find appropriate solutions.
- Scored in top 10% of employees for 2 years for excellent customer service
Event Marketing Coordinator
BMF Media
04.2011 - 09.2018
- Executed large events for client partnerships on time and within budget.
- Continually maintained and improved company's reputation and positive image in markets served.
- Built and strengthened strategic relationships with vendors and leading marketing partners.
Education
Associate of Arts - Business Communications
Palomar College
San Marcos, CA05.2014
High School Diploma -
Escondido High School
Escondido, CA06.2011
Skills
- Adaptable and Proactive
- Multitasking and Prioritization
- Excellent Communication
- Team Leadership and Motivation
- Flexible and Resourceful
- Budget Planning and Coordination
- Problem Anticipation and Resolution
- Deadline-Conscious
Certification
- Service Hub Certification, Hubspot
- Inbound Marketing Certification, Hubspot
- Inbound Marketing Optimization Certification, Hubspot
- Digital Marketing Certification, Hubspot
- Digital Advertising Certification, Hubspot
- Social Media Marketing Certification, Hubspot
Timeline
Account Manager
TCW Global
06.2022 - Current
Experential Event Marketing/Event Marketing/Production Manager
Operant Media
01.2021 - Current
Customer Service Representative
Nordstrom
09.2018 - 01.2021
Event Marketing Coordinator
BMF Media
04.2011 - 09.2018
Associate of Arts - Business Communications
Palomar College
High School Diploma -
Escondido High School
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