Avery Fehrenbach
Cincinnati
Summary
Recent marketing graduate with a strong academic background and hands-on professional experience including website management, social media strategy, consumer behavior analysis, and more. Proficient in creating content, managing campaigns, and analyzing market trends to drive brand awareness and engagement. Eager to apply creativity, communication, and data-driven insights to contribute to a dynamic marketing team and achieve business goals. Passionate about continuous learning and staying current with emerging marketing trends and technologies.
Overview
9
9
years of professional experience
Work History
Sales Specialist
Dillard's
07.2024 - Current
- Providing superior customer service and guiding remarkable shopping experiences from start to finish
- Implementing selling techniques such as active listening, identifying the need of the customer, and building lasting customer relationships to maximize sales and gain loyal customers
- Explaining the benefits of being a Dillard's cardholder to every customer and relating those benefits to their personal needs to effectively close the sale
- Strategically merchandising the sales floor by showcasing new product arrivals and designing eye-catching displays
Sales Manager
Hand & Stone Massage and Facial Spa
05.2024 - 07.2024
- Responsible for the sales team in hitting membership, gift card, retail product, and spa service sales goals to maximize profits
- Strategic planning of promotions, campaigns, and events to bring in more business and increase prospects
- Led and mentored the sales team in reaching sales goals and increasing membership conversion rates through consistent training, conducting team meetings, and having regular one-on-one meetings with sales associates
- Performed administrative responsibilities such as hiring, employee scheduling, inventory audits, cash deposits, managing petty cash, and more
- Ensured the spa ran smoothly at every touchpoint and resolved any employee or client issues that surfaced
Marketing Coordinator / Lead Spa Associate
Hand & Stone Massage and Facial Spa
08.2021 - 05.2024
- Led, mentored, and trained the sales team in reaching sales goals and increasing membership conversion rates
- Managed social media profiles for the Cincinnati region spa locations across multiple platforms
- Designed sales collateral and pages for the regional newsletter every month
- Created promotion deals such as 'Member Mondays' and B2B promotion trades
- Responsible for planning spa events, celebrating employee birthdays and anniversaries, and promoting an all-around inclusive culture
Spa Associate
Hand & Stone Massage and Facial Spa
02.2021 - 08.2021
- Consistently exceeded sales goals through selling memberships, spa packages, gift cards and upgrades
- Provided exceptional customer service by answering phone calls, booking appointments, recommending upgrades, building relationships with clients, and running transactions
- Promoted health and wellness benefits of massage therapy to each client
Assistant Manager
Rose & Remington
10.2020 - 02.2021
- Facilitated store merchandising, planning, and operations
- Managed the store's social media profiles by promoting new styles and creating inviting captions
- Enhanced customer experience by styling each customer and building relationships
- Completed weekly inventory and supply reports
Administrative Coordinator
TJ Maxx
08.2020 - 10.2020
- Supported store management in the execution of administrative functions
- Managed and directed all cash office activities including balancing cash registers, gaining investigation data, verifying transactions, balancing the store safe, and making cash deposits
- Maintained associate personnel files
Customer Experience Coordinator
TJ Maxx
08.2019 - 08.2020
- Managed, supervised, and trained merchandise associates
- Mentored merchandise associates in reaching higher TJX Rewards Credit Card application conversions
- Ensured customer satisfaction at every touch point
Marketing & Sales Support Co-Op
Messer Construction Co.
01.2019 - 08.2019
- Designed and produced sales collateral contributing to multi-million-dollar construction project proposal bids across all ten company regions using Adobe InDesign
- Conducted market research and wrote reports
- Audited, updated, and wrote content for the Messer website
- Managed, updated, and wrote articles within the Messer intranet to inform employees on key happenings and announcements
- Wrote, designed, and submitted an article on a Xavier University construction project which won the Associate Builders and Contractors National Excellence in Construction Award for its category
- Co-managed multiple project groundbreaking events
- Designed presentations for project meetings and company events
Merchandise Associate
TJ Maxx
05.2016 - 08.2019
- Cashier; managed women's, jewelry, non-apparel and fitting room departments
- Facilitated TJX Rewards Credit Card applications
- Responsible for delivering superior customer service
Education
BBA - Marketing
University of Cincinnati
Cincinnati, OH05.2024
Skills
Strong communicator
Creative problem solver
Team leader
Motivated, fast learner
Relationship builder
Skilled writer
Detail-oriented
Adobe InDesign
Microsoft Office Suite
Websites
Timeline
Sales Specialist
Dillard's
07.2024 - Current
Sales Manager
Hand & Stone Massage and Facial Spa
05.2024 - 07.2024
Marketing Coordinator / Lead Spa Associate
Hand & Stone Massage and Facial Spa
08.2021 - 05.2024
Spa Associate
Hand & Stone Massage and Facial Spa
02.2021 - 08.2021
Assistant Manager
Rose & Remington
10.2020 - 02.2021
Administrative Coordinator
TJ Maxx
08.2020 - 10.2020
Customer Experience Coordinator
TJ Maxx
08.2019 - 08.2020
Marketing & Sales Support Co-Op
Messer Construction Co.
01.2019 - 08.2019
Merchandise Associate
TJ Maxx
05.2016 - 08.2019
BBA - Marketing
University of Cincinnati
Similar Profiles
Emily Andrade ClaytonEmily Andrade Clayton
Sales Associate at Dillard'sSales Associate at Dillard's
Crystal SnorekCrystal Snorek
Clearance Assistant Manager at Dillard'sClearance Assistant Manager at Dillard's
Kristian LyonsKristian Lyons
Business Manager / Visual Merchandiser at Dillard'sBusiness Manager / Visual Merchandiser at Dillard's