Audrey Verfurth
Modesto,CA
Summary
Upbeat Brand Ambassador with experience utilizing brand management techniques to effectively market and sell products. Confident public speaker comfortable presenting products to large groups. Creative problem-solver with knack for strengthening consumer product relationship and knowledge.
Result-driven Field Marketing Representative with background in conceptualizing and executing promotional campaigns. Possess strong communication skills, ability to build relationships, and proficiency in analyzing market trends. Demonstrated success in increasing brand visibility, driving customer engagement and boosting sales growth. Committed to using creative strategies for business development and growth.
Overview
7
7
years of professional experience
Work History
Field Marketing Representative
Rove Brand
Modesto
04.2023 - Current
- Organized staff trainings and in-store demos to increase brand awareness in key markets.
- Created content for social media, including posts, stories, and videos.
- Delivered public demonstrations for crowds at stores, trade shows and consumption events.
- Tracked non-sale metrics for demonstrations to help improve future promotions with better information and techniques.
- Tracked and reported on engagement metrics from promotional activities.
- Coordinated with internal teams to ensure all tasks related to brand ambassador duties were completed accurately.
- Trained new brand ambassadors, sharing best practices and brand values.
- Identified upselling and cross-selling opportunities to maximize account growth and revenue generation.
- Conferred with management to offer feedback on operations and promotions based on customer preferences and purchasing habits.
- Collaborated with vendors to design eye-catching displays that met their guidelines.
- Managed an efficient workflow between the Visual Merchandising department and other departments within the company.
- Conducted regular store visits to assess and provide feedback on visual merchandising execution.
- Coordinated with marketing and product teams to ensure consistent brand messaging across all visual displays.
- Organized and carried out promotional events, set up and tore down event sites and interacted with customers
Brand Ambassador
Left Coast Extracts
05.2022 - Current
- Increased client profits by establishing strong brand representation through face-to-face marketing.
- Overcame objections and asked probing questions to close sales.
- Built lasting relationships with customers by delivering first-call resolution and taking ownership of scenarios.
- Met and exceeded goals for high-volume personal sales through clientele development and product knowledge.
- Maintained consistent visual merchandising standards to highlight product features, attract customers and boost sales.
- Educated customers on strains, qualities and effects of marijuana for medicinal benefits and recreational needs.
- Oversaw sale of merchandise such as flowers, concentrates and edibles.
- Handled large volume of cash with high accuracy and security each day.
- Greeted customers and promoted various cannabis products.
- Stocked shelves and supplies and organized displays to focus customer attention on specific items.
- Recommended merchandise to customers based on needs and preferences.
- Escorted customers to products and pointed out complementary items to boost store sales.
Budtender
The People's Remedy
07.2021 - 02.2022
- Greeted customers and promoted various cannabis products.
- Stocked shelves and supplies and organized displays to focus customer attention on specific items.
- Recommended merchandise to customers based on needs and preferences.
- Escorted customers to products and pointed out complementary items to boost store sales.
Call Center Customer Support Representative
Doordash
10.2020 - 07.2021
- Met or exceeded call speed, accuracy and volume benchmarks on consistent basis.
- Documented conversations with customers to track requests, problems and solutions.
- Maintained strong call control and quickly worked through scripts to address problems.
- Reviewed customer account information to determine current issues and potential solutions.
- Answered, screened and processed high volume of calls daily with call management system and web-based communications.
- Shared detailed information regarding options to help customers make decisions.
- Processed customer account changes with proprietary software.
Shift Supervisor
Starbucks
09.2019 - 10.2020
- Motivated team members to complete assigned tasks and perform at exceptional levels.
- Answered and resolved customer questions and concerns.
- Completed opening and closing duties to facilitate business operations.
- Assisted store management with meeting standards of service and quality in daily operations.
- Performed store opening and closing procedures, including setting up registers and checking products.
- Maintained calm demeanor during high-volume periods and special events.
Barista
Starbucks
04.2018 - 09.2019
- Prepared and served hot and cold beverages such as coffee, espresso drinks, blended coffees and teas.
- Greeted guests with pleasant smile and superior customer service.
- Resolved customer disputes with tact and professionalism.
- Received and accurately processed customer payments.
- Enthusiastically engaged customers during busy periods to keep mood light and fun.
- Organized service and seating areas.
- Educated customers on beverage menu items and provided samples of daily brews.
Education
Highschool -
Big Valley Christian Highschool
Modesto, CA01.2017
Skills
- Brand awareness
- Customer service
- Relationship building
- Communication skills
- Cannabis knowledge
- Attention to detail
- Sales expertise
Timeline
Field Marketing Representative
Rove Brand
04.2023 - Current
Brand Ambassador
Left Coast Extracts
05.2022 - Current
Budtender
The People's Remedy
07.2021 - 02.2022
Call Center Customer Support Representative
Doordash
10.2020 - 07.2021
Shift Supervisor
Starbucks
09.2019 - 10.2020
Barista
Starbucks
04.2018 - 09.2019
Highschool -
Big Valley Christian Highschool