BENJAMIN RODRIGUEZ
Calimesa,CA
Summary
Consultative sales and training specialist with strength in pipeline development, CRM management, and customer relationship building. Delivers product demonstrations, sales support, and sales training that help teams identify opportunities, present value, and improve execution across the territory.
Overview
16
16
years of professional experience
Work History
Sr. Allied Territory Manager Allied Specialty Products - Southern California
Southwest Toyota Lift
Mira Loma, CA
09.2017 - Current
- Identify and qualify leads, structure deals, close sales, and maintain customer relationships.
- Drove revenue through site surveying, joint prospecting, cold calling, and strategic sales planning.
- Conduct in-person and virtual product demonstrations, explain features/benefits, and answer technical questions about Specialty Products and material handling equipment.
- Assist and support account managers in strategizing opportunities, provide guidance on identifying better and creative financial merchandising solutions, and be a resource on the structuring of sale agreements.
- Conducted site surveys and assisted with product demonstrations alongside sales teams.
- Organized client-facing meetings to present ROI and pricing proposals, facilitating implementation of new strategies..
- Coach and mentor new sales personnel on sales methods and techniques
- Analyzed skills gaps and identified challenges to recommend strategies for maximizing team sales performance.
- Research, analyze, create, and implement training solutions on all new lines of equipment/products for the sales team.
- Create a wide range of training and development programs and materials to increase speed to application competency, business industry knowledge, products and solutions offered, type of equipment, equipment analysis, rentals, parts, and services offered.
- Develop sales material documents to be used as handouts, outlines, and reference points on all material handling equipment's features, benefits, and advantages.
- Share product knowledge with internal teams, mentor new hires, and deliver training materials.
- Develop self-improvement, best practices, and proven sales techniques and methods to share with the sales team through training, coaching, and mentoring.
- Generate results and measure training efficacy to benchmark and evaluate the success of training programs; make recommendations for improvements in programs.
- Stay up to date with the latest trends and demands to be used to develop training content for the sales team.
- Report on the impact of training programs on sales achieved.
- Maintain updated records of training materials, curriculum, and expenses.
Customer Service Sales (CSS)
Southwest Toyota Lift
Mira Loma, CA
09.2015 - 09.2017
- Build positive relationships with customers during frequent onsite visits with all accounts within the assigned territory.
- Cold call on all new accounts within the assigned territory to promote equipment, service, parts, aftermarket products, rentals, training, etc.
- Prepare, review and execute proposals, presentations and recommended coverage based on customer needs
- Quote and present shop/field via mechanic recommendations to customer
- Resolve product or service issues by clarifying the customer's complaint; determining the cause of the problem; selecting and explaining the best solution to solve the problem; expediting correction or adjustment; and following up to ensure resolution.
- Enhanced customer utilization of PM (Planned Maintenance) program and service repair work for Toyota and non-Toyota equipment.
- Monitor service completion on PM (Planned Maintenance) and FM (Full Maintenance) accounts to ensure 1st cycle is complete
- Managed internal CRM with emphasis on accurate data entry and updates.
- Inspect lease return units and provide quotes to the customer for repairs
- Followed up with customers upon arrival of ship unit at shop, provided progress repair updates and presented additional service quotes.
- Maintained and revised the Units in Operation (UIO) list to ensure accurate records.
- Conduct OSHA approved Operator Safety Training and Train the Trainer
- Meet or exceed department and company monthly goals
- Accurately process customer orders, quotes or returns
Sanitary Maintenance Consultant
Waxie Sanitary Supply
Ontario, CA
03.2011 - 09.2015
- President's Club Sales Excellence Award in 2014
- Executed business plan to develop new businesses and grow existing accounts.
- Leverage WAXIE's product range and service offerings to meet client needs.
- Demonstrate expertise in WAXIE's sanitary, janitorial, and related products.
- Identify and understand customer requirements.
- Recommend and sell appropriate products, systems, and programs.
- Provide proactive, value-added services tailored to the business situation
- Build and maintain strong client relationships.
- Follow up with customers to ensure complete satisfaction or to obtain customer referrals.
- Work independently to achieve sales targets.
- Collaborate with internal teams to ensure timely delivery and service
- Schedule and complete weekly prospecting activities to include cold calling and tele-prospecting
- Conducted cold calling to expand customer base and create sales opportunities. and Work assigned territory to identify new business opportunities and sell new products.
- Developed sales strategies and tactics based on customer feedback and market trends to generate new sales leads.
- Identify target accounts in coordination with management
- Achieving annual sales targets and average weekly revenue quotas on a consistent basis
- Offer training and guidance on product use and maintenance.
Education
Fullerton College
Fullerton, CA01-2003
High School Diploma -
Brea Olinda High School
Brea, CA01-1998
Skills
- Sales development
- Pipeline development
- Revenue generation
- Sales coaching
- Consultative sales
- Sales presentations
- Sales presentation
- CRM software
- Business planning
- Channels and distribution knowledge
- Territory expansion
- Project management
- Relationship management
- Business growth
- Negotiation skills
- Problem solving
- Team leadership
- Time management
Qualifications
- High Integrity and over 25 Years of Inside and Outside Channel/Business-To-Business Sales & Marketing in a Corporate and Business Environment.
- Experienced channel development professional with exceptional skills in market penetration, growth, and management. Working knowledge of OEM Accounts, Corporate Accounts, Alliance Partnerships and Managing Distribution.
- Ability to work Independently and remotely and Drive Results
- Strong people management skills, presentation skills, planning/organizational skills, and negotiation skills.
- Customer Service orientation with Strong Communication and relationship- building abilities
- Goal oriented, financially motivated, organized and efficient. Excellent analytical and problem-solving skills along with excellent communication, verbal, written and presentational skills. Experience with Microsoft Word, Excel, Power point and Salesforce.com
Timeline
Sr. Allied Territory Manager Allied Specialty Products - Southern California
Southwest Toyota Lift
09.2017 - Current
Customer Service Sales (CSS)
Southwest Toyota Lift
09.2015 - 09.2017
Sanitary Maintenance Consultant
Waxie Sanitary Supply
03.2011 - 09.2015
Fullerton College
High School Diploma -
Brea Olinda High School