Becky Wheeler
Litchfield,NH
Summary
Energetic & dedicated sales professional with over 40 years of experience in electronic distribution with proven success in opening new customer accounts and sales growth. Skilled in sales, marketing, communication, product, purchasing, and accounting. Proven ability to develop relationships with customers, suppliers, and reps to exceed sales goals.
Overview
47
47
years of professional experience
Work History
Northeast Regional Field Sales Rep
Testco-Inc
Sunnyvale, CA
08.2025 - Current
- Introduce Testco, a one location CA company, to the East Coast
- Open up new customer accounts and increase sales in current accounts
- Negotiate terms with customers to bring in new business
- Work closely with suppliers and their reps to develop focus target accounts
- Recommend products to customers and support their technical needs
- Provided feedback on sales leads from suppliers and representatives to improve strategy.
Senior Sales & Marketing Rep
PEI-Genesis
Nashua, NH
12.2022 - 07.2025
- Helped to open a new sales branch for New England
- Reintroduced PEI to customers that had not been covered locally
- Opened up new customers and increased sales from inactive customers
- Worked closely with field sales, suppliers, and reps on new designs and opportunities
- Recommended products and provided technical support to customers
Eastern Region Product Marketing Manager
Heilind
Wilmington, MA
09.2002 - 11.2022
- Sales & product support for 11 sales divisions on the East Coast
- Provided quotes to sales, negotiated special pricing with suppliers, maintained & renewed pricing contracts
- Worked with sales to recommend and register new designs and track the business to the contract manufacturers worldwide
- Communicated product & supplier updates, trained sales on new products, implemented sales promotions, provided crosses and technical support
- Participated in quarterly business reviews, gathered & reviewed market share data, and worked as a liaison between suppliers, reps, and my sale team to increase sales
Corporate Asset Manager
Heilind
Wilmington, MA
07.2001 - 08.2002
- Responsible for buying & stocking product for all divisions, negotiated stock rotations, & set up stocking packages with suppliers
- Requested supplier returns, reviewed customer returns, & provided corrective action reports to customers
- Analyzed all TE products and recommended the parts to be changed to value added to increase gross profit
Field Sales Representative
Heilind
Wilmington, MA
09.1996 - 06.2001
- Developed new accounts & increased sales in current accounts.
- Increased customer base from 100 to over 300 accounts
- Worked closely with engineers & suppliers on new designs and registered the parts. Tracked business to buyers and/or their contract manufacturers
- Negotiated special customer terms and contracts, set up customer programs, and helped solve accounting issues
- Forecasted each fiscal year by customer and supplier
New England Product Specialist
Heilind
Wilmington, MA
10.1987 - 08.1996
- Provided sales and technical product support for two sales divisions in New England
- Negotiated special pricing, maintained and renewed special pricing contracts
- Buying product to support customer orders and determining which items to stock
- Implemented stock rotations and restocking packages
- Within 3 years, Heilind went from being on probation with Amp (TE) to receiving the Distributor of the Year award and being the top TE distributor in New England
Product Manager, Accounts Payable Manager
C & H Electronics
Hudson, NH
06.1979 - 09.1987
Education
High School Diploma -
Stoneham High School
Stoneham, MASkills
- Product knowledge and sales expertise
- Sales negotiation and closing
- Business development strategies
- Effective communication skills
- Time management techniques
- Self-motivation and initiative
- Teamwork and collaboration
- Technical support and troubleshooting
Timeline
Northeast Regional Field Sales Rep
Testco-Inc
08.2025 - Current
Senior Sales & Marketing Rep
PEI-Genesis
12.2022 - 07.2025
Eastern Region Product Marketing Manager
Heilind
09.2002 - 11.2022
Corporate Asset Manager
Heilind
07.2001 - 08.2002
Field Sales Representative
Heilind
09.1996 - 06.2001
New England Product Specialist
Heilind
10.1987 - 08.1996
Product Manager, Accounts Payable Manager
C & H Electronics
06.1979 - 09.1987
High School Diploma -
Stoneham High School