Summary
Overview
Work History
Education
Skills
Accomplishments
References
Timeline
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Robert Merchant

Corona,CA

Summary

Dynamic sales leader with a proven track record at Greco and Sons, excelling in sales strategy development and contract negotiation. Successfully drove market share growth and cultivated strong customer relationships, resulting in enhanced profitability. Adept at mentoring teams and implementing innovative solutions to exceed client expectations and achieve ambitious sales goals. Results-driven professional in sales management, known for high productivity and efficient task completion. Skilled in strategic planning, customer relationship management, and team leadership. Excel in communication, negotiation, and problem-solving to achieve sales targets and business growth.

Overview

20
20
years of professional experience

Work History

Distrcit Sales Manager

Greco and Sons
Los Angeles, CA
02.2025 - Current
  • Set clear objectives and helped team members develop plans to achieve quotas.
  • Gained market share in new sales performance through aggressive team training.
  • Built sales forecasts and schedules to reflect desired productivity targets.
  • Participated in trade shows and other promotional events as required by company policy.
  • Developed and implemented strategies to increase market share and profitability of the district.
  • Negotiated contracts with customers to maximize profits while meeting customer needs.

Vice President of Sales

Greco and Sons
Los Angeles, CA
08.2022 - 02.2025
  • Led sales planning, development and account management to grow existing accounts and establish new sales accounts.
  • Led learning and development initiatives to educate sales personnel on new products and services.
  • Supported sales team members to drive growth and development.
  • Represented company at various community and business events to promote awareness, network with potential clients and penetrate new markets.
  • Trained and mentored junior sales representatives and team members.
  • Met with sales and design departments to determine project road maps and create unique products to drive profitability and champion brand.
  • Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.

District Sales Manager

Sysco Riverside/ LA
Riverside, CA
07.2005 - 08.2022
  • Collaborated closely with team members to achieve project objectives and meet deadlines.
  • Exceeded customer satisfaction by finding creative solutions to problems.
  • Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
  • Provided excellent service and attention to customers when face-to-face or through phone conversations.
  • Demonstrated strong problem-solving skills, resolving issues efficiently and effectively.
  • Assisted with customer requests and answered questions to improve satisfaction.

Education

High School Diploma -

Fullerton College
Fullerton, CA
06-1983

Skills

  • Sales analysis
  • Account management strategies
  • Contract negotiation skills
  • Customer relationship development
  • Leadership in teams
  • Sales strategy development
  • Problem-solving aptitude
  • Consultative selling techniques

Accomplishments

  • Multiple Torchbearer awards
  • Multiple Pacesetter awards
  • Multiple recognitions for contests, promos.

References

References available upon request.

Timeline

Distrcit Sales Manager

Greco and Sons
02.2025 - Current

Vice President of Sales

Greco and Sons
08.2022 - 02.2025

District Sales Manager

Sysco Riverside/ LA
07.2005 - 08.2022

High School Diploma -

Fullerton College