Summary
Overview
Work History
Education
Skills
Timeline
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BECEL DUBREUZE III

Downtown Detroit,MI

Summary

Energetic and analytical, with solid foundation in marketing principles and data-driven decision-making. Possesses thorough understanding of market research procedures and skilled at using tools like Excel and Google Analytics to interpret data and provide actionable insights. Capable of driving impactful marketing strategies to improve customer engagement and business outcomes.

Overview

4
4
years of professional experience

Work History

Benefits Coordinator & Licensed Insurance Brooker

North American Senior Benefits
10.2023 - Current
  • Delivered high-impact presentations and personalized marketing materials to educate clients on product offerings, improving customer conversion rates.
  • Generated $8,000 in annual premium sales within a single week by effectively identifying client needs and closing high-value life insurance policies
  • Developed and implemented targeted marketing strategies to generate leads, increase client acquisition, and improve sales performance.
  • Built trusting client relationships, ensuring optimal coverage alignment and providing dedicated support for policy inquiries.
  • Analyzed client needs and market trends, proposing tailored insurance solutions in line with compliance standards.
  • Remote

Lead Server

Zuzu Experience Detroit
03.2023 - Current
  • Engaged in brand promotion and customer experience optimization, collecting feedback to improve service strategies and customer satisfaction.
  • Contributed to the success of a 12-person service team in delivering exceptional service to a high-volume fine dining clientele, focused on socially relevant and intentional dining experiences
  • Developed interpersonal and communication skills by managing high-value client interactions
  • Handled high-value clientele, Interacting with NFL Committee, Actors & Artists from all over the world
  • Promoted customer loyalty and retention through personalized service and brand representation
  • Promoted a positive workplace culture through teamwork, open communication, and mutual support among coworkers.

Marketing Analyst

Independent Consultant/Freelance Projects
01.2022 - Current
  • Designed Facebook ads, email marketing campaigns (Omnisend & Mailchimp), SMS campaigns (Omnisend & Postscripts) and website content, increasing overall campaign efficiency.
  • Boosted web traffic by 2,500+ users in twin week through influencer partnerships and curated marketing content tailored to Gen Z fashion audiences
  • Drove 80K+ new Instagram users in two week by executing influencer collaborations and targeted content strategies aligned with Gen Z fashion trends
  • Conducted in-depth market research to analyze consumer behavior, industry trends, and competitor strategies, providing actionable insights to optimize marketing campaigns.
  • Developed and maintained dashboards using Google Analytics, & Excel, to track key marketing metrics, including conversion rates, customer engagement, and ROI.
  • Improved marketing campaign effectiveness by conducting thorough data analysis and identifying key performance indicators.

UNDERWRITER II

United Wholesale Mortgage
03.2022 - 08.2023
  • Analyzed financial and market data to assess risk and lending criteria, developing strong analytical skills applicable to marketing performance tracking.
  • Streamlined decision-making with internal reporting tools
  • Collaborated with sales and marketing teams to align financial risk assessments with customer acquisition strategies.
  • Process complex loan applications through comprehensive financial analysis, credit evaluation, and thorough documentation verification

Education

BBA - Marketing & Accounting

Walsh College of Business & Accountancy
Troy, MI
02.2022

ASSOCIATES IN BUSINESS ADMINISTRATION -

Oakland Community College
Farmington, MI
02.2019

Skills

  • Market Research & Analysis
  • SQL and Excel expertise
  • Content creation
  • Search Engine Optimization (SEO)
  • Email/SMS Marketing & Automation
  • Microsoft Office
  • Analytical Thinking
  • Brand Development
  • Verbal and written communication
  • Relationship building
  • Qualitative research
  • CRM management

Timeline

Benefits Coordinator & Licensed Insurance Brooker

North American Senior Benefits
10.2023 - Current

Lead Server

Zuzu Experience Detroit
03.2023 - Current

UNDERWRITER II

United Wholesale Mortgage
03.2022 - 08.2023

Marketing Analyst

Independent Consultant/Freelance Projects
01.2022 - Current

BBA - Marketing & Accounting

Walsh College of Business & Accountancy

ASSOCIATES IN BUSINESS ADMINISTRATION -

Oakland Community College