BHARATH PUNATI
Summary
Results-driven senior product manager with 12+ years of experience leading e-commerce product strategies and improving user experiences. Led successful major product releases at Sunbelt Rentals, resulting in a remarkable 50% revenue increase. Proven track record of driving product development and consistently enhancing user experience. Skilled in leading cross-functional teams and launching high-impact products. Demonstrated expertise in stakeholder management and agile methodologies, ensuring seamless collaboration and efficient project execution.
Overview
17
17
years of professional experience
Work History
Sr Product Manager - eCommerce
Sunbelt Rentals
04.2022 - Current
- Owned the roadmap and led a series of flawless major releases that increased the trust on the platform and contributed to 50% growth in the overall revenue.
- Redesigned the user experience from the ground up to serve the atypical needs of the customers to build trust . This is a ground-breaking experience that's a first in the industry
- Streamlined Cart & Checkout experience to reduce the time spent by 2 min and increased the funnel completion from 22% to 36%
- Implemented and improved Agile principles to iterate, fail, and learn faster.
- Improved several Product Management best practices to increase collaboration and trust among all the stakeholders
- Enhanced customer satisfaction rates through proactive communication of feature updates, bug fixes, and other relevant information related to the products managed.
Sr. Product Manager -eCommerce
Custom Personalized Solutions
01.2017 - 02.2022
- Owned product road map and strategy. Defined the KPIs
- Launched and successfully executed a program to improve key KPIs such as Cart Abandonment Rate, Conversion Rate, Average Order Value, and etc
- Boosted Conversion Rate by more than 50%, Reduced Cart Abandonment Rate by 30%, and improved Average Order Value by 20% with the program
- Improved bottom-line of the company by leading cloud migration to AWS
- Synthesized and prioritized the new product features and requirements and acted as Agile Product Owner to execute the user stories
- Built a comprehensive analytics platform using Google Analytics that helped to make informed product decisions
- Overhauled the search product to improve the relevancy of the results
- Elevated user engagement by redesigning UX/UI, enhancing site usability and user satisfaction
Sr. Product Manager - eCommerce & IBM Watson
SoftPath Technologies
01.2015 - 12.2016
- Brought out an E-Commerce product to the market with in a very short span with utmost quality and met all the customer expectations
- Architected and hosted the E-Commerce application on AWS
- Gathered the requirements, did the market research, came up with functional and non-functional requirements, and introduced several features in the application
- Defined the KPIs and met all the major KPIs for the E-Commerce product post-launch
- Designed stateless APIs that have microservices and used by the app that we developed
- Acted as Scrum Product Owner for all the products
- Maintained Road Map and User Stories
- Refined and prioritized product backlog to make sure that the product is implemented as expected
- Launched E-Commerce product, achieving all key performance indicators within the first year
Product Manager - Online Payments
ABN AMRO Bank N.V.
06.2011 - 07.2013
- Contributed to the design and development of an online payment system called iDEAL by coordinating several teams with strict deadlines to meet
- This system enabled my client to offer a product that was growing at 8% monthly and reaping EUR 1 million in annual profits
- Led online payment product launch, achieving 8% monthly growth and EUR 1M annual profit
- Orchestrated multi-vendor teams to deploy EUR 0.5–1.2M projects, enhancing client capabilities
- Facilitated team collaboration across 9 groups to deliver market-leading payment solutions
- Pioneered the iDEAL payment system, significantly boosting client's market share
- Developed and managed cutting-edge APIs and web services, driving digital transformation
Team Leader - User Security Systems
Tata Consultancy Services Ltd
05.2010 - 06.2011
- Led a 10–15 member team to timely, defect-free project deliveries, enhancing application uptime to 96%
- Optimized monitoring systems for key applications, achieving a significant uptime increase from 88% to 96%
- Experienced in the complete development life cycle of software products – Requirement analysis, design, development, testing, and implementation
- Worked with SDLC, Prototyping, and the Agile development methodology – SCRUM
- Strong skills in Object Oriented Analysis and Design – OOAD using UML and Rational Rose tools
- Pioneered the integration of Agile methodologies, significantly boosting project efficiency and team agility
Systems Engineer
Tata Consultancy Services Ltd
04.2008 - 04.2010
- Played a crucial part by leading the technical team in improving Customer Satisfaction Index from 75% to 90%
- The target is 85%
- Conducted several technical trainings to 20–25 Trainees and involved in technical events at TCS – ABN AMRO relation level
- Completed three Java certifications with in a short span of time
- Automated build/install procedures using DOS scripts/ Unix (sh/ksh) shell scripting, Perl
Education
MBA - Strategy & Product Management
HEC Paris
01.2015
B.Tech - Computer Science & Engineering
Jawaharlal Nehru Technological University
01.2007
Skills
- Product Management
- Product Strategy & Roadmapping
- Customer & Market Research
- Cross-Functional Leadership
- Agile
- Stakeholder management
- Product launches
- Data Analysis with SQL, Google Analytics, and ContentSquare
- Strong Technical Knowledge
Timeline
Sr Product Manager - eCommerce
Sunbelt Rentals
04.2022 - Current
Sr. Product Manager -eCommerce
Custom Personalized Solutions
01.2017 - 02.2022
Sr. Product Manager - eCommerce & IBM Watson
SoftPath Technologies
01.2015 - 12.2016
Product Manager - Online Payments
ABN AMRO Bank N.V.
06.2011 - 07.2013
Team Leader - User Security Systems
Tata Consultancy Services Ltd
05.2010 - 06.2011
Systems Engineer
Tata Consultancy Services Ltd
04.2008 - 04.2010
B.Tech - Computer Science & Engineering
Jawaharlal Nehru Technological University
MBA - Strategy & Product Management
HEC Paris
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