Ayaa Elayyan

• Maintained confidentiality of bank records and client information.
• Fulfilled diverse duties to provide customer service, operate money counters, balance and replenish ATMs, maintain accounts and open new accounts.
• Adhered to financial services security and audit procedures.

• Launched and grew gigiomara.com's social media presence from inception, amassing 382,000 Facebook followers and 2,750 YouTube subscribers within two years
• Managed and optimized Facebook and Google Ads campaigns, leading to a significant increase in click-through rates while staying within a strict budget
• Analyzed marketing strategies to identify improvements, leading to more effective campaigns, and created SEO-optimized content, including blogs and videos, to enhance the brand's online presence and audience engagement.

• Led and mentored the sales team, boosting both customer service quality and team performance
• Provided personal styling services and implemented visual merchandising techniques to boost sales and enhance customer experience
• Analyzed sales data to identify opportunities for growth, resulting in an overall increase in store sales
• Oversaw daily operations, from managing financial transactions to keeping inventory accurate and well-organized

Managed records for over 700 individuals, facilitating access to essential services by connecting them to resources for tax assistance, unemployment benefits, bill resolution, and English language education. Coordinated cross-functional teams to ensure efficient project execution and timely service delivery.

Surpassed sales targets by delivering personalized service, optimizing inventory, and leading staff training. Drove customer engagement through targeted credit card promotions