BEGUIS VASQUEZ
Longwood,FL
Summary
Strategic business operations leader with 15 years of experience in marketplace, travel, and fintech sectors. Expertise in transforming complex, cross-functional challenges into scalable solutions that enhance supply, revenue, and customer experience. Collaborates effectively with Product, Engineering, Finance, Marketing, and Supply teams to leverage market intelligence for strategic decision-making. Builds structure in dynamic environments to sustain growth.
Overview
17
17
years of professional experience
Work History
Sales Operations Manager
PRICELINE
Orlando, FL
01.2026 - Current
- Lead business operations and enablement for 150+ users across Market Management and Key Accounts, owning strategy for CRM adoption, reporting, onboarding, platform access, and process improvement.
- Partnered cross-functionally with Sales, IT, Data, Engineering, and Product to resolve CRM, identity, access, and reporting issues, and to develop onboarding, certification, and self-service resources.
- Led 158-user technology migration program end-to-end, achieving 78.5% active adoption and facilitating 47 guided self-service completions.
- Built an AI-assisted portfolio analytics program adopted at least weekly by 100% of pilot users, delivering an average of 3.6 hours saved per week and a 79% reduction in median analysis time.
- Designed and launched five internal tools and operating workflows that streamlined portfolio analysis, organizational data management, rate-plan lookup, technology migrations, and AI solution intake — go-deep-on-the-data work that underpins every recommendation to leadership.
- Replaced manual hierarchy administration with a governed workflow for staged edits, bulk updates, validation, auditing, and exports — strengthening data quality and reducing error risk at scale.
- Created structured intake and review process for employee-built AI and automation ideas, enabling teams to avoid duplicate work and evaluate long-term scalability before investment.
Market Manager, Northeast & South Atlantic
PRICELINE
Orlando, FL
01.2023 - 01.2026
- Owned revenue and performance strategy for a portfolio of 600+ hotels generating $80M+ in annual revenue and 485K+ room nights, exceeding sales target by 19%.
- Increased average revenue per hotel by 19% through pricing recalibration, channel optimization, and targeted account plans.
- Delivered a 27.8% month-over-month revenue increase through regional and seasonal growth campaigns aligned to demand and market conditions.
- Developed standardized onboarding program, reducing new-hire ramp-up time by 35%.
- Led deployment of portfolio analytics solution, enhancing decision-making and account execution through collaboration with Pricing, Supply, and Analytics teams.
Commercial Regional Sales Manager, Northeast & Midwest
INTERMEX
New York, NY
01.2021 - 01.2023
- Managed a $110M+ client book and delivered 22% year-over-year revenue growth through enterprise acquisition, account expansion, and retention.
- Secured 20+ enterprise clients within 12 months by creating and executing tailored financial onboarding and implementation plans.
- Increased regional market share by 15% through territory analysis, GTM planning, and customer success programs.
- Grew regional market share by 15% through comprehensive territory analysis, strategic GTM planning, and effective customer success programs.
- Facilitated launch of new paycard product by developing sales documentation, objection-handling guides, and go-to-market materials utilized company-wide.
Founder & Director
CAROLINE SPA
New York, NY
01.2020 - 01.2022
- Launched and scaled a wellness business to $500K+ in annual revenue, sustaining ~30% year-over-year growth.
- Streamlined online booking and CRM workflows, reducing appointment wait times by 40% and improving web conversion by 25%.
- Recruited and led eight-person service and operations team to enhance customer experience, ensuring quality and retention.
- Drove 40% increase in digital traffic through targeted acquisition campaigns and negotiated supplier agreements to enhance margins.
Relationship Manager, Business & Retail Banking
BANK OF AMERICA
New York, NY
01.2012 - 01.2021
- Managed small-business and consumer relationships, providing tailored lending, deposit, and financial solutions to meet client needs while ensuring adherence to risk and compliance standards.
- Increased loan funding conversion by 30% through data-driven outreach and pipeline management in Salesforce.
- Delivered 500+ financial literacy workshops, strengthening community engagement, customer education, and product adoption.
- Ensured 100% compliance with internal audits and documentation standards, advising internal teams on product rollout requirements to support successful implementation.
Sales Specialist
RadioShack
New York, NY
01.2010 - 01.2012
Education
Bachelor of Science - Accounting
Berkeley College
New York, NYSkills
- Salesforce
- HubSpot
- SQL
- Tableau
- Excel data modeling
- Pivot tables
- Business Strategy and Operations
- GTM Strategy
- P&L Management
- Pricing Strategy
- Program & Growth Leadership
- Stakeholder management
- Cross-functional leadership
- Cross-functional influence
- Process Design and Change Management
- Vendor Management
- Scalable program design
- Data decision-making
- Operational problem solving
- Analytical rigor
- Executive communication
- Google Workspace
- Google Apps Script
- BigQuery workflows
- AI analytics
Languages
- English, Native
- Spanish, Native
Selected Strengths
- English, Native
- Spanish, Native
Core Expertise
- English, Native
- Spanish, Native
Timeline
Sales Operations Manager
PRICELINE
01.2026 - Current
Market Manager, Northeast & South Atlantic
PRICELINE
01.2023 - 01.2026
Commercial Regional Sales Manager, Northeast & Midwest
INTERMEX
01.2021 - 01.2023
Founder & Director
CAROLINE SPA
01.2020 - 01.2022
Relationship Manager, Business & Retail Banking
BANK OF AMERICA
01.2012 - 01.2021
Sales Specialist
RadioShack
01.2010 - 01.2012
Bachelor of Science - Accounting
Berkeley College